x

MIRA INFORM REPORT

 

 

Report Date :

16.02.2012

 

IDENTIFICATION DETAILS

 

Name :

KRAFT  FOODS  [THAILAND]  LIMITED

 

 

Registered Office :

116  Moo  10,  Nampong-Kranuan  Road, Nampong,  Khon  Kaen  40140

 

 

Country :

Thailand

 

 

Financials (as on) :

31.12.2010

 

 

Date of Incorporation :

13.05.1989

 

 

Com. Reg. No.:

0105532108799

 

 

Legal Form :

Private  Limited  Company

 

 

Line of Business :

Manufacturer,  Importer  and  Distributor of Foods  and  Beverage  Products

 

 

No. of Employees :

400

 

RATING & COMMENTS

 

MIRA’s Rating :

Ba

 

RATING

STATUS

PROPOSED CREDIT LINE

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

Satisfactory

 

Status :

Good

Payment Behaviour :

No Complaints

Litigation :

Clear

 

NOTES :

Any query related to this report can be made on e-mail: infodept@mirainform.com while quoting report number, name and date.

 

ECGC Country Risk Classification List – September 30, 2011

 

Country Name

Previous Rating

(30.06.2011)

Current Rating

(30.09.2011)

Thailand

B1

B1

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low

 

A2

Moderate

 

B1

High

 

B2

Very High

 

C1

Restricted

 

C2

Off-credit

 

D

 


Company name

 

KRAFT  FOODS  [THAILAND]  LIMITED

 

 

SUMMARY

 

BUSINESS  ADDRESS                          :           116  MOO  10,  NAMPONG-KRANUAN  ROAD,

                                                                        NAMPONG,  KHON  KAEN  40140,  THAILAND

TELEPHONE                                         :           [66]   43  209-100

FAX                                                      :           [66]   43  209-101

E-MAIL  ADDRESS                                :           sdeelua@kraftfoods.com

REGISTRATION  ADDRESS                  :           SAME  AS  BUSINESS  ADDRESS

 

ESTABLISHED                                     :           1989

REGISTRATION  NO.                           :           0105532108799  [Former : 10877/2532]

CAPITAL REGISTERED                         :           BHT.   150,000,000

CAPITAL PAID-UP                                :           BHT.   150,000,000

SHAREHOLDER’S  PROPORTION         :           AMERICAN  :   100%

FISCAL YEAR CLOSING DATE              :           DECEMBER  31 

LEGAL  STATUS                                  :           PRIVATE  LIMITED  COMPANY

EXECUTIVE                                          :           MR.  SUPOJ  BOONYAVANICH,  THAI

                                                                        EXECUTIVE  DIRECTOR           

 

NO.  OF  STAFF                                   :           400

LINES  OF  BUSINESS                          :           FOODS  AND  BEVERAGE  PRODUCTS

                                                                        MANUFACTURER,  IMPORTER  AND  DISTRIBUTOR

                                                                         

                                                                         

CORPORATE  PROFILE

 

OPERATING  TREND                            :           STABLE                       

PRESENT  SITUATION                          :           OPERATING  NORMALLY                     

REPUTATION                                       :           GOOD  WITH  NORMAL  BUSINESS  ENGAGEMENT

MANAGEMENT  STANDARD                 :           MANAGEMENT  WITH  GOOD  PERFORMANCE                       

 

 

 

 

 


 

HISTORY

 

The  subject  was  established  on  May  13,  1989  as  a  private  limited  company  under  the  originally  registered  name  “Kraft  General  Foods  [Thailand]  Limited”  by  American  group, with  the  business  objective  to  import  and  distribute  foods  and  beverage  products  to domestic market.  On March 10, 1993,  subject’s  name  was  changed  to KRAFT  FOODS  [THAILAND]  LIMITED.

 

In  2000, subject expanded  its  products  line to manufacture beverage  products  for domestic  market.  It  currently  employs  approximate  400  staff.  

 

Subject  is  a  wholly  owned  subsidiary  of  Kraft  Foods  International  Inc.,  U.S.A.

 

The  subject’s  registered   address  was  initially  located  at   152  Chartered  Square  Building,  North  Sathorn  Rd.,  Silom,  Bangrak,  Bangkok  10500.

 

On  July  1,  2008,  the  subject’s  registered  address  was  relocated  to  116  Moo  10,  Nampong-Kranuan  Rd., Nampong,  Khon Kaen  40140,  and  this   is  the  subject’s  current  operation  address.   

