MIRA INFORM REPORT

 

 

Report Date :

13.08.2012

 

IDENTIFICATION DETAILS

 

Name :

ORIENT BELL LIMITED (w.e.f.17.04.2012)

 

 

Formerly Known As :

ORIENT CERAMICS AND INDUSTRIES LIMITED

 

 

Registered Office :

8, Industrial Area, Sikandrabad – 203 205, District Bulandshahr, Uttar Pradesh 

 

 

Country :

India

 

 

Financials (as on) :

31.03.2011

 

 

Date of Incorporation :

18.05.1977

 

 

Com. Reg. No.:

20-021546

 

 

Capital Investment / Paid-up Capital :

Rs.105.300 Millions

 

 

CIN No.:

[Company Identification No.]

L14101UP1977PLC021546

 

 

Legal Form :

Public Limited Liability Company. Company’s Shares are Listed on the Stock Exchange.

 

 

Line of Business :

Manufacturer of Ceramic and Vitrified Tiles.

 

 

No. of Employees :

Not Available

 

 

 

RATING & COMMENTS

 

MIRA’s Rating :

Ba (49)

 

RATING

STATUS

 

PROPOSED CREDIT LINE

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

Satisfactory

 

Maximum Credit Limit :

USD 2700000

 

 

Status :

Satisfactory

 

 

Payment Behaviour :

Usually Correct

 

 

Litigation :

Clear

 

 

Comments :

Subject is a well established company having satisfactory track. Trade relations are reported as fair. Business is active. Payments are reported to be usually correct and as per commitments.

 

The company can be considered normal for business dealings at usual trade terms and conditions.  

 

NOTES :

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

 

ECGC Country Risk Classification List – June 30, 2012

 

Country Name

Previous Rating

(31.03.2012)

Current Rating

(30.06.2012)

India

A1

A1

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low

 

A2

Moderate

 

B1

High

 

B2

Very High

 

C1

Restricted

 

C2

Off-credit

 

D

 

 

 

EXTERNAL AGENCY RATING

 

Rating Agency Name

ICRA

Rating

BBB (Long Term Rating)

Rating Explanation

Having moderate degree of safety regarding timely servicing of financial obligation. It carry low credit risk.

Date

August 2011

 

 

Rating Agency Name

ICRA

Rating

A2 (Short Term Loan)

Rating Explanation

Having strong degree of safety regarding timely payment of financial obligation. It carry lowest credit risk

Date

August 2011

 

 

RBI DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available RBI Defaulters’ list.

 

 

EPF (Employee Provident Fund) DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available EPF (Employee Provident Fund) Defaulters’ list as of 31-03-2012.

 

 

LOCATIONS

 

Registered Office :

8, Industrial Area, Sikandrabad – 203 205, District Bulandshahr, Uttar Pradesh, India  

Tel. No.:

Not Available

Fax No.:

Not Available

E-Mail :

yogesh.mendiratta@orientbell.com

Website :

www.orienttiles.com

 

 

Corporate Office and Showroom :

Iris House, 16, Business Centre, Nangal Raya, New Delhi - 110 046, India

Tel. No.:

91-11-47119100-200

Fax No.:

91-11-28521273

E-Mail :

investor@orienttiles.com

 

 

Factory :

8, A-75 to A-80 and A-84 Industrial Area, Sikandrabad-203205, District Bulandshahr, Uttar Pradesh, India  

Tel No.:

91-5735-222203/424

 

 

 

 

 

DIRECTORS

 

AS ON 31.03.2011

 

Name :

Mr. Mahendra K. Daga

Designation :

Chairman and Managing Director

 

 

Name :

Mr. R. N. Bansal

Designation :

Director

 

 

Name :

Mr. Madhur Daga

Designation :

Executive Director

 

 

Name :

Mr. Dhruv M. Sawhney

Designation :

Director

 

 

Name :

Mr. N. R. Srinivasan

Designation :

Director

 

 

KEY EXECUTIVES

 

Name :

Mr. Yogesh Mendiratta

Designation :

Company Secretary

 

 

Audit Committee :

 

·         Mr. R. N. Bansal, Chairman

·         Mr. N. R. Srinivasan

·         Mr. Mahendra K. Daga

 

 

Shareholders / Investors

Grievance and Share  Transfer Committee :

·         Mr. N. R. Srinivasan, Chairman

·         Mr. Mahendra K. Daga

·         Mr. Madhur Daga

 

 

Remuneration Committee :

·         Mr. N. R. Srinivasan, Chairman

·         Mr. Dhruv M. Sawhney

·         Mr. R. N. Bansal

 

 

Name :

Mr. Vijay Shankar Sharma

Designation :

Chief Financial Officer

 


 

MAJOR SHAREHOLDERS / SHAREHOLDING PATTERN

 

AS ON 30.06.2012

 

Category of Shareholder

No. of Shares

% of No. of Shares

http://www.bseindia.com/images/clear.gif(A) Shareholding of Promoter and Promoter Group

 

 

(1) Indian

 

 

http://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gif Individuals / Hindu Undivided Family

4,656,111

34.3

Bodies Corporate

3,234,199

23.83

Any Others (Specify)

