MIRA INFORM REPORT

 

 

Report Date :

14.02.2008

 

IDENTIFICATION DETAILS

 

Name :

HONG CHUANG TRADING CO LTD

 

 

Registered Office :

22, Lane 33, Tai Shun St Hsinchuang City Taipei Hsien 242

 

 

Country :

Taiwan

 

 

Date of Incorporation :

07.02.2003

 

 

Com. Reg. No.:

0135022

 

 

Legal Form :

Private Limited Company

 

 

Line of Business :

Importing a Wide Range of Sesame Seeds and Peanuts

 

 

RATING & COMMENTS

 

MIRA’s Rating :

B

 

RATING

STATUS

PROPOSED CREDIT LINE

26-40

B

Unfavourable & favourable factors carry similar weight in credit consideration. Capability to overcome financial difficulties seems comparatively below average.

Small

 

Maximum Credit Limit :

USD 50,000

 

 

Status :

Small Company

 

 

Payment Behaviour :

No Complaints

 

 

Litigation :

Clear

 

 

 

name & address of the company

 

HONG CHUANG TRADING CO LTD

22, LANE 33, TAI SHUN ST HSINCHUANG CITY

TAIPEI HSIEN 242, TAIWAN

TEL: 886-2-89935391   FAX: 886-2-89903500

 

 

EXECUTIVE SUMMARY

 

INCORPORATION DATE            : FEBRUARY 7, 2003

REGISTRATION NO.                  : 80135022

LEGAL FORM                           : PRIVATE

CHIEF EXECUTIVE                    : MR. HSI-MING CHEN (GENERAL MANAGER)

STAFF STRENGTH                    : 8

CAPITAL                                   : US$ 633,675

BUSINESS LINE                        : IMPORTER

TURNOVER                              : N/A (AS OF DEC. 31, 2006)

EQUITIES                                 : N/A (AS OF DEC. 31, 2006)

PAYMENT                                : AVERAGE

RECOMM. CREDIT RANGE       : UP TO USD 50,000

MARKET CONDITION                : AVERAGE

FINANCIAL CONDITION             : N/A

OPERATIONAL TREND  : FAIRLY STEADY

GENERAL REPUTATION           : AVERAGE

EXCHANGE RATE                     : TWD 31.66168 = US$1

 

Adopted abbreviations:

ANS - amount not stated           

NS - not stated 

SC - subject company (the company inquired by you)

NA - not available          

M - million        

TWD –Taiwan New Dollars

 

 

Rounded Rectangle: HISTORY 

 

 

 


Office & Facilities*

==============

Size                                          : 90 square meters (Approx.)

Location                        : Suburb of Taipei city

Property status              : Rented

Type of building              : Residential district 

 

*Factories, Size & Locations*

======================

The company is a trading house focused on importation of overseas products, and maintains no manufacturing facilities.  

 

*Corporate & Organization Structure*

============================

A small -sized company operated and managed by the owner.

 

*Reputation*

==========

Reference checking for the purpose of establishing the firm's reputation within the respective industry failed to reveal any negative information.

 

Rounded Rectangle: WEB SITE 

 

 

 


SC is not known to host website of its own at present.

 

E-mail: jason@flavor.com.tw

 

 

Rounded Rectangle: LITIGATION 

 

 


For the past two years there is no record of litigation.

 

 

Rounded Rectangle: OWNERSHIP/MANAGEMENT BACKGROUND 

 

 


*Major Shareholders*

================

Total number of shareholders: 3

Total number of shares: 21,000,000

 

Shareholders                 Number                           %

---------------------   ---------------                                 ------

Mr. Hsi-ming Chen         7,000,000.00                 33.33

Mr. Jui-li Chen               7,000,000.00                 33.33

Mr. Wen-nan Chen         7,000,000.00                 33.33

 

 

 

 

Rounded Rectangle: MANAGEMENT 

 

 


Management:    Mr. Jason Fu, Manager

                        Mr. Hsi-ming Chen, General Manager

 

Name                            Nationality         Job Description              Dept. / Division

Mr. Jason Fu                 Taiwanese         Manager                        Purchasing

Mr. Hsi-ming Chen         Taiwanese         General Manager           -

 

 

Rounded Rectangle: BUSINESS OPERATIONS 

 

 


*Main Products & Services*

=====================

Specializes in the following areas of work:

1. Importing a wide range of sesame seeds and peanuts.

2. Selling of products to domestic markets. 

 

Products: Beans 

               Peanuts 

               Pumpkin seeds 

               Sesame seed 

 

*Payment Terms*

=============

Sales

------

Local   : Cash

               30-90 days credit

 

Purchases

--------------

Local    : 30-90 days credit

Import  : Letter of Credit (L/C)

                Telegraphic Transfer (T/T) 

 

*Competitors*

===========

The following locally based companies supply similar range of products :

- FU FANN ENTERPRISE CORP

- DONCHAO ENTERPRISE CO LTD

- GLOBAL-MART FOODS CO LTD

- HO GI FOOD CO LTD

- LUNG CHING FOOD CO LTD 

 

*Local Distribution Network*

=====================

100% of the annual turnover is attributed to local sales through the following distribution channels:

- Food manufacturers

- Food outlets

- Restaurants 

 

 

*International Trade Activity*

=====================

The "export" figures listed above, is not actual products being exported by HONG CHUANG, but a small percentage of returned goods by the firm.

