MIRA INFORM REPORT

 

 

Report Date :

26.10.2007

 

IDENTIFICATION DETAILS

 

Name :

YATRA ONLINE PRIVATE LIMITED

 

 

Registered Office :

93 – B,M Mittal Court, Nariman Point, Mumbai 400021, Maharashtra

 

 

Country :

India

 

 

Date of Incorporation :

28.12.2005

 

 

Com. Reg. No.:

158404

 

 

CIN No.:

[Company Identification No.]

U63040MH2005PTC158404

 

 

TAN No.:

[Tax Deduction & Collection Account No.]

MUMY01729A

 

 

Legal Form :

Private Limited Liability Company

 

 

Line of Business :

Portal providing online booking facility for Airline, Railway, Bus Tickets,  Reserve Hotel Rooms and Car Rentals.

 

 

RATING & COMMENTS

 

MIRA’s Rating :

B

 

RATING

STATUS

PROPOSED CREDIT LINE

26-40

B

Unfavourable & favourable factors carry similar weight in credit consideration. Capability to overcome financial difficulties seems comparatively below average.

Small

 

 

 

Status :

Moderate

 

 

Payment Behaviour :

Slow

 

 

Litigation :

Clear

 

 

Comments :

Subject is a 2 years old company operating an online portal by the name Yatra.com which provides online booking and reservation facility.  Directors are reported as experienced and respectable businessman.  Company’s first financials are awaited.  Payments are reported as slow but correct.

 

The Company can be considered for small to mediocre business dealing at usual trade terms and conditions.

 

 

LOCATIONS

 

Registered Office :

93 – B,M Mittal Court, Nariman Point, Mumbai 400021, Maharashtra

Tel No. :

91-9871800800 / 1800 1800 800

Website :

www.yatra.com

 

 

 

Corporate Office :

B – 21, Infocity, Sec – 34, Near Hero Honda Chowk, Gurgaon 122001, Haryana, India

 

 

DIRECTORS

 

Name :

Mr. Harshal Shah

Designation :

Director

Address :

10 & 13, Jayant Mahal, D Road, Marine Drive, Mumbai 400020, Maharashtra, India

Date of Birth/Age :

16.12.1970

Date of Appointment :

09.10.2006

 

 

Name :

Mr. Prerak Hora

Designation :

Director

Address :

105, A/2, Ganga Vihar, Podar Street, Santacruz (W), Mumbai 400054.

Date of Appointment :

28.12.2005

 

 

Name :

Ms. Khushboo Baxi

Designation :

Director

Address :

801/2, Yash Apartment, 3/343, Wadia Street, Tardeo, Mumbai 400034.

Date of Appointment :

28.12.2005

 

 

MAJOR SHAREHOLDERS / SHAREHOLDING PATTERN

 

Names of Shareholders

 

No. of Shares

Yatra Online (Cyprus Limited)

 

40000

 

 

 

 

 

BUSINESS DETAILS

 

Line of Business :

Portal providing online booking facility for Airline, Railway, Bus Tickets,  Reserve Hotel Rooms and Car Rentals.

 

 

Products :

Travel related services

 

 

GENERAL INFORMATION

 

No. of Employees :

220

 

 

Bankers :

  • Bank of India
  • Citibank
  • HDFC Bank
  • IDBI Bank
  • Indusind Bank
  • Kotak Bank
  • Punjab National Bank
  • AXIS Bank
  • Bank of Baroda – Retail Marketing
  • Bank of Baroda – Corporate NetBanking

 

 

 

Banking Relations :

--

 

 

CAPITAL STRUCTURE

 

Authorised Capital :

No. of Shares

Type

Value

Amount

50000

Equity Shares

Rs. 10/- each

Rs. 0.500 Million

 

 

Issued, Subscribed & Paid-up Capital :

No. of Shares

Type

Value

Amount

40000

Equity Shares

Rs. 10/- each

Rs. 0.400 Million

 

 