 

 

THE  BOARD  OF  DIRECTORS

 

     Name

 

Nationality

Age

 

 

 

 

Mr. Supoj  Boonyavanich

[-]

Thai

65

Mr. Theparith  Wanthanapisit

[x]

Thai

38

Mr. Jacinto  Hernandez  Maraman

[+]

Filipino

40

Mr. Sonthaya  Deelua

[+]

Thai

42

 

 

AUTHORIZED  PERSON

 

The above  director [x]  can  jointly  sign  with  one  of  the  directors  [+] or  only  the  director  [-]  can  sign  on  behalf  of  the  subject  with  company’s  affixed.

 

 

MANAGEMENT

 

Mr. Supoj  Boonyavanich  is  the  Executive  Director.

He  is  Thai  nationality  with  the  age  of  65  years old.

 

Mr. Theparith  Wanthanapisit  is  the  General  Manager  and  Factory  Manager.

He  is  Thai  nationality  with  the  age  of   38  years  old.

 

Mr. Somkiat  Khoncharn  is  the  Operation  Manager.

He  is  Thai  nationality  with  the  age  of  52  years  old.

 

Mr. Somkiat  Mahakittiyathorn  is  the  Account  Manager.

He  is  Thai  nationality.

 

 

Mr. Sonthaya  Deelua  is  the  Human  Resources  Manager.

He  is  Thai  nationality.

 

 

BUSINESS  OPERATIONS

 

The subject  is  engaged  in  manufacturing,  importing and  distributing  wide  range of  foods  and  beverage  products  as  the  followings:

 

·         Manufacturing  and  distributing  of  powder  beverage  products,  under  its  license  name  “TANG”, with  the  production  approximately  50,000  tons  per  annum.

 

·         Importing  and  distributing  of  general  foods  and  snacks  as  the  followings:

       -  “TANG”  Refreshment  beverage  products

       -  “SUGUS”  Confectionery

       -  “RITZ”,  “TRAKINAS”,  “KRAKER”, “MILKA”, “HONY”,  “AVENY  BRAN”,   

           “CALLARD  & BOWSER”,  “SMITH  KENDON”,  “COTEDOR”  and  “OREO”  

            Biscuits

       -  “TOBLERONE”  &  “CADBURY”  Chocolate

       -  “KRAFT”  Peanut  butter

       -  “PHILADELPHIA”  Cream  cheese

       -  “KOOL-AID”  Powdered  beverage

       -  “CHIPS  AHOY”  Cookies.

      

PURCHASE

 

Most  of  raw  materials  for  production  are  purchased  from  local  suppliers.

 

IMPORT  

 

Finished products and some of raw materials  are  imported  from U.S.A., Australia, Germany,  Switzerland,  Singapore,  United  Kingdom,  Malaysia  and  Hong  Kong.

 

MAJOR  SUPPLIERS

 

Kraft  Foods  International  Inc.                            :   U.S.A.          [30-40%]

Kraft  Foods  Limited                                          :   Australia       [10-20%]

Kraft  Foods  Asia  Pacific  Services  Pte.  Ltd.    :   Singapore      [10-20%]

 

SALES 

 

100%  of  the  products  is  sold  locally  to  wholesalers  and  supermarkets.

 

MAJOR  CUSTOMER

 

Diethelm  &  Co,  Ltd.


 

PARENT  COMPANY

 

Kraft  Foods  International  Inc.    :   U.S.A.

 

 

SUBSIDIARY  AND  AFFILIATED  COMPANY

 

The  subject  is not  found to  have  any  subsidiary  or  affiliated  company  here  in  Thailand.

 

 

LITIGATION

 

Bankruptcy  and  Receivership

 

There  are  no  litigation  on  bankruptcy  and  receivership  cases  filed  against  the  subject  found  at  Legal  Execution  Department  for  the  past  five  years.

 

Others

 

There  are  no  legal  suits  filed  against   the  subject  for  the  past  two  years.

 

CREDIT  

 

Sales  are  by  cash  or  on  the  credits  term  of  30-60  days.

Local  bills  are  paid  by  cash  or  on  the  credits  term  of  30-60  days.

Imports  are  by  L/C  at  sight  or  T/T.

 

 

BANKING

 

Bangkok  Bank  Public  Co.,  Ltd.

[Head  Office  :  333  Silom  Rd.,  Silom,  Bangrak,  Bangkok]

 

Kasikornbank  Public Co.,  Ltd.

 

 

EMPLOYMENT

 

The  subject  employs  approximately  400  staff.  