 

At the time of preparing this report, the Ministry of Economic Affairs had not yet released trade figures for 2007. 

 

 

 

Rounded Rectangle: RELATED COMPANIES 

 

 


*(Subsidiaries, Joint-ventures & Affiliates) 

===============================

Company Name             : FLAVOR FULL FOODS INC

Address                        : 53 Wuku Industrial Park Wu Chuan Rd Wuku Hsiang 248 Taipei Hsien Taiwan

Country                         : Taiwan

Relationship                  : Affiliate

Legal Form                    : Private company with limited liability

Company Type              : Manufacturer

Industry                         : Food Products

 

 

Rounded Rectangle: PAYMENTHISTORY 

 

 


PAYMENT RATING       : 3                OBTAINED SCORES         : 53

 

Rating Key

Implication

Implications

1

Scores 85–100

Excellent

2

Scores 75 – 84

Above Average

3

Scores 50 – 74

Average

4

Scores 35 – 49

Fair

5

Scores 15 – 34

Below Average

6

Scores 01 – 14

Poor

NR

No Data

No Data

 

The rating indicates the payment pattern of SC based upon our Payment Database, comments from suppliers of SC, information from banks (if available), as well as industrial sources.

 

Dealings on open terms may be possible for SMALL amounts depending on individual judgement experience.

 

 

Rounded Rectangle: FINANCIAL HIGHLIGHTS 

 

 


As a private limited company with a paid-up capital of less than USD 6 million, there is no legal requirement according to local corporate law for public disclosure of detailed financials.

 

Although summary financials were obtained for reference.

 

*Bank Details*

===========

Bank Name                   : CHANG HWA COMMERCIAL BANK LTD

Branch                          : Hsinchuang City 

Branch Address             : 657-1 Chung Cheng Rd 

SWIFT Code                  : CCBCTWTP

 

Bank Name                   : FAR EASTERN INT'L BANK

Branch                          : Hsinchuang City 

Branch Address             : 209 Fu Hsing Rd Section 1 

SWIFT Code                  : FEINTWTP

 

*Financial Summary (Currency: U.S. $'s)

==============================

Year     Sales                            Net Income

2006     $1,783,555.02                $139,056.83 

 

*Int´l Trade Activity (Currency: U.S. $'s)

=============================

Year     Imports             Exports             Total

2004     $1,620,000.00    $0.00                $1,620,000.00

2005     $2,700,000.00    $0.00                $2,700,000.00

2006     $1,490,000.00    $40,000.00        $1,530,000.00

 

 

Rounded Rectangle: REMARKS 

 

 


SC is considered small-sized in its line with a 5 years development history. Taking into consideration of SC’s general performance, a credit line up to USD 50,000 appears to be within SC’s capacities.

 

 

Attached: trade references

 

 

SIC PRODUCT CLASSIFICATION & ACTIVITY 

Activity             Code    Product/Service Description

Importing           0100     Agricultural Production-Crops

Importing           5153     Grain & Field Beans

Importing           5191     Farm Supplies

Trading              0100     Agricultural Production-Crops

Trading              5153     Grain & Field Beans

Trading              5191     Farm Supplies

 

HARMONIZED PRODUCT CLASSIFICATION & ACTIVITY 

Activity             Code                Product/Service Description

Importing           0713311000       Beans of the species vigna mungo (l.) hepper or vigna radiata (l.) wilczek, seeds of a kind used for sowing, dried

Importing           0713906000       Dried leguminous vegetables except seeds for sowing, entered for consumption may 1 to august 31, shelled

Importing           1202                 Peanuts (ground-nuts), raw

Importing           1207400000       Sesame seeds, whether or not broken

Importing           1209                 Seeds, fruit and spores, for sowing

Importing           1209918055       Pumpkin seed of a kind used for sowing

Trading              0713311000       Beans of the species vigna mungo (l.) hepper or vigna radiata (l.) wilczek, seeds of a kind used for sowing, dried

Trading              0713906000       Dried leguminous vegetables except seeds for sowing, entered for consumption may 1 to august 31, shelled

Trading              1202                 Peanuts (ground-nuts), raw

Trading              1207400000       Sesame seeds, whether or not broken

 

DETAILED PRODUCT CLASSIFICATION & ACTIVITY 

Activity             Product/Service Description

Trader               Sesame seed 

Trader               Pumpkin seeds 

Trader               Peanuts 

 

INTERNATIONAL TRADE : ACTIVITY & MARKETS

Importing from Asia

Importing from Cambodia

Importing from China

Importing from Indonesia

Importing from Myanmar

Importing from Thailand

Importing from Vietnam


 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Unfavourable & favourable factors carry similar weight in credit consideration. Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

NR

In view of the lack of information, we have no basis upon which to recommend credit dealings

No Rating

 

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions