MIRA INFORM REPORT

 

 

Report Date :

27.01.2011

 

IDENTIFICATION DETAILS

 

Name :

Elite Team Trading LTD

 

 

Registered Office :

Room 607B, 6/F., Empire Centre, 68 Mody Road, Tsimshatsui East, Kowloon

 

 

Country :

Hong Kong

 

 

Date of Incorporation :

17.12.2008

 

 

Com. Reg. No.:

50728765

 

 

Legal Form :

Private Limited Company

 

 

Line of Business :

Importer and Exporter of all kinds of Garments.

 

RATING & COMMENTS

 

MIRA’s Rating :

Ba

 

RATING

STATUS

PROPOSED CREDIT LINE

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

Satisfactory

 

Status :

Satisfactory

Payment Behaviour :

Regular

Litigation :

Clear

 

 

NOTES :

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

ECGC Country Risk Classification List – June 30, 2010

 

Country Name

Previous Rating

                   (01.04.2010)                  

Current Rating

(30.06.2010)

Hong Kong

A2

A2

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low

 

A2

Moderate

 

B1

High

 

B2

Very High

 

C1

Restricted

 

C2

Off-credit

 

D

 

 

Company name and address

 

ELITE TEAM TRADING  LTD.

Room 607B, 6/F., Empire Centre, 68 Mody Road, Tsimshatsui East, Kowloon, Hong Kong.

PHONE:2367 0899,  2367 0989

FAX:2367 0303

 

 

MANAGEMENT

 

Managing Director:  Mr. Rakesh Kumar Rawat

 

 

SUMMARY

Incorporated on:  17th December, 2008.

Organization:  Private Limited Company.

Capital:                   Nominal:  HK$1,000,000.00

                         Issued:     HK$1,000,000.00

 

Business Category: Garment Trader.

Group Total Income:  Rs 51,949.70 million  (Year ended 31-03-2010)

Employees: 10.

Main Dealing Banker: Bank of India, Hong Kong Branch.

Banking Relation:  Satisfactory.

 

 

Company address

 

ADDRESS:

Registered Head Office:-Room 607B, 6/F., Empire Centre, 68 Mody Road, Tsimshatsui East, Kowloon, Hong Kong.

Holding Company:-Provogue (India) Ltd., India.

Affiliated Companies:-Provogue Group of Companies

Acme Advertisements Private Ltd., India.

Flowers, Plants & Fruits (India) Private Ltd., India.

Millennium Accessories Ltd., India.

Oasis Fashion Ltd., India.

Probrand Enterprises Ltd., India.

Profab Fashion (India) Ltd., India.

Pronet Interactive Private Ltd., India.

Provogue Holding Ltd., Singapore.

Provogue Infrastructure Private Ltd., India.

Prozone Enterprises Private Ltd., India.

Alliance Mall Developers Co. Private Ltd., India.

Castle Mall Private Ltd., India.

Faridabad Festival City Private Ltd., India.

Jaipur Festival City Private Ltd., India.

Meerut Festival City Private Ltd., India.

Prozone Liberty International Ltd., Singapore.

Prozone International Coimbatore Ltd., Singapore.

Prozone International Ltd., Singapore.

Empire Mall Private Ltd., India.

Hagwood Commercial Developers Private Ltd., India.

Omni Infrastructure Private Ltd., India.

Prozone Overseas Pte. Ltd., Singapore.

Royal Mall Private Ltd., India.

Standard Mall Private Ltd., India.

Sporting & Outdoor Ad Agency Private Ltd., India.

etc.

 

 

BUSINESS REGISTRATION NUMBER

 

50728765

 

COMPANY FILE NUMBER

 

1295116

 

MANAGEMENT

 

 Managing Director:  Mr. Rakesh Kumar Rawat

 

 

CAPITAL

 

Nominal Share Capital: HK$1,000,000.00 (Divided into 1,000,000 shares of HK$1.00 each)

Issued Share Capital: HK$1,000,000.00

 

 

SHAREHOLDER      

(As per registry dated 09-03-2010)

Name

 

No. of shares

Provogue (India) Ltd.

105/106, Provogue House, Off New Link Road, Andheri (West), Mumbai-400 053, Maharashtra, India.

 

1,000,000

=======

 

 

DIRECTOR      

(As per registry dated 08-03-2010)

Name

(Nationality)

 

Address

Rakesh Kumar RAWAT

1401, Vastu Heights, G9, Sundervan Complex, Off Lokhandwala Road, Andheri (West), Mumbai-400 053, India.

 

SECRETARY    

(As per registry dated 17-12-2009)

Name

Address

Co. No.

Tam & Wongs Nominee Ltd.

1/F., Hang Lung House, 188 Queen’s Road Central, Hong Kong.

0187810

 

 

HISTORY

The subject was incorporated on 17th December, 2008 as a private limited liability company under the Hong Kong Companies Ordinance.

Last time, the subject was located at Flat B, 17/F., Star Mansion, 3-5 Minden Row, Mody Road, Tsimshatsui, Kowloon, Hong Kong, moved to the present address with effect from 9th March, 2010.

Apart from these, neither material change nor amendment has been ever traced and noted.

 

 

OPERATIONS

 

Activities:                Importer and Exporter.

Lines:                     All kinds of garments, etc.

Employees:             10.

Commodities Imported: China, other Asian countries, etc.

Markets: India, etc.

Group Total Income: Rs 34,972.47 million (Year ended 31-03-2008)

                                  Rs 44,639.08 million (Year ended 31-03-2009)

                                  Rs 51,949.70 million (Year ended 31-03-2010)

 

Terms/Sales:  As per contracted.

 

Terms/Buying:  Various terms.

 

 

FINANCIAL INFORMATION

 

Nominal Share Capital: HK$1,000,000.00 (Divided into 1,000,000 shares of HK$1.00 each)

 

Issued Share Capital: HK$1,000,000.00

 

Alternation of Capital:-

17-12-2008

paid up

HK$                 1.00

09-03-2010

paid up

HK$        999,999.00

 

 

–––––––––––––––

Total:

paid up

HK$     1,000,000.00

==============

 

Increase of Nominal Capital:-

From

HK$10,000.00

to

HK$1,000,000.00

on

09-03-2010

 

Mortgage or Charge (since August 2010):  (See attachment)

 

Group Profit After Tax: Rs 2,478.86 million (Year ended 31-03-2008)

                                     Rs 7,095.82 million (Year ended 31-03-2009)

                                     Rs 2,131.09 million (Year ended 31-03-2010)

 

Profit or Loss: Making a very small profit in 2009.

Condition: Business has been normal.

Facilities: Making fairly active use of general banking facilities.

Payment:  Met trade commitments as required.

Commercial Morality:  Fairly satisfactory.

Banker:  Bank of India, Hong Kong Branch.

Standing:  Normal.

 

 

GENERAL

 

Elite Team Trading Ltd. is a wholly-owned subsidiary of Provogue (India) Ltd. [Provogue] which is an India-based firm.  The subject is a fashion apparel trader which is the same lines of business as its parent.

Provogue, together with its subsidiaries (collectively called Provogue Group), is engaged in the manufacture, distribution, and sale of fashion apparel for men and women under the “Provogue” brand name in India.  It launched the fashion brand “Provogue” in March 1998.  Its men’s apparel range consists of casual and formal wear, including shirts, trousers, T-shirts, sweaters, shorts, suits, and jackets; and women’s apparel range includes western wear tops, trousers, skirts, jackets, and blouses.  Provogue also offers various fashionable accessories, such as ties, socks, handkerchiefs, belts, wallets, eyewear, bags, and caps for men; and chic belts, handbags, eyewear, and scarves for women.  Its product portfolio also comprises footwear and innerwear for men.  In addition, Provogue exports a range of textile products, including fabrics, fabric designs, dyestuffs, and textile machinery.

Provogue sells its products through selective stores and malls, as well as company-operated outlets under “Provogue Studio” brand throughout India.  As of 31st March, 2006, it had 64 Provogue Studio outlets.

Headquartered in Mumbai, India, Provogue was founded on 11th November, 1997.  It has acquired from Acme Global the entire business of export of textile; textile machinery and textile related chemicals and operates these businesses as its division under the name Acme Global.

