MIRA INFORM REPORT

 

 

Report Date :           

17.01.2012

 

IDENTIFICATION DETAILS

 

Name :

HONDA  TRADING  ASIA  CO.,  LTD.

 

 

Registered Office :

3rd Floor,  Indosuez  House,  152 Wireless  Road,  Lumpini,  Pathumwan,  Bangkok  10330

 

 

Country :

Thailand

 

 

Financials (as on) :

31.03.2011

 

 

Date of Incorporation :

18.03.1991

 

 

Com. Reg. No.:

0105534025726

 

 

Legal Form :

Private  Limited  Company

 

 

Line of Business :

Importer,  Distributor and  Exporter of Steels

 

 

No. of Employees :

200

 

RATING & COMMENTS

 

MIRA’s Rating :

A

 

RATING

STATUS

PROPOSED CREDIT LINE

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

Fairly Large

 

Status :

Good

 

 

Payment Behaviour :

No Complaints

 

 

Litigation :

Clear

 

 

NOTES :

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

ECGC Country Risk Classification List – September 30th, 2011

 

Country Name

Previous Rating

                   (30.06.2011)                  

Current Rating

(30.09.2011)

Thailand

b1

b1

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low

 

A2

Moderate

 

B1

High

 

B2

Very High

 

C1

Restricted

 

C2

Off-credit

 

D

 


Company name

 

HONDA TRADING  ASIA  CO.,  LTD.

 

 

SUMMARY

 

BUSINESS  ADDRESS                          :           3rd FLOOR,  INDOSUEZ  HOUSE, 

152   WIRELESS  ROAD,  LUMPINI, 

PATHUMWAN,  BANGKOK  10330

TELEPHONE                                         :           [66]  2651-4170

FAX                                                      :           [66]  2651-4191-3

REGISTRATION  ADDRESS                  :           SAME  AS  BUSINESS  ADDRESS

ESTABLISHED                         :           1991    

REGISTRATION  NO.                            :           0105534025726

CAPITAL REGISTERED                         :           BHT.  112,000,000

CAPITAL PAID-UP                                :           BHT.  112,000,000

SHAREHOLER’SD  PROPORTION         :           THAI            :    5.46%

                                                                        JAPANESE  :  94.54%

FISCAL YEAR CLOSING DATE              :           MARCH  31        

LEGAL  STATUS                                  :           PRIVATE  LIMITED  COMPANY

EXECUTIVE                                          :           MR. HIDEAKI  MURAI,  JAPANESE

                                                                        PRESIDENT     

NO.  OF  STAFF                                   :           200

LINES  OF  BUSINESS                          :           STEELS

                                                                        IMPORTER,  DISTRIBUTOR  AND  EXPORTER

 

                                                                         

CORPORATE  PROFILE

 

OPERATING  TREND                            :           STABLE                       

PRESENT  SITUATION                          :           OPERATING  NORMALLY                     

REPUTATION                                       :           GOOD  WITH  NORMAL  BUSINESS  ENGAGEMENT

MANAGEMENT  STANDARD                 :           MANAGEMENT  WITH  GOOD  PERFORMANCE                       

 

 

 

 

 


HISTORY

 

The  subject  was  established  on  March  18,  1991 as  a  private  limited  company under  the originally registered  name  “Honda  Trading  [Thailand]  Co.,  Ltd.”  by  Thai  and Japanese groups.  On  March  19,  2009,  its  registered  name  was  changed  to  HONDA  TRADING  ASIA CO., LTD. Its  objective is engaged in  steel trader. It  currently  employs  approximately  200  staff. The  subject is a subsidiary  of  Honda  Trading  Corporation,  which  is  a  member  of  Honda  Motor  Company  Limited,  in  Japan.

 

The subject’s registered address is 3rd  Flr., Indosuez Building, 152 Wireless Rd., Lumpini,  Pathumwan, Bangkok  10330,  and  this  is  the  subject’s  current  operation  address.  