FINANCIAL DATA

[all figures are in Rupees Millions]

 

NA

 

LOCAL AGENCY FURTHER INFORMATION

 

Subject will help businesses and consumers to book airline, and bus tickets and reserve hotel rooms and car rentals by calling Yatra's call center, or by going to the Internet website

www.yatra.com

Subject will provide travel-related information, pricing, availability and reservations for airlines, hotels, buses and car rentals across 5000 large cities and small rural areas throughout India. Yatra's multi-language customer service center will enable business and family/leisure travelers to make well-informed and cost effective bookings 24 hours a day or night, 365 days a year, through its online, call center and mobile support.

 

 
Yatra customers will benefit from first priority booking and customized travel packages and deals for multiple large to small hotels, airlines, buses and car rentals at the lowest prices, as a result of strategic relationships with the leading travel suppliers.


The company will also offer free travel-related news and travel advisory services to a wide range of people.


Subject’s world-renowned investors include Norwest Venture Partners (NVP) – Promod Haque's leading venture capital firm, Reliance Capital (a member of Reliance Group headed by Anil Ambani), and Television 18 Group (TV18)—India's premier news broadcaster (CNBC TV18, CNN IBN and Awaaz) founded by Raghav Bahl.

 

Dhruv Shringi Co Founder

Dhruv returns to India after 8 years in Europe. His most recent role prior to co-founding Yatra was as Director Group Operations and Technology of the Ebookers Group where he was responsible for sales of over $850 million achieved thru multi channels including online, call centres and retail shops, 600 people and a cost budget of $70 million.


With regard to technology, he was accountable for developing the IT strategy and for leading the technology development and infrastructure teams, some 150 employees over 13 locations. He was also instrumental in leading the operational integration of a key acqusition by Ebookers. The integration achieved annualised cost savings of $20 million and 33% reduction of the UK workforce.


Prior to his stint at Ebookers, he worked with Ford Motor Company in their Business Strategy team based in London where he was part of the European Business Turnaround team and also has significant work experience in India having spent over 6 years with Arthur Andersen based in their office in Delhi. Dhruv holds an MBA from INSEAD and is also a qualified Chartered Accountant.

 

 

Manish Amin Co Founder

Manish Amin is returning to India after having been based in London for the past 28 years. He is a veteran of the travel industry with over 20 years experience in the Travel and IT industry, 15 of which were with Ebookers where in his last role he was the Head of Technology Infrastructure responsible for managing 24x7 availability of the website and multi-location call centres of Ebookers. He managed setting up a new data centre for the Online and Offline applications. He also helped designed and rolled out MPLS connectivity and implemented a new Telephone system across the ebookers Group in Europe and Delhi.


He brings with him a vast knowledge and experience with proven success in Business Strategy, Sales/Call Centre Delivery, Operations Logistics, Travel Applications, Infrastructure, Software Development and Support Process.He is commercially astute with a passion for driving organisational change to deliver core business objectives.

 


Sabina Chopra Co Founder

Prior to Yatra, Sabina headed India based Operations of ebookers, Europe’s largest online travel company. She was responsible for setting up, transitioning and management of Customer Service, Sales, Air Ticketing, Hotel Sales, Email and Online Departments. The Sales teams, under her leadership, doubled the targets in less than 6 months. The fulfillment teams consistently met and increased customer satisfaction for the European countries based customers.


She has also worked with Japan Airlines, a Canadian Airline and her BPO work experience includes heading Operations for RAC (Aviva Plc) and Hewitt Associates. Sabina brings with her over 16 years of work experience, has through knowledge of all facets of the Travel BPO Industry and an extensive network within the Indian travel community. Her strengths are Operations and Delivery, Customer Care and Retention. Sabina holds a Bachelor of Arts Degree from Delhi University.

 


Bhawna Agarwal - Founding General Manager, Airlines Business Group.