 

LOCATION  DETAILS

 

The premise is owned for administrative office, factory and warehouse at  the  heading  address.  Premise  is  located  in  provincial.

 

 

REMARK

 

MAXIMUM  CREDIT  SHOULD  BE  GRANTED  AT  EUR  5,000,000.

 

 

COMMENT

 

The subject has potential in the industry as demand from domestic consumption remains strong. The subject produces the variety  foods  and  beverage products from high grade raw materials. Many products  are  well  known  among  domestic  consumers.

 

The subject  is  the  leading  food  and  beverage manufacturing  with  the  reputation  of  Kraft  Food  Products  in  domestic markets  for  decades.

 

Subject  still  maintains  solid  business.

 

 

FINANCIAL  INFORMATION

 

The  capital  was  registered  at  Bht.  100,000  divided  into  1,000   shares  of  Bht.  100   each.

 

The  capital  was  increased  later  as  following:

 

            Bht.       15,420,000  on  August  1,  1994

            Bht.       50,000,000  on  March  10,  2000

            Bht.     132,000,000  on  November  25,  2003

            Bht.     150,000,000  on  April  20,  2005

           

The  latest  registered  capital  was  increased  to  Bht. 150,000,000  divided  into  1,500,000   shares  of  Bht.  100  each  with  fully  paid.

 

 

THE  SHAREHOLDERS  LISTED  WERE 

[as  at  June  29,  2011]

 

       NAME

HOLDING

%

 

 

 

Kraft  Foods  International  Inc.

Nationality:  American

Address     :  800  Avenue,  Re  Bruce,  New  York, 

                     U.S.A.

1,499,994

100.00

Mr. Supoj  Boonyavanich

Nationality:  Thai

Address     :  161/15  Petchkasem  Rd.,  Pakklong, 

                     Pasicharoen,  Bangkok

            1

-

Mr. Pichet  Pongmukda

Nationality:  Thai

Address     :  141  Mangkorn  Rd.,  Pomprab,  Bangkok

            1

-

Mr. Praphan  Luenglertvorakul

Nationality:  Thai

Address     :  39/1  Rama  4  Rd.,  Thungmahamek, 

                     Yannawa,  Bangkok

            1

-

Mrs. Siriwan  Joongsiriwat

Nationality:  Thai

Address     :  378/1  Mahachai  Rd.,  Samranraj, 

                     Phranakorn,  Bangkok

            1

-

Mr. Vitoon  Simma

Nationality:  Thai

Address     :  18/118  Arj-narong  Rd.,  Klongtoey, 

                     Bangkok

            1

-

Ms. Rungthip  Sathiraparp-ayuth

Nationality:  Thai

Address     :  113/11  Nares  Rd.,  Siphya,  Bangrak, 

                     Bangkok

            1

-

 

Total  Shareholders  :   7

 

Share  Structure  [as  at  June  29,  2011]

 

Nationality

Shareholders

No. of  Share

% Shares

 

 

 

 

Foreign  -  American

1

1,499,994

100.00%

Thai

6

6

-

 

Total

 

7

 

1,500,000

 

100.00%

 

 

NAME  OF  AUDITOR  &  CERTIFIED  PUBLIC  ACCOUNTANT  NO.

 

Ms. Anuthai  Phumsurakul   No.  3873

 

 

Note:

 

The  subject  has  not  yet  submitted  its  2011  financial  statement  to  Commercial  Registration  Department  during  current  investigation.

 

BALANCE SHEET [BAHT]

 

The  latest  financial  figures  published  for  December  31,  2010  &  2009  were:

          

ASSETS

                                                                                                

Current Assets

2010

2009

 

 

 

Cash  and  Cash  Equivalent      

44,933,552

326,306,383

Trade Accounts  Receivable

    - Related  Company

 

331,475,196

 

214,851,599

Related  Company  Receivable

26,192,981

12,776,302

Short-term Loan to Related  Company

200,000,000

-

Inventories                       

255,096,320

166,168,482

Deferred  Value  Added  Tax

102,926,727

63,373,943

Other  Current  Assets                  

61,798,699

24,543,784

 

Total  Current  Assets                

 

1,022,423,475

 

808,020,493

 

 

 

Fixed Assets                   

371,109,033

277,863,458

Intangible Assets

769,121

182,428

Other Assets                  

3,231,124

2,684,125

 

Total  Assets                 

 

1,397,532,753

 

1,088,750,504

 

 

LIABILITIES & SHAREHOLDERS' EQUITY [BAHT]

 

 

Current Liabilities

2010

2009

 

 