2,079,100

15.32

Trusts

2,079,100

15.32

http://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gif Sub Total

9,969,410

73.45

(2) Foreign

 

 

Total shareholding of Promoter and Promoter Group (A)

9,969,410

73.45

(B) Public Shareholding

 

 

http://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gif(1) Institutions

 

 

Mutual Funds / UTI

5,999

0.04

Financial Institutions / Banks

5,033

0.04

http://www.bseindia.com/images/clear.gif Insurance Companies

2,902

0.02

http://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gif Foreign Institutional Investors

478

-

Sub Total

14,412

0.11

(2) Non-Institutions

 

 

http://www.bseindia.com/images/clear.gif Bodies Corporate

469,090

3.46

http://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gif Individuals

 

 

Individual shareholders holding nominal share capital up to Rs. 0.100 Million

2,162,237

15.93

Individual shareholders holding nominal share capital in excess of Rs. 0.100 Million

923,062

6.8

Any Others (Specify)

35,240

0.26

Non Resident Indians

35,093

0.26

Trust & Foundation

147

-

http://www.bseindia.com/images/clear.gif Sub Total

3,589,629

26.45

Total Public shareholding (B)

3,604,041

26.55

Total (A)+(B)

13,573,451

100

http://www.bseindia.com/images/clear.gifhttp://www.bseindia.com/images/clear.gif(C) Shares held by Custodians and against which Depository Receipts have been issued

-

-

(1) Promoter and Promoter Group

-

-

(2) Public

-

-

http://www.bseindia.com/images/clear.gif Sub Total

-

-

Total (A)+(B)+(C)

13,573,451

-

 

 

BUSINESS DETAILS

 

Line of Business :

Manufacturer of Ceramic and Vitrified Tiles.

 

 

Products :

Product Description

ITC Code

Ceramic Tiles

6906.10

 

 

Brand Names :

“Europa” and “Stiler”

 

 

PRODUCTION STATUS (AS ON : 31.03.2011)

 

Particulars

Unit

Installed Capacity *

Actual Production

 

 

 

 

Ceramic Tiles

MT

220000

184065

 

*Above Installed Capacity is certified by the Management.

 

 

GENERAL INFORMATION

 

No. of Employees :

Not Available

 

 

Bankers :

·         State Bank of India

·         Punjab National Bank

·         Barclays Bank PLC

·         Axis Bank

·         IDBI Bank

 

 

Facilities :

Secured Loan

 

Rs. In Millions

31.03.2011

Rs. In Millions

31.03.2010

Term Loans

 

 

From Banks

 

 

Rupee Loan

182.578

54.385

Vehicles Loan

0.374

0.208

From Others

 

 

Vehicle Loan

0.000

1.162

Repayable within One Year Rs. 69.757 Millions (Previous year 55.756 Millions)

 

 

Working Capital Loans

 

 

From Banks

 

 

Demand Loans

 

 

Rupee Loan

170.000

143.659

Cash Credits

 

 

Rupee Loan

233.160

196.687

Foreign Currency Loan

138.345

139.230

 

 

 

TOTAL

724.457

535.331

 

 

 

Unsecured Loan

 

Rs. In Millions

31.03.2011

Rs. In Millions

31.03.2010

Deposits

 

 

Trade Deposits

50.284

42.323

Other Loans

 

 

From Directors

60.810

16.950

From Others

192.490

43.475

 

 

 

TOTAL

303.584

102.748

 

 

 

Banking Relations :

--

 

 

Statutory Auditors :

 

Name :

S.R. Dinodia and Company

Chartered Accountant

Address :

New Delhi, India

 

 

Subsidiaries :

·         Bell Ceramics Limited

 

 

Associates :

·         Freesia Investment and Trading Company Limited

·         Goodteam Investment and Trading Company Private Limited

·         Alfa Mercantile Limited

·         Morning Glory Leasing and Finance Limited

·         Iris Designs Private Limited

·         Orient Rave Mercantile Limited

 

 

CAPITAL STRUCTURE

 

AS ON 31.03.2011

 

Authorised Capital :

 

No. of Shares

Type

Value

Amount

 

 

 

 

15000000

Equity Shares

Rs.10/- each

Rs. 150.000 Millions

 

 

 

 

 

 

 

 

Issued, Subscribed & Paid-up Capital :

 

No. of Shares

Type

Value

Amount

 

 

 

 

10530000

Equity Shares

Rs.10/- each

Rs. 105.300 Millions

 

 

 

 

 

 

NOTES

 

Out of the above Issued, Subscribed and Paid-up Capital:

 

81,90,000 (P.Y.-81,90,000) Equity Shares of Rs. 10/- each are issued as fully paid up bonus shares by way of

Capitalization

 

- Rs. 55,500 (P.Y.-55,500) from Capital Reserve,

- Rs. 1,44,00,000 (P.Y.-1,44,00,000) from Share Premium,

- Rs.6,74,44,500 (P.Y.-6,74,44,500) from General Reserve.