Before joining Yatra, Bhawna was business head of airlines at Indiatimes.com, India's number one online eCommerce site. She was responsible for partnerships, sales and marketing. Her strong customer focus and disruptive strategy were instrumental in making the travel business unit the largest vertical revenue stream at indiatimes.com. Bhawna worked closely with all the key airlines in India, Air Deccan, Kingfisher, SpiceJet, Indian, GoAir and others.

Prior to joining Indiatimes, Bhawna worked at Rediff, India's number one internet site. Her earlier work experience includes marketing role at Netcarrots & Ranbaxy Group. Bhawna has in-depth knowledge of consumer markets and has experience in setting up new business.


Bhawna holds an MBA in Marketing Management from IMT and undergraduate degree in chemistry from Delhi University.

 


Mudit Khosla – Founding General Manager, Strategic Relations Group

Before joining Yatra, Mudit was category head - Shopping at Indiatimes, one of India's largest E-commerce sites. As the founding member of Indiatimes Shopping, he was responsible for formulating key strategies as well as conceptualizing and creating a series of successful eCommerce sub-verticals on fixed price & auction platforms. Mudit has worked closely with most major consumer brands in India, such as LG, Archies, Reebok, HP, Philips, Nestle, etc.


Prior to joining indiatimes.com, Mudit worked at eBaya, one of India's earliest eCommerce websites modeled on Amazon.com. Mudit’s strength lies in understanding consumer insights and has experience in successfully launching new online verticals in short durations.


Mudit holds an MBA in Marketing Management and undergraduate degree in Mechanical Engineering.

 

 

Nikhil Rungta - Head of Marketing

Nikhil comes to Yatra.com from McCann Erickson, one of India’s biggest advertising agencies. At McCann he was the Client Servicing Director working on brands like Microsoft Xbox 360, MasterCard International, HP Compaq and Dabur. He was responsible for the launch of Xbox 360 in India and was instrumental in the development of India specific communication strategy for MasterCard and HP Compaq. Apart from these Nikhil has worked on the marketing and communication strategies for a variety of brands like NIIT, ISB, Real Fruit Juices, Sony Aiwa, LG Electronics and Revlon.

 
Before moving to advertising he was Product Manager with Shaw Wallace & Co., handling popular beer brands like Royal Challenge and Haywards 5000. Nikhil brings with him an in-depth understanding of the Indian consumer and his ability to formulate marketing strategies to communicate with them..


Nikhil holds an MBA in Marketing and International Business from NMIMS, Mumbai and has done his BSc from Hindu College, Delhi University.

 

 

BOARD OF DIRECTORS

Promod Haque

Promod has more than 15 years of experience in the venture capital industry and currently serves as managing partner at Norwest Venture Partners. He joined Norwest Venture Partners in 1990. He has been ranked as a top dealmaker on the annual Forbes Midas List for the past five years, and in 2004, Forbes named him as the #1 venture capitalist based on performance over the last decade. In 2006, Promod was presented with a Global Leadership award from NASSCOM.

Promod focuses on investments in semiconductor and components, systems, software and services. He was an early investor and a board member of Cerent (acquired by Cisco), Siara Systems (acquired by Redback Networks), OnDisplay (acquired by Vignette), Winphoria Networks (acquired by Motorola) and Extreme Networks.

Prior to Norwest Venture Partners, Promod spent 18 years in various operational roles ranging from product development, marketing, Chief Operating Officer and Chief Executive Officer at various public and private companies - Siemens International, Thorn EMI, Emergent Technologies and Dimensional Medicine, Inc.
He received a bachelor of science in electrical engineering from the University of Delhi, India. He holds a Ph.D. in electrical engineering from Northwestern University and an MBA from Northwestern's Kellogg Graduate School of Management, where he serves on the advisory board.

