MIRA INFORM REPORT

 

 

Report Date :           

20.09.2011

 

IDENTIFICATION DETAILS

 

Name :

SONY  CORPORATION  OF  HONG  KONG  LTD.

 

 

Registered Office :

Suite 3301, 33/F., Tower 1, The Gateway, 25 Canton Road, Tsimshatsui, Kowloon

 

 

Country :

Hong Kong

 

 

Date of Incorporation :

23.11.1962

 

 

Com. Reg. No.:

01415434

 

 

Legal Form :

Private Limited Company.

 

 

Line of Business :

Importer-Exporter and Retailer of the “SONY” brand products

 

RATING & COMMENTS

 

MIRA’s Rating :

A

 

RATING

STATUS

PROPOSED CREDIT LINE

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

Fairly Large

 

Status :

Good

Payment Behaviour :

Regular

Litigation :

Clear

 

 

NOTES :

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

 

ECGC Country Risk Classification List – March 31st, 2011

 

Country Name

Previous Rating

                   (31.12.2010)                  

Current Rating

(31.03.2011)

Hong Kong

a2

a2

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low

 

A2

Moderate

 

B1

High

 

B2

Very High

 

C1

Restricted

 

C2

Off-credit

 

D

 


 Bottom of Form

Company name

 

SONY  CORPORATION  OF  HONG  KONG  LTD.

 

 

Company ADDRESS

 

Suite 3301, 33/F., Tower 1, The Gateway, 25 Canton Road, Tsimshatsui, Kowloon, Hong Kong.

PHONE:            2909 1111

FAX:                 2909 2222

 

 

MANAGEMENT

 

Managing Director:  Mr. Masahiko Kusakabe

 

 

SUMMARY

 

Incorporated on:             23rd November, 1962.

 

Organization:                 Private Limited Company.

 

Capital:                         Nominal:           US$150,000.00

Issued:              US$141,800.00

 

Business Category:        Consumer Electronics Merchant.

 

Annual Turnover:            HK$8.5~9.0 billion.

 

Employees:                   730.  (Hong Kong)

 

Main Dealing Banker:     The Bank of Tokyo-Mitsubishi UFJ Ltd., Hong Kong Branch.

 

Banking Relation:           Good.


Company ADDRESS

 

Registered Head Office:-

Suite 3301, 33/F., Tower 1, The Gateway, 25 Canton Road, Tsimshatsui, Kowloon, Hong Kong.

 

Business Names:-

·         Hong Kong Marketing Company, Hong Kong.

·         So-Net Hong Kong, Hong Kong.

·         Sony Customer Service Centre, Hong Kong.

·         Sony Music Entertainment (Japan) HK Office, Hong Kong.

·         Sony Shop, Hong Kong.

·         Sony Store, Hong Kong.

·         Sony Style Studio, Hong Kong.

·         Sony Style, Hong Kong.

·         Sony Supply Chain Solutions (Hong Kong) Company, Hong Kong.

·         Sony, Hong Kong.

 

Immediate Holding Company:-

Sony Holding (Asia) B.V., Netherlands.

 

Ultimate Holding Company:-

Sony Corporation, Japan.

 

Associated/Affiliated Companies:-

·         Sony Group of Companies

·         Sony (China) Ltd., China.

·         Sony Americas Holding Inc., USA.

·         Sony Assurance Inc., Japan.

·         Sony Australia Ltd., Australia.

·         Sony Benelux B.V., Netherlands.

·         Sony Berlin GmbH, Germany.

·         Sony Brasil Ltda., Brasil.

·         Sony Computer Entertainment America Inc., USA.

·         Sony Corporation of America, USA.

·         Sony Corporation of Panama S.A., Panama.

·         Sony DADC Corporation, Japan.

·         Sony DADC Hong Kong Ltd., Hong Kong.

·         Sony DADC US Inc., USA.

·         Sony de Mexico S.A. de C.V., Mexico.

·         Sony Deutschland GmbH, Germany.

·         Sony Device Technology (Thailand) Co. Ltd., Thailand.

·         Sony Digital Network Applications Inc., Japan.

·         Sony Electronics (Singapore) Pte. Ltd., Singapore.

·         Sony Electronics (Wuxi) Co. Ltd.., China.

·         Sony Electronics Asia Pacific Pte. Ltd., Singapore.

·         Sony Electronics Inc., USA.

·         Sony Electronics of Korea Corporation, Korea.

·         Sony Electronics Vietnam Co. Ltd., Vietnam.

·         Sony EMCS (Malaysia) Sdn. Bhd., Malaysia.

·         Sony EMCS Corporation, Japan.