 

 

AS ON 02.09.2011

 

Authorised Capital :

 

No. of Shares

Type

Value

Amount

 

 

 

 

55000000

Equity Shares

Rs.10/- each

Rs. 550.000 Millions

 

 

 

 

 

Issued, Subscribed & Paid-up Capital :

 

No. of Shares

Type

Value

Amount

 

 

 

 

13573451

Equity Shares

Rs.10/- each

Rs. 135.735 Millions

 

 

 

 


 

FINANCIAL DATA

[all figures are in Rupees Millions]

 

ABRIDGED BALANCE SHEET

 

SOURCES OF FUNDS

 

31.03.2011

31.03.2010

31.03.2009

SHAREHOLDERS FUNDS

 

 

 

1] Share Capital

105.300

105.300

105.300

2] Share Application Money

0.000

0.000

0.000

3] Reserves & Surplus

582.920

509.759

419.725

4] (Accumulated Losses)

0.000

0.000

0.000

NETWORTH

688.220

615.059

525.025

LOAN FUNDS

 

 

 

1] Secured Loans

724.457

535.331

591.872

2] Unsecured Loans

303.584

102.748

132.732

TOTAL BORROWING

1028.041

638.079

724.604

DEFERRED TAX LIABILITIES

45.082

54.531

67.141

 

 

 

 

TOTAL

1761.343

1307.669

1316.770

 

 

 

 

APPLICATION OF FUNDS

 

 

 

 

 

 

 

FIXED ASSETS [Net Block]

790.827

808.059

875.369

Capital work-in-progress

15.486

2.604

7.274

 

 

 

 

INVESTMENT

200.782

0.000

0.000

DEFERREX TAX ASSETS

0.000

0.000

0.000

 

 

 

 

CURRENT ASSETS, LOANS & ADVANCES

 

 

 

 

Inventories

690.525
573.652

413.730

 

Sundry Debtors

403.170
316.049

263.397

 

Cash & Bank Balances

18.942
15.995

11.884

 

Other Current Assets

0.000
0.000

0.000

 

Loans & Advances

301.365
134.394

118.782

Total Current Assets

1414.002

1040.090

807.793

Less : CURRENT LIABILITIES & PROVISIONS

 

 

 

 

Sundry Creditors

409.232
295.946

184.965

 

Other Current Liabilities

219.933
217.223

168.337

 

Provisions

30.589
29.915

20.364

Total Current Liabilities

659.754

543.084

373.666

Net Current Assets

754.248
497.006

434.127

 

 

 

 

MISCELLANEOUS EXPENSES

0.000

0.000

0.000

 

 

 

 

TOTAL

1761.343

1307.669

1316.770

 

PROFIT & LOSS ACCOUNT

 

 

PARTICULARS

31.03.2011

31.03.2010

31.03.2009

 

SALES

 

 

 

 

 

Income

2896.368

2539.351

2241.430

 

 

Other Income

89.898

21.191

15.237

 

 

TOTAL                                     (A)

2986.266

2560.542

2256.667

 

 

 

 

 

Less

EXPENSES

 

 

 

 

 

Purchases (Traded Goods)

659.396

362.592

125.420

 

 

Manufacturing and Other Expenses

2119.621

1992.603

1830.872

 

 

Increase / (Decrease) in stocks

(118.500)

(145.604)

(6.112)

 

 

TOTAL                                     (B)

2660.517

2209.591

1950.180

 

 

 

 

 

Less

PROFIT BEFORE INTEREST, TAX, DEPRECIATION AND AMORTISATION (A-B)      (C)

325.749

350.951

306.487

 

 

 

 

 

Less

FINANCIAL EXPENSES                         (D)

83.225

67.623

97.653

 

 

 

 

 

 

PROFIT BEFORE TAX, DEPRECIATION AND AMORTISATION (C-D)                                       (E)

242.524

283.328

208.834

 

 

 

 

 

Less/ Add

DEPRECIATION/ AMORTISATION                     (F)

97.788

108.212

106.262

 

 

 

 

 

 

PROFIT BEFORE TAX (E-F)                               (G)

144.736

175.116

102.572

 

 

 

 

 

Less

TAX                                                                  (H)

47.037

59.288

38.885

 

 

 

 

 

 

PROFIT AFTER TAX (G-H)                                (I)

97.699

115.828

63.687

 

 

 

 

 

 

Income Tax Adjustments for earlier years

0.019

(1.236)

0.000

 

 

 

 

 

Add

PREVIOUS YEARS’ BALANCE BROUGHT FORWARD

239.254

199.220

164.012

 

 

 

 

 

Less

APPROPRIATIONS

 

 

 

 

 

Proposed Dividend

21.060

21.060

15.795

 

 

Provision for Tax on Dividend

3.498

3.498

2.684

 

 

Transfer to General Reserve

50.000

50.000

10.000

 

BALANCE CARRIED TO THE B/S

262.414

239.254

199.220

 

 

 

 

 

 

EXPORT VALUE

80.366

6.692

2.748

 

 

 

 

 

 

IMPORTS

 

 

 

 

 

Raw Materials

58.827

36.461

39.254

 

 

Stores & Spares

35.227

47.157

40.051

 

 

Finished Goods

7.966

0.000

0.000

 

 

Capital Goods

6.921

15.285

2.433

 

TOTAL IMPORTS

108.941

98.903

81.738

 

 

 

 

 

 

Earnings Per Share (Rs.)