 

Haresh Chawla

Haresh Chawla, age 39 years, is Group CEO of the TV18 Group. He has been in this position since December 1999, when he joined the TV18 Group. Under his leadership and guidance, the TV18 Group has been transformed from a production house to India's No.1 News Network , has grown from a 180 strong team to a 2000+ team and has attained leadership positions in all its ventures in the news broadcasting space - CNBC TV18, Awaaz, CNN IBN and Channel 7. Haresh’s previous assignments have all been with start-ups including the HCL Group - where he headed- business development for HCL Comnet, ABCL - where he set up the Film Distribution Business and at the Times of India Group where he launched their music label - Times Music.

Haresh's varied experience of 16 years in media and technology has also enabled the Group to identify Internet spaces that have now achieved leadership positions - moneycontrol.com (Asia's leading financial portal), commoditiescontrol.com (India's leading source for commodity information and research), ibnlive.com (No. 1 site for general news), poweryourtrade.com (Subscription based equity site). Recently the Group also acquired the Indian arm of jobstreet.com (Malaysia-based job portal) and set up Yatra.in (a travel portal) along with Reliance Capital & Norwest Venture Partners.

Under his leadership, TV18 continues to identify new ventures - greenfield and acquired and hopes to maintain the exponential growth trajectory that it has seen in the last 6 years.

Haresh holds a degree in Business Management from IIM - Calcutta and is also an alumnus of IIT-Mumbai.

 

Harshal Shah

Harshal Shah is the CEO of Reliance Technology Ventures Ltd. at Reliance Anil Dhirubhai Ambani Group. He is also on the Board of Reliance Venture Asset Management Ltd., the Group's asset management company for its venture funds and investments.

Harshal has advised and invested in deals worth more than $600 million. Along with Yatra, he is also on the Boards of Setco Automotive Ltd. (listed on the Bombay Stock Exchange), and Telsima Corporation (a US-based wireless telecom equipment manufacturer started by Vin Dham, Father of the Intel Pentium Processor).
Through Reliance Technology Ventures, his team invests into media, communications and technology companies that augment the Reliance ADA Group's ecosystem. The Group currently has a presence in the communications, information technology, media and entertainment, financial services, energy, infrastructure and healthcare industries.
Prior to joining Reliance, Harshal had more than more than 14 years of experience in various roles at IBM (USA), Northstar Global Partners (USA), Infostakes, Inc. (USA and India), and Accenture (USA, Singapore, Hong Kong). At IBM, he led a team reporting to the CEO, to realign the operations so as to become solutions driven across various verticals, instead of being product-focused. Infostakes, Inc., a company of which he was CEO, grew its net worth by 9000% in 3 years, and in partnership with Fidelity, applied to become a licensed member of the NASDAQ.
Harshal has an MBA from The Wharton School of Business. He is also a Truman Gray Scholar from MIT from which he earned two Bachelors' degrees: in Management, and Electrical Engineering & Computer Science. He has completed two New York City Marathons.


Dhruv Shringi, Co Founder - Yatra

Dhruv returns to India after 8 years in Europe. His most recent role prior to co-founding Yatra was as Director Group Operations and Technology of the Ebookers Group where he was responsible for sales of over $850 million achieved thru multi channels including online, call centres and retail shops, 600 people and a cost budget of $70 million.

With regard to technology, he was accountable for developing the IT strategy and for leading the technology development and infrastructure teams, some 150 employees over 13 locations. He was also instrumental in leading the operational integration of a key acqusition by Ebookers. The integration achieved annualised cost savings of $20 million and 33% reduction of the UK workforce.

Prior to his stint at Ebookers, he worked with Ford Motor Company in their Business Strategy team based in London where he was part of the European Business Turnaround team and also has significant work experience in India having spent over 6 years with Arthur Andersen based in their office in Delhi. Dhruv holds an MBA from INSEAD and is also a qualified Chartered Accountant.