·         Sony Ericsson Mobile Communications AB, Sweden.

·         Sony Espana S.A., Spain.

·         Sony Europe B.V., Netherlands.

·         Sony Europe Holding B.V., Netherlands.

·         Sony France S.A., France.

·         Sony Holding (Asia) B.V., Netherlands.

·         Sony Hungaria Kft., Hungary.

·         Sony India Pvt. Ltd., India.

·         Sony International (Hong Kong) Ltd., Hong Kong.

·         Sony Italia S.p.A., Italy.

·         Sony Korea Corporation, Korea.

·         Sony Latin America Inc., USA.

·         Sony Magnetic Products Inc. of America, USA.

·         Sony Malaysia Sdn. Bhd., Malaysia.

·         Sony Music Entertainment (Japan) Inc., Japan.

·         Sony Music Entertainment B.V., Netherlands.

·         Sony Music Entertainment Hong Kong Ltd., Hong Kong.

·         Sony Music Entertainment Inc., USA.

·         Sony Network Taiwan Ltd., Taiwan.

·         Sony New Zealand Ltd., New Zealand.

·         Sony Nordic A/S, Denmark.

·         Sony of Canada Ltd., Canada.

·         Sony Overseas S.A., Switzerland.

·         Sony Philippines Inc., Philippines.

·         Sony Pictures Television (HK) Ltd., Hong Kong.

·         Sony Precision Devices (Huizhou) Co. Ltd., China.

·         Sony South Africa (Pty) Ltd., South Africa.

·         Sony Taiwan Ltd., Taiwan.

·         Sony Technology (Malaysia) Sdn. Bhd., Malaysia.

·         Sony Technology (Thailand) Co. Ltd., Thailand.

·         Sony Thai Co. Ltd., Thailand.

·         Sony U.S. Funding Corporation, USA.

·         Sony United Kingdom Ltd., UK.

·         Sony Vietnam Ltd., Vietnam.

etc.

 

 

BUSINESS REGISTRATION NUMBEr

 

01415434


COMPANY FILE NUMBER

 

0008241

 

 

MANAGEMENT

 

Managing Director:  Mr. Masahiko Kusakabe

 

 

CAPITAL

 

Nominal Share Capital:   US$150,000.00 (Divided into 1,500 shares of US$100.00 each)

 

Issued Share Capital:     US$141,800.00

 

 

SHAREHOLDERS

(As per registry dated 23-11-2010)

 

Name

 

No. of shares

Sony Holding (Asia) B.V.

Schipholweg 275, 1171 PK Badhoevedorp, The Netherlands.

 

1,417

Masahiko KUSAKABE

 

1

 

 

–––––

 

Total:

1,418

====

 

 

DIRECTORS

(As per registry dated 23-11-2010)

 

Name

(Nationality)

 

Address

Masahiko KUSAKABE [Also alternate to Kiyoshi SHIKANO]

Flat A, 12/F., Tower 3, Grand Promenade, 38 Tai Hong Street, Sai Wan Ho, Hong Kong.

 

Kiyoshi SHIKANO

Suite 3301, 33/F., Tower 1, The Gateway, 25 Canton Road, Tsimshatsui, Kowloon, Hong Kong.

 

PAU Yun Hung [Alternate to Haruyasu NAGATA]

Flat F, 19/F., Tower 31, South Horizons, Ap Lei Chau, Hong Kong.

 

Haruyasu NAGATA

8/F., One Corporate Avenue, 222 Hu Bin Road, Luwan District, 200021 Shanghai, China.

 

 

SECRETARY

(As per registry dated 23-11-2010)

 

Name

Address

WONG Li Ying

Room 1804, 18/F., Block K, Kornhill, Hong Kong.

 

 

HISTORY

 

The subject was incorporated on 23rd November, 1962 as a private limited liability company under the Hong Kong Companies Ordinance.

Formerly the subject was located at 46/F., The Lee Gardens, 33 Hysan Avenue, Causeway Bay, Hong Kong, moved to the present address in June 2009.

Apart from these, neither material change nor amendment has been ever traced and noted.

 

 

OPERATIONS

 

Activities:                      Importer, Exporter and Wholesaler.

 

Lines:                           All kinds of “Sony” brand electronic products such as magneto optical disk, electrical

apparatus for line telephony or line telegraphy, including such apparatus for carrier-current line systems, empty reel (aluminium) for video tape, microphone, cordless telephone, ¼” data cartridge, black and white video monitor, headphone, DG series data cartridge (3.8mm), video cassette recorder, digital audio cassette tape recorder, radio-broadcast receivers, color video projector, cleaning cartridge, multi-disc players, audio cassette recording tape non‑recorded, floppy disk, tapes for sound recording, cassette type, video camera, walkman, color television, blank video tapes, video cassette recording tape non-recorded, handycam, cassette tape recorder, television receivers, Hi-Fi component system, , tapes and other recorded media for sound or other similarly recorded phenomena, compact disc player, video cassette tape recorder, QG series data cartridge (8mm), color video monitor.