9.28

10.88

6.05

 

QUARTERLY RESULTS

 

PARTICULARS

30.06.2011

 

30.09.2011

31.12.2011

31.03.2012

 

1st Quarter

2nd Quarter

3rd Quarter

4th Quarter

Net Sales

716.700

891.200

904.200

1554.700

Total Expenditure

655.300

806.300

837.800

1404.200

PBIDT (Excl OI)

61.400

84.900

66.400

150.500

Other Income

0.000

0.000

0.000

12.800

Operating Profit

61.400

84.900

66.400

163.300

Interest

23.900

24.700

27.100

57.400

Exceptional Items

0.000

0.000

0.000

(1.800)

PBDT

37.500

60.200

39.300

104.100

Depreciation

19.800

20.200

20.400

47.000

Profit Before Tax

17.700

40.000

18.900

57.100

Tax

(1.800)

9.300

2.800

(29.300)

Provisions and contingencies

0.000

0.000

0.000

0.000

Profit After Tax

19.500

30.700

16.100

86.400

Extraordinary Items

0.000

0.000

0.000

0.000

Prior Period Expenses

0.000

0.000

0.000

0.000

Other Adjustments

0.000

0.000

0.000

0.000

Net Profit

19.500

30.700

16.100

86.400

 

KEY RATIOS

 

PARTICULARS

 

 

31.03.2011

31.03.2010

31.03.2009

PAT / Total Income

(%)

3.27

4.52

2.82

 

 

 

 

 

Net Profit Margin

(PBT/Sales)

(%)

5.00

6.90

4.58

 

 

 

 

 

Return on Total Assets

(PBT/Total Assets}

(%)

6.56

9.48

6.09

 

 

 

 

 

Return on Investment (ROI)

(PBT/Networth)

 

0.21

0.28

0.20

 

 

 

 

 

Debt Equity Ratio

(Total Liability/Networth)

 

2.52

2.01

2.09

 

 

 

 

 

Current Ratio

(Current Asset/Current Liability)

 

2.14

1.92

2.16

 

LOCAL AGENCY FURTHER INFORMATION

 

Sr. No.

Check List by Info Agents

Available in Report (Yes / No)

1]

Year of Establishment

Yes

2]

Locality of the firm

Yes

3]

Constitutions of the firm

Yes

4]

Premises details

No

5]

Type of Business

Yes

6]

Line of Business

Yes

7]

Promoter's background

No

8]

No. of employees

No

9]

Name of person contacted

No

10]

Designation of contact person

No

11]

Turnover of firm for last three years

Yes

12]

Profitability for last three years

Yes

13]

Reasons for variation <> 20%

-----

14]

Estimation for coming financial year

No

15]

Capital in the business

Yes

16]

Details of sister concerns

Yes

17]

Major suppliers

No

18]

Major customers

No

19]

Payments terms

No

20]

Export / Import details (if applicable)

Yes

21]

Market information

-----

22]

Litigations that the firm / promoter involved in

-----

23]

Banking Details

Yes

24]

Banking facility details

Yes

25]

Conduct of the banking account

-----

26]

Buyer visit details

-----

27]

Financials, if provided

Yes

28]

Incorporation details, if applicable

Yes

29]

Last accounts filed at ROC

Yes

30]

Major Shareholders, if available

No

31]

Date of Birth of Proprietor/Partner/Director, if available

No

32]

PAN of Proprietor/Partner/Director, if available

No

33]

Voter ID No of Proprietor/Partner/Director, if available

No

34]

External Agency Rating, if available

Yes

 

OPERATING RESULTS

 

The Company maintained its growth momentum with continuous thrust on product innovation, display and branding. Cumulative Brand recognition and wide range of product offerings in all spheres of customer segments resulted in 16% growth in terms of sales turnover making it to Rs. 3119.700 Millions as compared to Rs. 2697.500 Millions in previous year. During the year the Company’s export sales showed tremendous growth and stood at Rs. 86.000 Millions as compare to Rs. 6.700 Millions in previous year.

 

During the financial year, as a significant part of Company’s Marketing Strategy, In Shop Branding has been done over 25 retail outlets across the country simultaneously with hoarding and highway wall painting campaign. “Orient Europa” brand was promoted by way of print advertising in major Hindi, English and regional language dailies and as well as premium lifestyle magazines. The products of the Company were displayed at 11 Home Town locations across the Country.

 

ESTABLISHMENT OF IMPORT BUSINESS UNDER “ORIENT INTERNATIONAL”

 

During the last quarter of Financial Year 2010-11, the Company has established and aggressively entered the business of imported premium tiles, under the sub brand ‘Orient International’. The company has already appointed distributor in North India and has finalized orders to be placed with some European Companies on an exclusive basis. Orient International is expected to become a significant growth and profitability driver in the years to come.