The beginning of 1998 saw Provogue being launched in a Multi Brand Outlet, i.e. The Bombay Stores, Mumbai and progressing to 120 Multi Brand Outlets by the end of 1999.  The first exclusive “Provogue” store was opened in Lokhandwala Complex, Andheri, Mumbai in the year 2000.  Provogue was able to achieve market penetration by hosting fashion shows across the country along with an aggressive advertising and PR campaign, which enabled it in persuading a potential customer to its brand and its outlets to buy Provogue’s apparels

Provogue has established a distribution network across India covering Metro, A Class cities and B Class cities.  Over the years, Provogue introduced other product categories like men’s trousers, socks, wallets, T-shirts as well as women’s wear, which received an overwhelming response from its customers.  Though the products introduced by Provogue were doing exceedingly well, the total retail area available to Provogue was not adequate and restricted it to a few Multi Brand outlets and one exclusive store in Mumbai.  However, in terms of sales, Provogue achieved sales of Rs 1,400 million (approximately US$3 million) in the year 2000.

Although the sales continued to grow rapidly, expansion had still not reached its true potential on account of the limited retail area.  To meet the growing demand of its products, the idea of having its exclusive stores was conceived and thirty-six Studio Stores were planned to be opened in a time frame of about two years.  To achieve further growth in sales, Hollywood actor Fardeen Khan was signed up as the brand ambassador in July 2001.  This gave impetus to Provogue’s marketing initiatives and endorsement by the brand ambassador reinforced the brand image as a trend-setting brand.  Provogue expanded its product lines to include knitwear, woolens, ties, scarves, handbags and other accessories.  By December 2002, Provogue had already opened twelve Studio Stores all across the country.  Simultaneously, Provogue also expanded its presence in large chain stores like Shopper’s Stop and Piramyd all over India and was the first brand to be introduced in Westside, a leading retail store.

Provogue started its first manufacturing facility at Daman on 7th April, 2003, with an installed capacity of 2000 shirts per day.  However, Provogue outsourced its requirements for trousers and other accessories.  The manufacturers and suppliers are selected for supply to Provogue only if they meet the Provogue’s quality standards.  The manufacturer has to undergo quality control inspections and tests conducted by Provogue before the trousers and accessories are branded as that of Provogue.

For the year ended 31st March, 2010, the sales of the Group amounted to Rs 51,950 million, grew by 16.4% as compared with Rs 44,639 million in FY 2009; profit after tax was Rs 2,131 million, decreased by 70.0% as compared with Rs 7,096 million in FY 2009.

The subject is fully supported by Provogue.

On the whole, consider it good for normal business engagements.

 

 

REMARKS

 

Brief personal profile of the director:-

Mr. Rakesh Kumar RAWAT, aged 35, whole-time Director, is an MBA, University of Rajasthan.  He has been instrumental in the growth of Provogue.  He is a specialist in the field of International Trade.  He has been responsible for marketing, vendor management and fund management and mobilization activities.  He has played a key role in setting up of systems and process for setting up the export business and all matters relating to Banking and Finance.  He has worked with Andhi Marble Pvt. Ltd. and Saraswati Overseas handling their export business as Export Manager and Working Partner, Exports respectively.

 

Court Cases:     None per our.

 


MORTGAGE OR CHARGE

 

(Since August 2010)

 

Date

Particulars

Amount

28-10-2010

Instrument:      General Letter of Hypothecation

Property:

Bills of exchange, and/or invoices, or any other documents representing or relating to goods.  The Company agree that the same and all goods thereby represented or to which the document relate shall be hypothecated by way of first charge as a continuing security for all sums in which the Company from time to time be actually or contingently indebted or liable to Bank on any account

Mortgagee:      Bank of India, Hong Kong Branch.

All the money

17-11-2010

Instrument:      Letter of Lien

Property:

Nature of Deposit:      Fixed                   Fixed                   Fixed
Date of Deposit:        04-11-2010           15-11-2010           16-11-2010
Amount:                   US$100,000.00     US$199,974.00     US$25,946.16
Due Date:                 04-11-2011           04-11-2011           04-11-2011
Rate of Interest:         1.51%                  1.51%                  1.51%
Mode of Payment
     of Interest:            Upon maturity       Upon maturity       Upon maturity

Mortgagee:      Bank of India, Hong Kong Branch.

HK$10,000,000

 

                                                                   

FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs.45.53

UK Pound

1

Rs.72.79

Euro

1

Rs.62.14

 

 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

----

NB

New Company

----

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.