 

Trade Mark:                   SONY” brand.

 

Employees:                   730.  (Hong Kong)

 

Commodities Imported:   Mainly bought from Japan and various other sources.

Markets:                       Hong Kong and Macau.

 

Annual Turnover:            HK$8.5~9.0 billion.

 

Terms/Sales:                 COD or Open Account.

 

Terms/Buying:               T/T or L/C.

 

GOVERNMENT CONTRACTS AWARDED SINCE 1990:

Date

GN No.

Tender Board – Department

Amount

30-08-1996

GN3778

Council Tender Board Panel and The Finance Select Committee

HK$50,520 (Jointly)

30-08-1996

GN3378

Council Tender Board Panel and The Finance Select Committee

HK$322,685 (Jointly)

20-09-1996

GN4183

Council Tender Board Panel and The Finance Select Committee

HK$51,137

15-11-1996

GN5271

Council Tender Board Panel and The Finance Select Committee

HK$185,850

15-11-1996

GN5271

Council Tender Board Panel and The Finance Select Committee

HK$82,830 (Jointly)

29-11-1996

GN5569

Central Tender Board – Government Supplies Dept.

HK$3,341,407

29-11-1996

GN5570

Government Supplies Dept. Tender Board – Government Supplies Dept.

HK$2,046,000

20-12-1996

GN5946

Council Tender Board Panel and The Finance Select Committee

HK$160,253

24-01-1997

GN440

Council Tender Board Panel and The Finance Select Committee

HK$54,697

24-01-1997

GN440

Council Tender Board Panel and The Finance Select Committee

HK$267,256 (Jointly)

24-01-1997

GN440

Council Tender Board Panel and The Finance Select Committee

HK$223,101 (Jointly)

28-02-1997

GN1042

Government Supplies Dept. Tender Board – Government Supplies Dept.

HK$646,000

28-02-1997

GN1042

Government Supplies Dept. Tender Board – Government Supplies Dept.

HK$3,427,200

27-03-1997

GN1518

Government Supplies Dept. Tender Board – Government Supplies Dept.

HK$4,426,465

23-05-1997

GN2553

Council Tender Board Panel and The Finance Select Committee

HK$104,990 (Jointly)

03-10-1997

GN1674

Council Tender Board Panel and The Finance Select Committee

HK$58,810

02-01-1998

GN97

Council Tender Board Panel and The Finance Select Committee

HK$349,920 (Jointly)

23-01-1998

GN430

Council Tender Board Panel and The Finance Select Committee

HK$343,448 (Jointly)

24-07-1998

GN3606

Council Tender Board and The Finance Select Committee

HK$115,812 (Jointly)

04-12-1998

GN5967

Council Tender Board Panel and The Finance Select Committee

HK$240,000 (Jointly)

30-12-1999

GN8372

Government Supplies Dept.

HK$3,408,452 (Jointly)

28-01-2000

GN605

Provisional Regional Council Tender Sub-Committee

HK$933,875

28-07-2000

GN5035

Government Supplies Dept.

HK$1,213,150

29-12-2000

GN8641

Government Supplies Dept.

HK$583,550

23-01-2001

GN509

Government Supplies Dept.

HK$1,772,223

23-01-2001

GN509

Government Supplies Dept.

HK$2,132,348

26-07-2002

GN4648

Government Supplies Dept.

HK$1,177,500

28-02-2003

GN1376

Government Supplies Dept.

HK$630,315

25-06-2004

GN4118

Government Logistics Dept.

HK$1,328,000

30-01-2009

GN696

Government Logistics Dept.

HK$9,691,724

 

 

MEMBERSHIP

 

·         The American Chamber of Commerce in Hong Kong.

·         The Hong Kong General Chamber of Commerce, Hong Kong.

[Membership No. HKS0143]

 

 

FINANCIAL INFORMATION

 

Nominal Share Capital:   US$150,000.00 (Divided into 1,500 shares of US$100.00 each)

 

Issued Share Capital:     US$141,800.00

 

Profit or Loss:                Traded at a profitable angle.

 

Condition:                      Keeping in an active and satisfactory manner.

 

Facilities:                      Making active use of general banking facilities.

 

Payment:                      So far so good.