 

INORGANIC EXPANSION

 

During the financial year, the Company has, as a strategic step towards expansion of Company’s operations, acquired 68.31% stake in Bell Ceramics Limited. (BCL) and BCL became the Company’s subsidiary w.e.f. 29th December, 2010. BCL, as a company was started in the year 1985 with an object to manufacture ceramic glazed tiles. It has two strategically located plants in Dora, Gujarat and Hozkote, Karnataka with a combined installed capacity of 144.50 lacs sq. mtrs. BCL’s equity shares are listed on Bombay and National Stock Exchanges.

 

The Company’s plant is located at North India and has considerable market share in North and East India market whereas BCL has plants in West and South India and strong market presence there at. This translates into excellent synergy for the combined business and makes the ideal platform for the Company to gain market share rapidly and profitably in the rich tile consuming geographies of South and West India via its plants and focused distribution network.

 

The change in management and integration of operations of both the Companies has already started showing promising prospects as is evident from the fact that BCL has registered a growth of 14% in sales to Rs. 468.200 Millions in the quarter ended 31st March, 2011 as compared to Rs. 411.900 Millions in previous year’s corresponding quarter and Net profit stood at Rs. 31.300 Millions as compared to a loss of Rs. 23.600 Millions in previous year’s corresponding quarter. This is a remarkable turnaround in an extremely short period of time.

 

To avail the maximum benefits out of this acquisition and for strengthening leadership in the industry, in terms of the asset base, revenues, product range, production volumes and market share of the combined entity, the Board of Directors of the Company has approved a Scheme of Amalgamation of Bell Ceramics Limited with the Company. This amalgamation will also result in greater efficiency in cash management and will maximize overall shareholder value.

 

 

MANAGEMENT DISCUSSION AND ANALYSIS

 

AS PER THE REQUIREMENT OF CLAUSE 49 OF THE LISTING AGREEMENT THE MANAGEMENT DISCUSSION AND ANALYSIS REPORT IS AS UNDER:

 

GLOBAL TILE INDUSTRY

 

The most apparent trend in the manufacturing sector is the geographical shift in tile production from the industry’s traditional European base to the emerging economies of Asia, North Africa and the Middle East. The downturn was mainly confined to the member states of the European Union (EU) including Spain and Italy which registered a collective decline of 354 million square metres. Twenty-seven EU nations produced 1,076 million square metres of ceramic tile, a figure that represents a 24.8 per cent drop in total output.

 

Since 2009, Asia (including the Middle East) furthered its influence in the production sector, accounting for approximately 2/3rd of the world’s total ceramic tile production. Asian manufacturers increased their productivity by more than seven percent, ultimately making 5,542 million square metres of tile in the calendar year. China once again confirmed its status as the world’s leading tile producer, with its vast industrial base creating 3,600 million square metres of product. It is astonishing to think that China alone is responsible for nearly two-thirds of Asia’s tile production and 42.3 per cent of the tile industry’s global output. A discernible pattern is emerging in China’s production habits as the quantity of tiles produced in the People’s Republic has increased by 200 million square metres in each of the last five years.

 

The last two years have seen a remarkable convergence between tile production and consumption. In 2004, the gap between the two was as high as 370 million square metres. By 2009, this figure had fallen to only 55 million square metres, with manufacturers and suppliers mindful of adding to existing warehouse stocks. As production slumped by the smallest of margins, worldwide consumption rose by 1.3 per cent to an all-time high of 8,460 million square metres.

 

 

INDIAN TILE INDUSTRY

 

India’s tile manufacturing sector is expanding rapidly and has reached an all-time high of 490 million square metres.

 

The Indian Ceramic Tile Industry has been growing at a healthy rate of approx 15% per annum. It’s total turnover is estimated at Rs. 85000.000 to Rs. 90000.000 Millions out of which unorganized sector comprises Rs. 35000.000 Millions to Rs. 40000.000 Millions. The ceramic tile industry in India has followed similar trends internationally which have been characterized by excess capacities and falling margins. Countries like Malaysia, Thailand, Indonesia, Sri Lanka and Vietnam are setting up their own plants. China has emerged as a major competitor. Producers from Spain and Italy have the advantage of lower transportation costs while exporting to USA and Germany. In India, the per capita consumption is as low as 0.42 square meters per person compared to China at 2.26 square meters per person. Rising disposable incomes of the growing middle class and 40 million units of housing shortage hold out a great potential.

 

 

Asia’s production of tile is 65.1% of total production of whole world. As the world’s third largest manufacturer and consumer of ceramic tile, India has a telling effect on the industry’s performance, despite the fact that few of its products are exported or used overseas. The Indian Industry has developed an export market although at the lower end. In volume it constitutes less than half a percent of the global market. (Presently India does not figure in the list of major exporting countries). But this reality could change as Indian exports are rising at the rate of 15% per annum. The top-end of the global export market is presently dominated by Italy (40.8%) and Spain (26.4%). India is looking for opportunities in export of tiles to Pakistan, Nepal, Bangladesh and Sri Lanka and looking forward to seek Government’s support for that.