 

 

THE BOARD OF DIRECTOR

 

     Name

 

Nationality

Age

 

 

 

 

Mr. Hideaki  Murai

[x]

Japanese

52

Mr. Mitsunari  Takano

[x]

Japanese

57

Mr. Tadashi  Matsumoto

 

Japanese

60

 

 

AUTHORIZED PERSON

 

One  of  the  mentioned  directors [x] can  sign  on  behalf  of  the  subject  with  company’s  affixed.

 

 

MANAGEMENT

 

Mr. Hideaki  Murai is  the  President.

He  is  Japanese  nationality  with  the  age  of  52  years  old.  

 

 

BUSINESS OPERATIONS

 

The  subject  is  engaged  in  international  trading  business,  to  import,  distribute  and  export  various  kinds  of  products,  such  as  steels,  aluminium,  plastic,  machinery  and  spare  parts  for  automotive,  machinery,  motorcycle  and  power  plant  industries.

 

PURCHASE

The  products  are  purchased  from  suppliers  both    domestic  and  overseas,  mainly  in  Japan,  Republic  of  China  and  Germany.


 

MAJOR  SUPPLIERS

Honda  Trading  Corporation                                            :  Japan

Thai  Metal  Trade  Public  Company  Limited                   :  Thailand

Sahaviriya  Steel  Industry  Public  Company  Limited       :  Thailand

Bangkok  Steel  Industry  Public  Company  Limited         :  Thailand        

 

SALES 

99%  of  the  products  is  sold  and  supplied  to  Honda  group  of  companies  both  local and  overseas,  such  as  Vietnam,  Pakistan,  Taiwan,  Philippines,  India,  Malaysia  and  Europe, the  remaining  1%  is  to  general  customers.

 

LITIGATION

 

Bankruptcy  and  Receivership

There  are  no  litigation  on  bankruptcy  and  receivership  cases  filed  against  the  subject  found  at  Legal  Execution  Department  for  the  past  five  years.

 

Others

There  are  no  legal  suits  filed  against   the  subject  for  the  past  two  years.

 

CREDIT  

Sales  are  by  cash  or  on  the  credits  term  of  30-60  days.

Local  bills  are  paid  by  cash  or  on  the  credits  term  of  30-60  days.

Imports  are by  T/T.

Exports  are  against  T/T.

 

BANKING

Bangkok  Bank  Public  Co.,  Ltd.

Bank  of  Tokyo-Mitsubishi  UFJ  Ltd.

 

EMPLOYMENT

The  subject  employs  approximately  200  staff.  

 

LOCATION  DETAILS

The  premise  is  rented  for  administrative  office  at  the  heading  address.  Premise  is  located  in a  prime  commercial  area.

 

Branch  office : [Thailand / Overseas]

 

 


REMARK

MAXIMUM  CREDIT  SHOULD  BE  GRANTED  AT  EUR  10,000,000.

 

COMMENT

The subject was  formed  in 1991 as  an  international  steel  trading  for  automotive  and  machinery  industries.  The  products  are  served  mainly  to  automobile  industry  both  local  and  overseas.  Subject’s  operating  performance  had  significantly  grown in  the  past  several  years.  

 

However,  since  the  last  quarter of  2011  Honda Group  in  Thailand  has  been  affected  from  massive  floods  which  has  slowed  down  demand  of  steel  for  automobile  industry.  Honda  automobile  manufacture  in  Rojana  Industrial  Estate  was  inundated  for  over  two months  and  currently  is  under  restoration.  It  is  expected  to  be  ready  for  production in the next  few  months. 

 

 

FINANCIAL INFORMATION

 

The  capital  was  registered  at  Bht. 12,000,000 divided  into  120,000  shares  of  Bht.  100     each.

 

On  April  23,  1999,  the  capital  was  increased  to  Bht. 112,000,000,  divided  into  1,120,000 shares  of  Bht.  100  each  with  fully  paid.

 

THE  SHAREHOLDERS  LISTED  WERE  :  [as  at  July  20, 2011]

       NAME

HOLDING

%

 

 

 

Honda  Trading  Corporation

Nationality:  Japanese

Address     :  1-8-2  Marunokuji,  Chiyodaku,  Tokyo,

                     Japan

1,058,800

 

94.54

AP  Honda  Co.,  Ltd.

Nationality:  Thai

Address     :  149  Old  Railway  Rd.,  Samrongtai, 

                     Phrapradaeng,  Samutprakarn

    30,600

2.73

Honda  Automobile  [Thailand]  Co.,  Ltd.

Nationality:  Thai

Address     :  49  Moo  9,  T. Thanu,  A. Uthai,  Ayutthaya

    30,600

2.73

Total  Shareholders  :   3

 

Share  Structure  [as  at  July  20,  2011]

Nationality

Shareholders

No. of  Share

% Shares

 

 

 

 

Thai

2

61,200

5.46

Foreign  -  Japanese

1

1,058,800

94.54

 

Total

 

3

 

1,120,000

 

100.00

 

NAME  OF  AUDITOR  &  CERTIFIED  PUBLIC  ACCOUNTANT  NO. :

Mr. Ekasit  Chuthamsathit  No.  4195

 


BALANCE SHEET [BAHT]

 

The  latest  financial  figures  published  for  March  31,  2011  &  2010  were:

          

ASSETS

                                                                                                 

Current Assets

2011

2010

 

 

 

Cash  and Cash Equivalent

103,142,772

70,409,657

Trade  Accounts Receivable

6,740,964,755

5,379,600,542

Inventories

4,422,622,427

2,387,967,829

Refundable  Value  Added  Tax

171,591,598

138,061,831

Other  Current  Assets       

163,414,047

147,321,705

 

 

 

Total  Current  Assets                

11,601,735,599

8,123,361,564

 

 

 

Long-term  Investment

43,717,628

43,717,628

Fixed Assets          

255,863,528

260,957,289

Intangible Assets

42,083,193

26,440,217

Other Assets                  

7,038,568

7,843,040

 

Total  Assets                 

 

11,950,438,516

 

8,462,319,738

 

LIABILITIES & SHAREHOLDERS’ EQUITY [BAHT]

 

Current Liabilities

2011

2010

 

 

 

Short-term Loan from  Financial Institution  

3,820,000,000

2,150,000,000

Trade  Accounts  Payable

3,943,304,282

3,443,510,817

Advance  Income from Customer

135,197,697

62,254,651

Accrued Income Tax

318,665,161

-

Accrued Expenses

120,811,706

69,101,721

Other  Current  Liabilities             

73,011,284

63,393,914

 

 

 

Total Current Liabilities

8,410,990,130

5,788,261,103

 

 

 

Long-term Payable  from Related  Company

300,000,000

-

 

Total  Liabilities            

 

8,710,990,130

 

5,788,261,103

 

 

 

Shareholders’ Equity

 

 

 

 

 

 Share  capital : Baht  100  par  value 

  authorized,  issued  and  fully 

  paid  share  capital  1,120,000  shares

 

 

112,000,000

 

 

112,000,000

 

 

 

Capital  Paid                      

112,000,000

112,000,000

Statutory Reserve

11,200,000

11,200,000

Retained  Earning- Unappropriated

3,116,248,386

2,550,858,635

 

Total Shareholders' Equity

 

3,239,448,386

 

2,674,058,635

 

Total Liabilities  &  Shareholders'  Equity

 

11,950,438,518

 

8,462,319,738

 

                                                 

PROFIT & LOSS ACCOUNT

 

Revenue

2011

2010

 

 

 

Sales  &  Services                                  

35,598,703,661

26,705,354,519

Interest  Income

7,523,601

182,903

Dividend Income

3,635,213

2,844,722

Gain  on  Exchange  Rate

74,627,886

75,721,279

Other  Income                 

88,613,645

101,066,373

 

Total  Revenues           

 

35,773,104,006

 

26,885,169,796

 

Expenses

 

 

 

 

 

Cost  of  Goods  Sold  & Services                        

33,594,973,971

25,342,452,530

Selling Expenses

548,110,871

369,404,556

Administrative  Expenses

283,258,591

307,940,239

 

Total Expenses             

 

34,426,343,433

 

26,019,797,325

 

 

 