 

 

CHALLENGES

Says Manish Amin, Co-Founder,Yatra,, “The establishment of Subject this year could not have been more timely.  More and more people are traveling everyday for business as well as pleasure.  Holidaying now is an integral part of the lives of many Indians and the biggest beneficiary has been the travel industry.  The premise was to replicate the success that online travel has had in US and Europe in on emerging and fast growing market like India.  The Indian market was also moving from a more information centric presence to a more transactions driven market for online services and product categories.  The challenges for a one stop portal kike Yatra were going to be huge.  For airline tickets, they had to configure fares and availability options of all domestic carriers apart from making bus and railway tickets to businesses and consumers.  However, the delivery system and a secure reliable transaction mechanism had to be in place to attract and retain customers.”

 

“Towards this endeavor, Yatra struck a number of partnerships and alliances with leading travel suppliers and allied vendors. The back-end processes had to be functioning smoothly to ensure the seamless availability of the set of services to customers. Today, subject has interfaces with all the major airlines. Since Yatra had firmly hedged its bets on the 'package deal' differentiator, it had tied up with 1300 hotels across 170 Indian cities. This has enabled Yatra to “sweeten” the deal even more for online purchasers who look for hotel accommodations/reservations along with air tickets. For transactions too, Yatra chose to look just beyond the credit card option and accepts payments through direct bank credits, ITZ cash card and Cash-On-Delivery too. The intent has also been to enhance the customer experience while visiting the Yatra website, in which case the website had to be running without any downtime at all.

 

SOLUTION

To enable the availability of these panoply of services and that too on a 24/7 basis (on an average,Yatra makes 60-70 transactions at night time) called for a reliable, robust and secure platform.The top management did not want to experiment much and needed a low cost, high throughput, secure and reliable platform.

 

Says Amin, “They did not want to waste time learning new things. The IT team in place was already conversant with the force multiplier options of Open source and the advantages for developing subjects applications and so the tilt towards Red hat became that much easier.  Besides, they had constraints of time and had to get the site and call center up and running after they announced the launch date of the portal in January this year.  The key was to drive organizational change right from the beginning while delivering what they promised to customers at all times.  One of the critical aspects that they were firm about was having their own applications development team in place rate than buy from a third party and then customize as per requirement.  And hence they chose to select Red Hat, as the operating system of choice for the reliability, scalability and peace of mind it gives in running mission critical applications.”

 

At Yatra, Red Hat Enterprise Linux runs on HP Blade servers.  The applications include MySQL database.  Open office and travel applications.

 

BENEFITS

Being a start-up and a firm proponent of open source technology, it has been quite easy for Yatra to avail of benefits at a very early stage of business growth of

the company.

 

Concurs Amin, “Red Hat has taken them on the road to success and has been instrumental in their posting of heady growth figures in such a short span of time. The OS is now the least of their worries.The query handling facility can be handled seamlessly due to the robustness of the technology.The platform is scalable and robust enough to handle future requirements including traffic uptake, number of transactions and other roll out of services.Overall, the support has been great from Red Hat.”

 

It has also become easy for Yatra to make the site more comprehensive in terms of information, add city guides, allied information and thereby make purchase decisions easier for customers.Yatra is able to customize packages down to the last detail and has thereby broadened the base of customers to include SMEs and other businesses. Its tie-up with Reliance WebWorld will open up a new channel for customer 'touch points'.Yatra customers already benefit from the first priority booking and customized travel packages and deals for multiple large to small hotels, airlines, railways, buses and car rentals at the lowest prices, as a result of strategic relationships with the leading travel suppliers

 

Currently, 40,000 unique visitors log onto Yatra daily.2500 tickets are sold a day. Amin added that after opting for Red Hat, one of the biggest advantages that Yatra has gained is adaptability to change. This, he avers, is important for a start-up and has made it possible to develop products and services faster in order to address the needs of a burgeoning market place.

 

FUTURE PLANS

Yatra has ambitious plans to sell more than 5000 tickets a day in the near future, and for that system

downtime is unthinkable. Plans are on the anvil to add new servers to account for the additional load in traffic and more importantly transactions Customer experiences will be made richer and interactive with the setting up of blogs, queries links, 'images corner' etc.