 

OUTLOOK

 

The Tile market is growing and the demand for tiles is continuously increasing. The primary drivers of the tile market is the robust demand for Residential and Commercial construction, including individual and apartment based housing. large townships, and office spaces across a variety of sectors. There is a significant demand supply gap in the Healthcare and Hospitality sectors and they foresee massive construction over the next few years which will further fuel the demand for high quality tiles. Over the next few years, the refurbishment market will also contribute signficantly to the demand for ceramic tiles. With the growing number of malls and growth in housing sector, usage of ceramic tiles in the Country is increasing rapidly. Tiles are now the preferred choice in infrastructure projects such as at Airports and Railway Stations.

 

SEGMENT WISE OR PRODUCT WISE PERFORMANCE

 

The Company deals with products which come under one segment only i.e. ‘Ceramics Tiles’. The Company’s rationalized brand portfolio includes ‘Orient Tiles’ and sub brands viz., ‘Orient Europa’, ‘Orient Stiler’ and ‘Orient International’.

 

 

CONTINGENT LIABILITIES

(Rs. In Millions)

Particulars

31.03.2011

31.03.2010

a) Outstanding Letter of Credit (Net of Margins) furnished in favour of suppliers

99.989

39.683

b) Outstanding Guarantees furnished by Company’s Banker in favour of Central Excise, Customs and Others (Net of Margins)

2.292

9.225

c) Custom/Excise Duty / Service Tax / Income Tax / Sales Tax demands and Show Cause notice issued against which company has preferred appeals. (During the year contingent liability of Rs. 0.773 million pending in consumer court has been settled)

12.853

16.221

 

 

FIXED ASSETS

 

·         Land

·         Building

·         Plant and Machinery

·         Furniture and Fittings

·         Vehicles

 

 


UNAUDITED (STANDALONE) FINANCIAL RESULTS FOR THE QUARTER / NINE MONTHS ENDED ON 31.12.2011

 

(Rs. in millions)

Sr.

No.

Particular

Quarter Ended

Nin Months Ended

 

 

31.12.2011

(Unaudited)

31.09.2011

(Unaudited)

31.12.2011

(Unaudited)

1.

Net Sales

900.900

886.000

2500.700

 

Other Operating Income

3.300

5.200

11.600

 

Total Income

904.300

891.200

2512.200

 

 

 

 

 

2.

Expenditure

 

 

 

 

(Increase) / Decrease in Stock in Trade

(69.300)

(3.300)

(138.800)

 

Consumption of Raw Material

200.000

170.300

530.300

 

Purchase of Traded Goods

278.200

260.300

734.200

 

Power and Fuel

172.100

133.600

429.200

 

Employees Cost

93.400

91.700

275.500

 

Depreciation

20.400

20.200

60.400

 

Other Expenditure

163.400

153.700

469.200

 

Total

858.300

826.500

2360.000

 

 

 

 

 

3.

Profit From Operations before Other Income, Interest and Exceptional Items (1-2)

46.000

64.700

152.200

 

 

 

 

 

4.

Other Income

--

--

--

 

 

 

 

 

5.

Profit Before Interest and Exceptional Items (3+4)

46.000

64.700

152.200

 

 

 

 

 

6.

Interest

27.100

24.700

75.700

 

 

 

 

 

7.

Profit After Interest but before Exceptional Items (5-6)

18.900

40.000

76.500

 

 

 

 

 

8.

Exceptional Items

--

--

--

 

 

 

 

 

9.

Profit from Ordinary Activities before Tax (7+8)

18.900

40.000

76.500

 

 

 

 

 

10.

Tax Expense

2.800

9.300

10.300

 

 

 

 

 

11.

Net Profit from Ordinary Activities after Tax (9-10)

16.100

30.700

66.200

 

 

 

 

 

12.

Extraordinary Item (net of expense)

--

--

--

 

 

 

 

 

13.

Net Profit for the period (11-12)

16.100

30.700

66.200

 

 

 

 

 

14.

Paid-up Equity Share Capital (Face Value of Rs.10/- Each)

105.300

105.300

105.300

 

 

 

 

 

15.

Reserves Excluding Revaluation Reserve

--

--

--

 

 

 

 

 

16.

Basic and Diluted Earning Per Share (EPS) (Rs.)-Not Annualised

 

 

 

 

a) Basic and diluted EPS before extraordinary items

1.53

2.91

6.29

 

b) Basic and diluted EPS after extraordinary items

1.53

2.91

6.29

 

 

 

 

 

17.

Public Shareholding

 

 

 

 

-Number of Shares

2659726

2659726

2659726

 

- Percentage of Shareholding

25.26

25.26

25.26

 

 

 

 

 

18.

Promoters and Promoter Group Shareholding

 

 

 

 

a) Pledged/Encumbered

 

 

 

 

- Number of Shares

Nil

Nl

Nil

 

- Percentage of Shares (as a % of the Total Shareholding of promoter and promoter group)

Nil

 

Nil

Nil

 

- Percentage of Shares (as a % of the Total Share Capital of the Company)

Nil

 

Nil

Nil

 

 

 

 

 

 

b) Non Encumbered

 

 

 

 

- Number of Shares

7870274

7870274

7870274

 

- Percentage of Shares (as a % of the Total Shareholding of Promoter and Promoter Group)

100%

100%

100%

 

- Percentage of Shares (as a % of the Total Share Capital of the Company)

74.74

74.74

74.74

 

NOTES:

 

1.       The above financial results have been reviewed by Audit Committee and there after approved and taken on record by the Board of Directors in their meeting held on 14th February 2012.

 

2.       The Statutory Auditors have carried out limited review of the above financial results.

 

3.       The Company is engaged mainly in the business of tiles. Since all activities are related to the main activity, there are no reportable segments as per the requirement of AS-17.

 

4.       The previous year figures have been re-grouped, re-arranged and re-classified, wherever considered necessary.

 

5.       One investor complaint was pending at the beginning of the quarter as on 01.10.2011. no investor complaint was received during the Quarter and none was pending at the end of the Quarter as on 31.12.2011.

 

6.       The process of amalgamation with subsidiary M/s Bell Ceramics Limited is undergoing. Bell Ceramics Limited has carried forward losses therefore provision of Minimum Alternate Tax has been provided.

 

7.       The Hon’ble High court of Judicature at Allahabad has vide its order dated 19.12.2011 granted it’s sanction to the Scheme of Amalgamation of Bell Ceramics Limited with Orient Ceramics and Industries Limited in accordance with the Company Court Rules, 1959. The Hon’ble Court of Gujarat at Ahmedabad has sanctioned the Scheme of Amalgamation of Bell Ceramics Limited with Orient Ceramics And Industries Limited, however, the final order from Hon’ble High Court of Gujarat is awaited.

 

 

WEBSITE DETAILS

 

MILESTONES

 

Orient's journey has been truly extraordinary. Every path a new vision. Every destination a new milestone.

1977 : Incorporated as a public limited company.


1993 : Mr. M.K. Daga, veteran tile technologist takes over the management.


1994 : Joins forces with SACMI, Impianti SPA, Italy for technical interaction.


2000 : 1st bonus for shareholders issued in the ratio of 1:1.


2004 : Accredited with ISO 9001:2000 and OHSAS 18000:1999.


2007 : Achieves turnover of 200 crores.


2008 : 1st Indian manufacturer to hire a European as Chief Product and Solution Designer.


2009 : Enters the luxury home décor segment. Records the highest profit growth in the industry.


2010 : Opens signature showrooms: GK-II - New Delhi, Faridabad, Chandigarh, Kolkata.


2010 : Orient acquires Bell Ceramics.


2011 : Launch Of Orient International.


2011 : Awarded Power Brand Status.

 

 

BOARD OF DIRECTORS

 

Mr. Mahendra K. Daga - Chairman and Managing Director

 

A successful businessman and a sound technocrat, Mr. Mahendra K. Daga's name is synonymous with the tiles industry. He has vast experience in erecting, commissioning and successfully managing various multi location tiles plants, and is acclaimed as an authority in this field. He has successfully commissioned various Ceramic Tile Plants / Ceramic Refractories / Ceramic Transfers at various locations.


He takes an active part in overall functional areas of the Company. Under the overalls upper vision of the Board of Directors, he has been instrumental in taking the company from strength to strength.


Mr. Daga is a Founder member of the Indian Council of Ceramic Tiles and Sanitaryware (ICCTAS), the apex body in India representing the Ceramic Tile Industry. He has also represented India as one of the eight speakers from all over the world at the “International Meeting on Ceramic Industry” organised by Assciazione Costrullori Italiani Machine Attrezzature per Ceramica, at Modena, Italy on 26th May, 2000.


He is an environmentalist having foreseen the related problems of pollution by forbidden smoking, falling of trees and conservation of water in all his organizations as early as 1971. He occasionally delivers talks on horticulture and preservation of nature.

 


MANAGEMENT AND ORGANISATION


The overall management of the Company is vested with the Board of Directors, which comprises of people with rich experience in diverse fields:

 


Mr. Madhur Daga – (Executive Director)


Mr. Madhur Daga is Executive Director, Orient Bell Limited. Mr. Daga graduated in 1993 with a BBA degree from the University of Southern California (USC), Los Angeles, US. In 1997, he completed his post graduation with a degree in International Corporate Finance from the University of New South Wales (UNSW), Sydney, Australia. After completing his graduation, Mr. Madhur Daga worked in the US for a year and later joined Orient Ceramics after completing his PG. Subsequently, he pursued his entrepreneurial skills and set up a software business, which he exited in the year 2005. He then rejoined Orient Ceramics as Executive Director. Although responsible for the overall management of the company in his present role as Executive Director, Mr. Daga spends most of his time leading Orient's Product Innovation Team and interacting with customers. Mr. Madhur Daga has more than fifteen years of work experience. An avid golfer, Mr. Daga also has a keen interest in music and likes to read business and management books.

 


Mr. R. N. Bansal - (Director and A Practicing Chartered Accountant)


Mr. Bansal is also a retired member of Company Law board and one of the most recognized person in the Company Law matters. Being on the board of various other well-known companies, he plays a valuable role in advising Orient on Financial and legal matters from time to time.

 


Mr. Dhruv M Sawhney - (Non-Executive And Independent Director)


Director with the company, Mr. Sawhney is a well-known Industrialist and is also the Chairman of ‘Triveni’ Group of Companies.