 

Commercial Morality:     Good.

 

Bankers:-

·         The Bank of Tokyo-Mitsubishi UFJ Ltd., Hong Kong Branch.

·         The Hongkong & Shanghai Banking Corp. Ltd., Hong Kong.

 

Standing:  Good.

 

 

GENERAL

 

Sony Corporation of Hong Kong Ltd., incorporated in November, 1962, is a wholly-owned subsidiary of Sony Corporation [Sony] which is a Japan-based firm.

Sony is the globally renown manufacturer of consumer electronics and the world’s largest manufacturer of audio and video equipment.

The subject is a regional office in Hong Kong engaged in marketing “SONY” products in Hong Kong and Macau.  SONY” products have been available in Hong Kong for over 50 years.

The subject is the third overseas operation set up by Sony after the ones in the United States and Europe.  From its modest beginning as Sony's first representative office in Asia, the subject has grown to become a major operation for the Sony Group in the Asian region.  In addition to serving as a strategic centre for markets across Asia, the subject also plays an important role as a bridge between mainland China and East Asian markets, and the core activities are covered by the following business units:-

·         Business and Professional Products Asia Pacific Company

·         Chemicals and Devices Marketing Hong Kong Company

·         Electronic Devices Marketing Hong Kong Company

·         Hong Kong Marketing Company

·         Sony Supply Chain Solutions Hong Kong Company

The subject is the importer-exporter and retailer of the “SONY” brand products.  Business activities are handled by the following specialized business units:-

·         Business and Professional Products Asia Pacific Company serves organizations of the broadcast and production, digital filming and cinema, education, retail, medical and government as well as corporate sectors.

·         Chemicals and Devices Marketing Hong Kong Company provides total solutions in chemical devices and recording media and energy fields. Product categories are Chemicals & Adhesive, Electronic Devices, Conductive Material, Recording Media, and Energy.

·         Electronic Devices Marketing Hong Kong Company handles Components, Semiconductors, Computer Peripherals and Battery.

·         Hong Kong Marketing Company handles sales & marketing, pre-sales and after-sales services in Hong Kong and Macau

·         Sony Supply Chain Solutions Hong Kong Company provides one-stop integrated and cost competitive logistics solutions to customers in Hong Kong and South China and extends the export hub internationally to America, Europe and Asia Pacific region.

Consolidated results for the fiscal year of Sony ended 31st March, 2011 were ¥7,181.3 billion (US$86,521 million), a decrease of 0.5% compared to the previous fiscal year [year-on-year], primarily due to a decrease in sales in all segments except the Consumer Professional & Devices[CPD] segment and the Networked Products & Services [NPS] segment.

Operating income of Sony increased ¥168.0 billion year-on-year to ¥199.8 billion (US$2,407 million) despite a large unfavorable impact of foreign exchange rates.  The significant increase in operating income was mainly due to an improvement in operating results in the NPS and CPD segments.  Excluding equity in net income (loss) of affiliated companies, restructuring charges and a non-cash charge related to LCD television asset impairment, operating income on an as adjusted basis increased ¥39.4 billion to ¥252.8 billion (US$3,046 million) year-on-year.

Equity in net income of affiliated companies recorded within operating income was ¥14.1 billion (US$169 million) compared to equity in net loss of ¥30.2 billion in the previous fiscal year.  Sony recorded equity in net income for Sony Ericsson of ¥4.2 billion (US$50 million) compared to equity in net loss of ¥34.5 billion in the previous fiscal year.  Equity in net income for S‑LCD increased ¥6.8 billion to ¥7.2 billion (US$87 million).

Net loss attributable to Sony’s stockholders which excludes net income attributable to noncontrolling interests, was ¥259.6 billion (US$3,128 million), a deterioration of ¥218.8 billion year-on-year.

In Hong Kong, the subject has set up customer service centres [CSC] in Causeway Bay and Mongkok.  It also has set up a CSC in Macau.

The subject is fully supported by Sony.

On the whole, in view of the parentage of the subject, consider it good for business engagements.

 

REMARKS:

Court case records:-

Action Date

Case No.

Plaintiff

Defendant

Cause

Amount

Mar. 2004

H717

Legend Communications Ltd.

Sony Corporation of Hong Kong Ltd. [Operating So-Net Hong Kong]

Breach of Contract

Not stated

Feb. 2006

H300

Lysia International Ltd.

Sony Corporation of Hong Kong Ltd.

Injunction

Not stated

 


 

 

FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs.47.79

UK Pound

1

Rs.75.06

Euro

1

Rs.65.35

 

 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

----

NB

New Business

----

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 

 

 

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