 

 

 

 

 

 

 

 

 

 

 

 

 

 


 

CMT REPORT (Corruption, Money Laundering & Terrorism]

 

The Public Notice information has been collected from various sources including but not limited to: The Courts, India Prisons Service, Interpol, etc.

 

1]         INFORMATION ON DESIGNATED PARTY

No exist designating subject or any of its beneficial owners, controlling shareholders or senior officers as terrorist or terrorist organization or whom notice had been received that all financial transactions involving their assets have been blocked or convicted, found guilty or against whom a judgement or order had been entered in a proceedings for violating money-laundering, anti-corruption or bribery or international economic or anti-terrorism sanction laws or whose assets were seized, blocked, frozen or ordered forfeited for violation of money laundering or international anti-terrorism laws.

 

2]         Court Declaration :

No records exist to suggest that subject is or was the subject of any formal or informal allegations, prosecutions or other official proceeding for making any prohibited payments or other improper payments to government officials for engaging in prohibited transactions or with designated parties.

 

3]         Asset Declaration :

No records exist to suggest that the property or assets of the subject are derived from criminal conduct or a prohibited transaction.

 

4]         Record on Financial Crime :

            Charges or conviction registered against subject:                                                  None

 

5]         Records on Violation of Anti-Corruption Laws :

            Charges or investigation registered against subject:                                                          None

 

6]         Records on Int’l Anti-Money Laundering Laws/Standards :

            Charges or investigation registered against subject:                                                          None

 

7]         Criminal Records

No available information exist that suggest that subject or any of its principals have been formally charged or convicted by a competent governmental authority for any financial crime or under any formal investigation by a competent government authority for any violation of anti-corruption laws or international anti-money laundering laws or standard.

 

8]         Affiliation with Government :

No record exists to suggest that any director or indirect owners, controlling shareholders, director, officer or employee of the company is a government official or a family member or close business associate of a Government official.

 

9]         Compensation Package :

Our market survey revealed that the amount of compensation sought by the subject is fair and reasonable and comparable to compensation paid to others for similar services.

 

10]        Press Report :

            No press reports / filings exists on the subject.

 

 

CORPORATE GOVERNANCE

 

MIRA INFORM as part of its Due Diligence do provide comments on Corporate Governance to identify management and governance. These factors often have been predictive and in some cases have created vulnerabilities to credit deterioration.

 

Our Governance Assessment focuses principally on the interactions between a company’s management, its Board of Directors, Shareholders and other financial stakeholders.

 

 

CONTRAVENTION

 

Subject is not known to have contravened any existing local laws, regulations or policies that prohibit, restrict or otherwise affect the terms and conditions that could be included in the agreement with the subject.

 

 

FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs. 39.54

UK Pound

1

Rs. 80.94

Euro

1

Rs. 56.42

 

 

SCORE & RATING EXPLANATIONS

 

SCORE FACTORS

 

RANGE

POINTS

HISTORY

1~10

3

PAID-UP CAPITAL

1~10

3

OPERATING SCALE

1~10

3

FINANCIAL CONDITION

 

 

--BUSINESS SCALE

1~10

5

--PROFITABILIRY

1~10

2

--LIQUIDITY

1~10

4

--LEVERAGE

1~10

4

--RESERVES

1~10

3

--CREDIT LINES

1~10

3

--MARGINS

-5~5

-

DEMERIT POINTS

 

 

--BANK CHARGES

YES/NO

YES

--LITIGATION

YES/NO

NO

--OTHER ADVERSE INFORMATION

YES/NO

NO

MERIT POINTS

 

 

--SOLE DISTRIBUTORSHIP

YES/NO

NO

--EXPORT ACTIVITIES

YES/NO

NO

--AFFILIATION

YES/NO

YES

--LISTED

YES/NO

NO

--OTHER MERIT FACTORS

YES/NO

YES

TOTAL

 

 

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 


 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Unfavourable & favourable factors carry similar weight in credit consideration. Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

NR

In view of the lack of information, we have no basis upon which to recommend credit dealings

No Rating

 

 

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions