MIRA INFORM REPORT

 

 

Report Date :           

12.01.2012

 

IDENTIFICATION DETAILS

 

Name :

FIRST  PRIORITY  PRODUCTS  CO.,  LTD.

 

 

Registered Office :

27/149  Moo  5,  Rama  2  Road, T.  Phantainorasing,  A.  Muang,  Samutsakorn  74000

 

 

Country :

Thailand

 

 

Financials (as on) :

31.12.2010

 

 

Date of Incorporation :

03.03.2000

 

 

Com. Reg. No.:

0105543022459

 

 

Legal Form :

Private  Limited  Company

 

 

Line of Business :

Importer  and  distributor  of writing  equipments  and  accessories

 

 

No. of Employees :

2

 

RATING & COMMENTS

 

MIRA’s Rating :

Ca

 

RATING

STATUS

PROPOSED CREDIT LINE

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

Limited with full security

 

Status :

Moderate

 

 

Payment Behaviour :

Unknown

 

 

Litigation :

Clear

 

 

NOTES :

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

ECGC Country Risk Classification List – September 30th, 2011

 

Country Name

Previous Rating

                   (30.06.2011)                  

Current Rating

(30.09.2011)

Thailand

b1

b1

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low

 

A2

Moderate

 

B1

High

 

B2

Very High

 

C1

Restricted

 

C2

Off-credit

 

D

 


Company name

 

FIRST  PRIORITY  PRODUCTS  CO.,  LTD.

 

 

SUMMARY

 

BUSINESS  ADDRESS                          :           27/149  MOO  5,  RAMA  2  ROAD,

T.  PHANTAINORASING,  A.  MUANG,  SAMUTSAKORN  74000,  THAILAND 

TELEPHONE                                         :           [66]  34  458-275,  081  615-9730                                   

FAX                                                      :           [66]  34  458-275           

E-MAIL  ADDRESS                                :           surachateghoger@hotmail.com  

REGISTRATION  ADDRESS                  :           SAME  AS  BUSINESS  ADDRESS       

ESTABLISHED                                     :           2000      

REGISTRATION  NO.                           :           0105543022459

CAPITAL REGISTERED                                     :           BHT.  1,000,000

CAPITAL PAID-UP                                :           BHT.  1,000,000

SHAREHOLDER’S  PROPORTION         :           THAI   :   100%

FISCAL  YEAR  CLOSING  DATE           :           DECEMBER  31

LEGAL  STATUS                                  :           PRIVATE  LIMITED  COMPANY

EXECUTIVE                                          :           MRS.  ANCHALEE  GHOGER,  THAI                                                                                                                  MANAGING  DIRECTOR           

NO.  OF  STAFF                                   :           2

LINES  OF  BUSINESS                          :           WRITING  EQUIPMENTS  AND  ACCESSORIES   

IMPORTER  AND  DISTRIBUTOR             

           

 

CORPORATE PROFILE

 

OPERATING  TREND                            :           STABLE                       

PRESENT  SITUATION                          :           OPERATING  NORMALLY                     

REPUTATION                                       :           FAIR  WITH  NORMAL  BUSINESS  ENGAGEMENT       

MANAGEMENT  STANDARD                 :           MANAGEMENT  WITH   FAIR  PERFORMANCE            

 

 

 

 

 


HISTORY

 

The  subject  was  established  on  March  3,  2000  as  a  private  limited  company  under  the  name  style  FIRST  PRIORITY  PRODUCTS  CO.,  LTD.  by  Thai-Indian  group,  Ghoger  family,  in order to  import  and  distribute wide  range  of  writing  equipment  and  accessories  for  local  market.  It  currently  employs  2  staff.

 

The  subject’s  registered  address  was  initially  located   at  825/166  Moo  1,  Prachauthit  58  Rd.,  Thungkru,  Bangkok  10140. 

 

On  June  1,  2007, it  was  relocated  to 27/149  Moo  5,  Rama 2  Rd., T. Phantainorasing,  A.  Muang,  Samutsakorn  74000,  and  this  is  the  company’s  current  operation  address.

 

 

THE BOARD OF DIRECTOR

 

Mrs.  Anchalee  Ghoger

 

 

AUTHORIZED PERSON

 

The  above  director  can  sign  on  behalf  of  the  subject  with  company’s  affixed.

 

 

MANAGEMENT

 

Mrs. Anchalee  Ghoger  is  the  Managing  Director.

She  is  Thai  nationality  with  the  age  of  50  years  old.

 

Mr.  Surachate  Ghoger  is  the  Deputy  Managing  Director, Sales & Marketing  Manager.

He  is  Thai  nationality  with  the  age  of  53  years  old.

 

 

BUSINESS OPERATIONS

 

The subject is engaged in importing  and distributing writing  equipments,  chemicals  and  related  products  such  as  inks,  ball-point  pen,  refills,  blades  and  etc.  The  products  are  supplied  to  writing,  printing  and  stationery  industry.              

 

PURCHASE

Most  of  the products are imported from Germany,  India, Republic of China  and Switzerland,   and  the  remaining  is  purchased  from  local  manufacturers  and  suppliers.

 


MAJOR  SUPPLIER

European  Ink  GmbH          :  Germany

 

SALES  [LOCAL]

100%  of  the  products  is  sold  locally  by  wholesale  to  stationery  manufacturers. 

 

SUBSIDIARY  AND  AFFILIATED  COMPANY

The  subject  is  not  found   to  have  any  subsidiary  or  affiliated  company  here  in  Thailand.

 

LITIGATION

 

Bankruptcy  and  Receivership

There  are  no  litigation  on  bankruptcy  and  receivership  cases  filed  against  the  subject  found  at  Legal  Execution  Department  for  the  past  five  years.

 

Others

There  are  no  legal  suits  filed  against   the  subject  for  the  past  two  years.

 

CREDIT  

Sales  are  by  cash  or  on  the  credit  terms  of  30-60  days.

Local  bills  are  paid  by  cash  or  on  the  credit  terms  of  30-60  days.

Imports  are  by  T/T  on  negotiated  term.

 

BUSINESS  TRANSACTION

The  products  are  sold  by  cash  and  credit,  with  the  maximum  credit  given  at  30-60  days.  The  subject  is  found  to  have  delay  and  default  payment by  some  customers.

 

BANKING

Thanachart  Bank  Public  Co.,  Ltd.

  [Prapradaeng  Branch  :  123  Moo  4,  Suksawad  Rd.,  Phrapadaeng,  Samutprakarn]

 

EMPLOYMENT

The  subject  employs  2  staff.

 

LOCATION  DETAILS

The premise  is  rented  for  administrative  office  at  the  heading  address. Premise  is  located  in  provincial.

 

REMARK

CREDIT  OF  US$ 125,000  AGAINST  DA  TERMS  IS  NOT  RECOMMENDED.

 

COMMENT

The subject was formed  in 2000 as an  importer  and  distributor of writing equipment  and  accessories.  Its  business  rather  grows  slowly  in  local  market  because  of  intensified  competition  from cheap products  like  Republic  of  China.  The  subject’s  sales  revenue  and  the  profit  in  2010  were  drastically  dropped  comparing  to  the  previous  year,  its  business  is  stagnant.

 


FINANCIAL INFORMATION

 

The  capital  was  registered  at  Bht. 1,000,000 divided  into 10,000 shares  of  Bht. 100  each  with  fully  paid.

 

 

THE  SHAREHOLDERS  LISTED  WERE  :  [as  at  September  20,  2011]

    NAME

HOLDING

%

 

 

 

Mrs.  Anchalee  Ghoger

Nationality:  Thai

Address     :  27/149  Moo  5,  T. Phanthainorasing, 

                     A. Muang,  Samutsakorn

5,500

55.00

Mr.  Surachate  Ghoger

Nationality:  Thai

Address     :  27/149  Moo  5,  T.  Phanthainorasing, 

                     A. Muang,  Samutsakorn

4,000

40.00

Mrs.  Yindergor

Nationality:  Thai

Address     :  577/134  Charansanitwong  13  Rd., 

                     Watthaphra,  Bangkokyai  Bangkok  10700 

   100

1.00

Mrs.  Ratanaporn  Smitthinant

Nationality:  Thai

Address     :  3  Moo  4,  Chonabot,  Khonkaen  Province

   100

1.00

Ms.  Supaporn  Arjharn

Nationality:  Thai

Address     :  262/1  Sukhumvit  21  Rd.,  Bangchak, 

                     Phrakanong,  Bangkok  10260

   100

1.00

Mr.  Pritaveepal  Patak

Nationality:  Thai

Address     :  106/64  Moo  19,  Salathammasop, 

                     Taweewatana,  Bangkok 

   100

1.00

Mr.  Zagbirasingh  Ghoger

Nationality:  Thai

Address     :  577/134  Charansanitwong  13  Rd., 

                     Watthaphra,  Bangkokyai  Bangkok  10700

   100

1.00

Total  Shareholders  :  7

 

Share  Structure  [as  at  September  20,  2011]

Nationality

Shareholders

No. of  Share

% Shares

 

 

 

 

Thai

7

10,000

100.00

Foreign

-

-

-

 

Total

 

7

 

10,000

 

100.00

 

NAME  OF  AUDITOR  &  CERTIFIED  PUBLIC  ACCOUNTANT  NO. :

Mrs.  Punnitta  Boonkrong  No.  3852

 


BALANCE SHEET [BAHT]

 

The  latest  financial  figures  published  for  December   31,  2010  &  2009  were:

          

ASSETS

                                                                                                

Current Assets

2010

2009

 

 

 

Cash  and Cash Equivalent

15,543.55

23,921.81

Trade  Accounts  Receivable

22,280.95

407,190.31

Inventories

1,105,033.00

671,658.00

Other  Current  Assets       

305,413.85

215,928.54

 

 

 

Total  Current  Assets                

1,448,271.35

1,318,698.66

 

 

 

Fixed Assets          

1,050,481.66

933,360.92

 

Total  Assets                 

 

2,498,753.01

 

2,252,059.58

 

LIABILITIES & SHAREHOLDERS’ EQUITY [BAHT]

 

Current Liabilities

2010

2009

 

 

 

Trade  Accounts  Payable

128,988.45

450,049.18

Current Portion  of  Financial Lease Contract

  Liabilities

 

244,860.00

 

153,239.14

Short-term Loan  from  Related Person 

2,585,000.00

85,000.00

Other  Current  Liabilities             

37,307.91

737,267.00

 

 

 

Total Current Liabilities

2,996,156.36

1,425,555.32

 

 

 

Hire-purchase Payable, net of Current Portion

757,574.40

608,504.87

 

Total  Liabilities            

 

3,753,730.76

 

2,034,060.19

 

 

 

Shareholders’ Equity

 

 

 

 

 

 Share  capital : Baht  100  par  value 

  authorized,  issued  and  fully 

  paid  share  capital  10,000  shares

 

 

1,000,000.00

 

 

1,000,000.00

 

 

 

Capital  Paid                      

1,000,000.00

1,000,000.00

Retained  Earning- Unappropriated

[2,254,977.75]

[782,000.61]

 

Total  Shareholders' Equity

 

[1,254,977.75]

 

217,999.39

 

Total Liabilities  &  Shareholders'  Equity

 

2,498,753.01

 

2,252,059.58


                                                   

PROFIT & LOSS ACCOUNT

 

Sale

2010

2009

 

 

 

Sales  Income                                        

2,189,663.90

3,104,308.80

Other  Income                 

261,787.92

821,937.25

 

Total  Sales                  

 

2,451,451.82

 

3,926,246.05

 

Expenses

 

 

 

 

 

Cost  of  Goods  Sold                  

1,768,036.54

2,320,723.82

Administrative  Expenses

2,110,257.10

2,145,584.76

Other Expenses

18,702.04

23,626.04

 

Total Expenses             

 

3,896,995.68

 

4,489,934.62

 

 

 

Loss  before  Financial Cost &  Income  Tax

[1,445,543.86]

[563,688.57]

Financial Cost

[27,433.28]

[2,768.68]

Income  Tax

-

[11,139.26]

 

 

 

Net  Profit / [Loss]

[1,472,977.14]

[577,596.51]

 

 

FINANCIAL ANALYSIS

 

ITEM

UNIT

2010

2009

 

 

 

 

LIQUIDITY RATIO

 

 

 

CURRENT RATIO

TIMES

0.48

0.93

QUICK RATIO

TIMES

0.01

0.30

 

 

 

 

ACTIVITY RATIO

  

 

 

FIXED ASSETS TURNOVER

TIMES

2.08

3.33

TOTAL ASSETS TURNOVER

TIMES

0.88

1.38

INVENTORY CONVERSION PERIOD

DAYS

228.13

105.64

INVENTORY TURNOVER

TIMES

1.60

3.46

RECEIVABLES CONVERSION PERIOD

DAYS

3.71

47.88

RECEIVABLES TURNOVER

TIMES

98.28

7.62

PAYABLES CONVERSION PERIOD

DAYS

26.63

70.78

CASH CONVERSION CYCLE

DAYS

205.21

82.73

 

 

 

 

PROFITABILITY RATIO

 

 

 

COST OF GOODS SOLD

%

80.74

74.76

SELLING & ADMINISTRATION

%

96.37

69.12

INTEREST

%

1.25

0.09

GROSS PROFIT MARGIN

%

31.21

51.72

NET PROFIT MARGIN BEFORE EX. ITEM

%

(66.02)

(18.16)

NET PROFIT MARGIN

%

(67.27)

(18.61)

RETURN ON EQUITY

%

117.37

(264.95)

RETURN ON ASSET

%

(58.95)

(25.65)

EARNING PER SHARE

BAHT

(147.30)

(57.76)

 

 

 

 

LEVERAGE RATIO

 

 

 

DEBT RATIO

TIMES

1.50

0.90

DEBT TO EQUITY RATIO

TIMES

(2.99)

9.33

TIME INTEREST EARNED

TIMES

(52.69)

(203.59)

 

 

 

 

ANNUAL GROWTH

 

 

 

SALES GROWTH

%

(29.46)

 

OPERATING PROFIT

%

156.44

 

NET PROFIT

%

(155.02)

 

FIXED ASSETS

%

12.55

 

TOTAL ASSETS

%

10.95

 

 

 


PROFITABILITY RATIO

 

Gross Profit Margin

31.21

Satisfactory

Industrial Average

40.77

Net Profit Margin

(67.27)

Deteriorated

Industrial Average

1.99

Return on Assets

(58.95)

Deteriorated

Industrial Average

2.50

Return on Equity

117.37

Impressive

Industrial Average

9.76

 

Gross Profit Margin used to assess a firm's financial health by revealing the proportion of money left over from sales after accounting for the cost of goods sold. Gross profit margin serves as the source for paying additional expenses and future savings. The company's figure is 31.21%. When compared with the industry average, the ratio of the company was lower. This indicated that company was originated from the problems with control over its costs.

 

Net Profit Margin is the indicator of the company's efficiency in that net profit takes into consideration all expenses of the company. A low profit margin indicates a low margin of safety, higher risk that a decline in sales will erase profits and result in a net loss. The company's figure is -67.27%. When compared with the industry average, the ratio of the company was lower.

 

Return on Assets measures how efficiently profits are being generated from the assets employed in the business when compared with the ratios of firms in a similar business. A low ratio in comparison with industry averages indicates an inefficient use of business assets. When compared with the industry average, it was lower, the company's figure is -58.95%.

 

Return on Equity indicates how profitable a company is by comparing its net income to its average shareholders' equity, ROE measures how much the shareholders earned for their investment in the company. Return on Equity ratio is 117.37%, higher figure when compared with those of its average competitors in the same industry, indicated that business was an efficient profit in a dominant position within its industry.

 

Trend of the average competitors in the same industry for last 5 years

Return on Assets                       Downtrend

Return on Equity                        Uptrend

 

 

LIQUIDITY RATIO

 

Current Ratio

0.48

Risky

Industrial Average

32.75

Quick Ratio

0.01

 

 

 

Cash Conversion Cycle

205.21

 

 

 

 

The Current Ratio is to ascertain whether a company's short-term assets are readily available to pay off its short-term liabilities. The company's figure is 0.48 times in 2010, decrease from 0.93 times, then the company may not be efficiently using its current assets. When compared with the industry average, the ratio of the company was lower.

 

The Quick Ratio is a liquidity indicator that further refines the current ratio by measuring the amount of the most liquid current assets there are to cover current liabilities. The company's figure is 0.01 times in 2010, decrease from 0.3 times, then the company has not enough current assets that presumably can be quickly converted to cash for pay financial obligations.

 

The Cash Conversion Cycle measures the number of days a company's cash is tied up in the production and sales process of its operations and the benefit from payment terms from its creditors. It meant the company could survive when no cash inflow was received from sale for 206 days.

 

Trend of the average competitors in the same industry for last 5 years

Current Ratio                 Uptrend

 

 


 

LEVERAGE RATIO

 

Debt Ratio

1.50

Risky

Industrial Average

0.71

Debt to Equity Ratio

(2.99)

Risky

Industrial Average

0.69

Times Interest Earned

(52.69)

Risky

Industrial Average

311.35

 

Debt to Equity Ratio a measurement of how much suppliers, lenders, creditors and obligors have committed to the company versus what the shareholders have committed. A lower the percentage means that the company is using less leverage and has a stronger equity position.

 

Times Interest Earned measuring a company's ability to meet its debt obligations. Ratio is -52.7 lower than 1, so the company is not generating enough cash from EBIT to meet its interest obligations.

 

Debt Ratio shows the proportion of a company's assets which are financed through debt. The company's figure is 1.5 greater than 0.5, most of the company's assets are financed through debt.

 

Trend of the average competitors in the same industry for last 5 years

Debt Ratio                                 Uptrend

Times Interest Earned                Uptrend

 


ACTIVITY RATIO

 

Fixed Assets Turnover

2.08

Deteriorated

Industrial Average

2,188.90

Total Assets Turnover

0.88

Acceptable

Industrial Average

1.30

Inventory Conversion Period

228.13

 

 

 

Inventory Turnover

1.60

Deteriorated

Industrial Average

46.10

Receivables Conversion Period

3.71

 

 

 

Receivables Turnover

98.28

Impressive

Industrial Average

30.19

Payables Conversion Period

26.63

 

 

 

 

Trend of the average competitors in the same industry for last 5 years

Fixed Assets Turnover                Uptrend

Total Assets Turnover                 Uptrend

Inventory Turnover                      Uptrend

Receivables Turnover                  Uptrend

 

 

 

 


FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs.51.75

UK Pound

1

Rs.80.01

Euro

1

Rs.65.99

 

 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

----

NB

New Business

----

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 

 

 

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This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.