 


Mr. N.R Srinivasan - (Non-Executive And Independent Director)


An M.Sc (Tech) and a Fellow of the Institute of Ceramics (UK), Mr. Srinivasan is a well-known Ceramists and has represented various committees and delegation sponsored by Government of India. The Board of Directors of the Company is ably assisted by a team of experienced professionals.

 

 

 


Mr. K.M. Pai - (Additional Director)


Mr. K. M. Pai is M. Sc, MBA Finance from IIM, Bangalore, ACMA, ACS with around 40 years of rich experience and proficiency to manage the business affairs of a Company as a whole. He was lastly associated with M/s Bell Ceramics Limited (“BCL”) as Managing Director looking after overall working of BCL.

 


Mr. P.M. Mathai - (Additional Director)


Mr. Mathai is a B. Tech. Chemical Engineering from IIT Kanpur, PGDBM from IIM, Kolkata. He brings more than 3 decades of rich professional experience across several functional areas including but not limited to Sales, Marketing, HR, Profit Centre Management and leading large teams to successfully complete global scale projects. After starting his career and spending more than a decade with Voltas, Mr. Mathai subsequently spent over 20 years at GlaxoSmithKline and retired as part of their Global Director Grade.

 

 


CMT REPORT (Corruption, Money Laundering & Terrorism]

 

The Public Notice information has been collected from various sources including but not limited to: The Courts, India Prisons Service, Interpol, etc.

 

1]         INFORMATION ON DESIGNATED PARTY

No records exist designating subject or any of its beneficial owners, controlling shareholders or senior officers as terrorist or terrorist organization or whom notice had been received that all financial transactions involving their assets have been blocked or convicted, found guilty or against whom a judgement or order had been entered in a proceedings for violating money-laundering, anti-corruption or bribery or international economic or anti-terrorism sanction laws or whose assets were seized, blocked, frozen or ordered forfeited for violation of money laundering or international anti-terrorism laws.

 

2]         Court Declaration :

No records exist to suggest that subject is or was the subject of any formal or informal allegations, prosecutions or other official proceeding for making any prohibited payments or other improper payments to government officials for engaging in prohibited transactions or with designated parties.

 

3]         Asset Declaration :

No records exist to suggest that the property or assets of the subject are derived from criminal conduct or a prohibited transaction.

 

4]         Record on Financial Crime :

            Charges or conviction registered against subject:                                                              None

 

5]         Records on Violation of Anti-Corruption Laws :

            Charges or investigation registered against subject:                                                          None

 

6]         Records on Int’l Anti-Money Laundering Laws/Standards :

            Charges or investigation registered against subject:                                                          None

 

7]         Criminal Records

No available information exist that suggest that subject or any of its principals have been formally charged or convicted by a competent governmental authority for any financial crime or under any formal investigation by a competent government authority for any violation of anti-corruption laws or international anti-money laundering laws or standard.

 

8]         Affiliation with Government :

No record exists to suggest that any director or indirect owners, controlling shareholders, director, officer or employee of the company is a government official or a family member or close business associate of a Government official.

 

9]         Compensation Package :

Our market survey revealed that the amount of compensation sought by the subject is fair and reasonable and comparable to compensation paid to others for similar services.

 

10]        Press Report :

            No press reports / filings exists on the subject.

 


 

CORPORATE GOVERNANCE

 

MIRA INFORM as part of its Due Diligence do provide comments on Corporate Governance to identify management and governance. These factors often have been predictive and in some cases have created vulnerabilities to credit deterioration.

 

Our Governance Assessment focuses principally on the interactions between a company’s management, its Board of Directors, Shareholders and other financial stakeholders.

 

 

CONTRAVENTION

 

Subject is not known to have contravened any existing local laws, regulations or policies that prohibit, restrict or otherwise affect the terms and conditions that could be included in the agreement with the subject.

 

 

FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs. 55.34

UK Pound

1

Rs. 86.45

Euro

1

Rs. 68.04

 

 

INFORMATION DETAILS

 

Report Prepared by :

DPT


 

SCORE & RATING EXPLANATIONS

 

SCORE FACTORS

 

RANGE

POINTS

HISTORY

1~10

6

PAID-UP CAPITAL

1~10

5

OPERATING SCALE

1~10

6

FINANCIAL CONDITION

 

 

--BUSINESS SCALE

1~10

5

--PROFITABILIRY

1~10

5

--LIQUIDITY

1~10

6

--LEVERAGE

1~10

6

--RESERVES

1~10

5

--CREDIT LINES

1~10

5

--MARGINS

-5~5

--

DEMERIT POINTS

 

 

--BANK CHARGES

YES/NO

YES

--LITIGATION

YES/NO

NO

--OTHER ADVERSE INFORMATION

YES/NO

NO

MERIT POINTS

 

 

--SOLE DISTRIBUTORSHIP

YES/NO

NO

--EXPORT ACTIVITIES

YES/NO

NO

--AFFILIATION

YES/NO

NO

--LISTED

YES/NO

YES

--OTHER MERIT FACTORS

YES/NO

YES

TOTAL

 

49

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 


 

RATING EXPLANATIONS

 

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

-

NB

                                       New Business

-

 

 

 

 

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.