 

Trade Accounts  Payable

 

 

 - Related  company

10,975,356

13,167,336

 - Other  company

250,067,363

220,749,511

Related Company Payable

11,186,414

-

Other Payable

47,284,922

18,324,137

Accrued  Expenses

19,702,873

7,509,804

Accrued  Income  Tax

13,493,272

23,370,767

Other  Current  Liabilities             

455,462

284,452

 

Total Current Liabilities

 

353,165,662

 

283,406,007

 

Total  Liabilities            

 

353,165,662

 

283,406,007

 

 

 

Shareholders' Equity

 

 

 

 

 

 Share  capital : Baht 100  par  value 

  authorized,  issued  and  fully 

  paid share  capital  1,500,000 shares 

 

 

150,000,000

 

 

150,000,000

 

Capital  Paid                      

 

150,000,000

 

150,000,000

Statutory  Reserve

1,542,000

1,542,000

Retained  Earning - Unappropriated

892,825,091

653,802,497

 

Total Shareholders' Equity

 

1,044,367,091

 

805,344,497

 

Total Liabilities  &  Shareholders'  Equity

 

1,397,532,753

 

1,088,750,504

 

                                                   

PROFIT  &  LOSS  ACCOUNT

 

Revenue

2010

2009

 

 

 

Sales  & Services             

2,981,898,117

2,202,541,776

Other  Income

3,338,821

1,904,542

 

Total  Revenues           

 

2,985,236,938

 

2,204,446,318

 

Expenses

 

 

 

 

 

Cost  of  Goods  Sold  &  Services

2,614,125,333

2,019,880,640

Administrative  Expenses

95,230,824

100,771,487

Other  Expenses

23,881,246

24,441,636

 

Total Expenses

 

2,733,237,403

 

2,145,093,763

 

 

 

Profit/[Loss] before Financial Cost

   & Income Tax

 

251,999,535

 

59,352,555

Financial  Cost  -  Gain  from  Forward 

  Contract  of  Sugar

 

5,496,124

 

78,188,439

 

Profit  before Income Tax

 

257,495,659

 

137,540,994

Income  Tax

[18,473,065]

[26,243,351]

 

Net  Profit / [Loss]

 

239,022,594

 

111,297,643

 


 

FINANCIAL  ANALYSIS

 

ITEM

UNIT

2010

2009

 

 

 

 

LIQUIDITY RATIO

 

 

 

CURRENT RATIO

TIMES

2.90

2.85

QUICK RATIO

TIMES

1.71

1.95

 

 

 

 

ACTIVITY RATIO

 

 

 

FIXED ASSETS TURNOVER

TIMES

8.04

7.93

TOTAL ASSETS TURNOVER

TIMES

2.13

2.02

INVENTORY CONVERSION PERIOD

DAYS

35.62

30.03

INVENTORY TURNOVER

TIMES

10.25

12.16

RECEIVABLES CONVERSION PERIOD

DAYS

-

-

RECEIVABLES TURNOVER

TIMES

-

-

PAYABLES CONVERSION PERIOD

DAYS

34.92

39.89

CASH CONVERSION CYCLE

DAYS

0.70

(9.86)

 

 

 

 

PROFITABILITY RATIO

 

 

 

COST OF GOODS SOLD

%

87.67

91.71

SELLING & ADMINISTRATION

%

3.19

4.58

INTEREST

%

0.18

3.55

GROSS PROFIT MARGIN

%

12.45

8.38

NET PROFIT MARGIN BEFORE EX. ITEM

%

8.45

2.69

NET PROFIT MARGIN

%

8.02

5.05

RETURN ON EQUITY

%

22.89

13.82

RETURN ON ASSET

%

17.10

10.22

EARNING PER SHARE

BAHT

159.35

74.20

 

 

 

 

LEVERAGE RATIO

 

 

 

DEBT RATIO

TIMES

0.25

0.26

DEBT TO EQUITY RATIO

TIMES

0.34

0.35

TIME INTEREST EARNED

TIMES

45.85

0.76

 

 

 

 

ANNUAL GROWTH

 

 

 

SALES GROWTH

%

35.38

 

OPERATING PROFIT

%

324.58

 

NET PROFIT

%

114.76

 

FIXED ASSETS

%

33.56

 

TOTAL ASSETS

%

28.36

 

 

 

 

 

 


 

PROFITABILITY RATIO

 

Gross Profit Margin

12.45

Acceptable

Industrial Average

22.49

Net Profit Margin

8.02

Impressive

Industrial Average

(31.29)

Return on Assets

17.10

Impressive

Industrial Average

(3.70)

Return on Equity

22.89

Impressive

Industrial Average

2.99

 

Gross Profit Margin used to assess a firm's financial health by revealing the proportion of money left over from revenues after accounting for the cost of goods sold. Gross profit margin serves as the source for paying additional expenses and future savings. The company's figure is 12.45%. When compared with the industry average, the ratio of the company was lower. This indicated that company was originated from the problems with control over its costs.

 

Net Profit Margin is the indicator of the company's efficiency in that net profit takes into consideration all expenses of the company. A low profit margin indicates a low margin of safety, higher risk that a decline in sales will erase profits and result in a net loss. Net Profit Margin ratio is 8.02%, higher figure when compared with those of its average competitors in the same industry, indicated that business was an efficient operator in a dominant position within its industry.

 

Return on Assets measures how efficiently profits are being generated from the assets employed in the business when compared with the ratios of firms in a similar business. A low ratio in comparison with industry averages indicates an inefficient use of business assets. Return on Assets ratio is 17.1%, higher figure when compared with those of its average competitors in the same industry, indicated that business was an efficient profit in a dominant position within its industry.

 

Return on Equity indicates how profitable a company is by comparing its net income to its average shareholders' equity, ROE measures how much the shareholders earned for their investment in the company. Return on Equity ratio is 22.89%, higher figure when compared with those of its average competitors in the same industry, indicated that business was an efficient profit in a dominant position within its industry.

 

Trend of the average competitors in the same industry for last 5 years

Return on Assets                       Downtrend

Return on Equity                        Downtrend

 

 

LIQUIDITY RATIO

 

Current Ratio

2.90

Deteriorated

Industrial Average

33.40

Quick Ratio

1.71

 

 

 

Cash Conversion Cycle

0.70

 

 

 

 

The Current Ratio is to ascertain whether a company's short-term assets are readily available to pay off its short-term liabilities. The company's figure is 2.9 times in 2010, increase from 2.85 times, then it is generally considered to have good short-term financial strength. When compared with the industry average, the ratio of the company was lower.

 

The Quick Ratio is a liquidity indicator that further refines the current ratio by measuring the amount of the most liquid current assets there are to cover current liabilities. The company's figure is 1.71 times in 2010, decrease from 1.95 times, although excluding inventory so the company still have good short-term financial strength.

 

The Cash Conversion Cycle measures the number of days a company's cash is tied up in the production and sales process of its operations and the benefit from payment terms from its creditors. It meant the company could survive when no cash inflow was received from sale for 1 day.

 

Trend of the average competitors in the same industry for last 5 years

Current Ratio                 Uptrend


 

 

LEVERAGE RATIO

 

Debt Ratio

0.25

Impressive

Industrial Average

1.26

Debt to Equity Ratio

0.34

Impressive

Industrial Average

2.25

Times Interest Earned

45.85

Deteriorated

Industrial Average

588.08

 

Debt to Equity Ratio a measurement of how much suppliers, lenders, creditors and obligors have committed to the company versus what the shareholders have committed. A lower the percentage means that the company is using less leverage and has a stronger equity position.

 

Times Interest Earned measuring a company's ability to meet its debt obligations. Ratio is 45.86 higher than 1, so the company can pay interest expenses on outstanding debt.

 

Debt Ratio shows the proportion of a company's assets which are financed through debt. The company's figure is 0.25 less than 0.5, most of the company's assets are financed through equity.

 

Trend of the average competitors in the same industry for last 5 years

Debt Ratio                                 Uptrend

Times Interest Earned                Uptrend

 

 

ACTIVITY RATIO

 

Fixed Assets Turnover

8.04

Deteriorated

Industrial Average

37.17

Total Assets Turnover

2.13

Impressive

Industrial Average

1.76

Inventory Conversion Period

35.62

 

 

 

Inventory Turnover

10.25

Acceptable

Industrial Average

20.21

Receivables Conversion Period

-

 

 

 

Receivables Turnover

-

 

Industrial Average

21.63

Payables Conversion Period

34.92

 

 

 

 

Trend of the average competitors in the same industry for last 5 years

Fixed Assets Turnover                Uptrend

Total Assets Turnover                 Downtrend

Inventory Turnover                      Uptrend

Receivables Turnover                  Uptrend

 

 

 

 

 

 

 


 

FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs.49.29

UK Pound

1

Rs.77.45

Euro

1

Rs.64.89

 

 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

--

NB

                                       New Business

 

--

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.