Profit  before  Financial Cost &  Income  Tax

1,346,760,573

865,372,471

Financial Cost

[55,940,276]

[63,375,124]

 

Profit  before Income Tax

 

1,290,820,297

 

801,997,347

Income  Tax

[400,305,746]

[151,753,280]

 

 

 

Net  Profit / [Loss]

890,514,551

650,244,067

 

 

 


FINANCIAL ANALYSIS

 

ITEM

UNIT

2011

2010

 

 

 

 

LIQUIDITY RATIO

 

 

 

CURRENT RATIO

TIMES

1.38

1.40

QUICK RATIO

TIMES

0.81

0.94

 

 

 

 

ACTIVITY RATIO

 

 

 

FIXED ASSETS TURNOVER

TIMES

139.13

102.34

TOTAL ASSETS TURNOVER

TIMES

2.98

3.16

INVENTORY CONVERSION PERIOD

DAYS

48.05

34.39

INVENTORY TURNOVER

TIMES

7.60

10.61

RECEIVABLES CONVERSION PERIOD

DAYS

69.12

73.53

RECEIVABLES TURNOVER

TIMES

5.28

4.96

PAYABLES CONVERSION PERIOD

DAYS

42.84

49.60

CASH CONVERSION CYCLE

DAYS

74.32

58.32

 

 

 

 

PROFITABILITY RATIO

 

 

 

COST OF GOODS SOLD

%

94.37

94.90

SELLING & ADMINISTRATION

%

2.34

2.54

INTEREST

%

0.16

0.24

GROSS PROFIT MARGIN

%

6.12

5.78

NET PROFIT MARGIN BEFORE EX. ITEM

%

3.78

3.24

NET PROFIT MARGIN

%

2.50

2.43

RETURN ON EQUITY

%

27.49

24.32

RETURN ON ASSET

%

7.45

7.68

EARNING PER SHARE

BAHT

795.10

580.58

 

 

 

 

LEVERAGE RATIO

 

 

 

DEBT RATIO

TIMES

0.73

0.68

DEBT TO EQUITY RATIO

TIMES

2.69

2.16

TIME INTEREST EARNED

TIMES

24.07

13.65

 

 

 

 

ANNUAL GROWTH

 

 

  

SALES GROWTH

%

33.30

 

OPERATING PROFIT

%

55.63

 

NET PROFIT

%

36.95

 

FIXED ASSETS

%

(1.95)

 

TOTAL ASSETS

%

41.22

 

 


 

 

 

 

PROFITABILITY RATIO

 

Gross Profit Margin

6.12

Deteriorated

Industrial Average

13.24

Net Profit Margin

2.50

Impressive

Industrial Average

(2.98)

Return on Assets

7.45

Impressive

Industrial Average

(0.31)

Return on Equity

27.49

Impressive

Industrial Average

2.56

 

Gross Profit Margin used to assess a firm's financial health by revealing the proportion of money left over from revenues after accounting for the cost of goods sold. Gross profit margin serves as the source for paying additional expenses and future savings. The company's figure is 6.12%. When compared with the industry average, the ratio of the company was lower, indicated that company was originated from the problems with control over its costs.

 

Net Profit Margin is the indicator of the company's efficiency in that net profit takes into consideration all expenses of the company. A low profit margin indicates a low margin of safety, higher risk that a decline in sales will erase profits and result in a net loss. The company's figure is 2.5%, higher figure when  compared with those of its average competitors in the same industry, indicated that business was an efficient operator  in a dominant position within its industry.

 

Return on Assets measures how efficiently profits are being generated from the assets employed in the business when compared with the ratios of firms in a similar business. A low ratio in comparison with industry averages indicates an inefficient use of business assets. Return on Assets ratio is 7.45%, higher figure when compared with those of its average competitors in the same industry, indicated that business was an efficient profit  in a dominant position within its industry.

Return on Equity indicates how profitable a company is by comparing its net income to its average shareholders' equity, ROE measures how much the shareholders earned for their investment in the company. Return on Equity ratio is 27.49%, higher figure when compared with those of its average competitors in the same industry, indicated that business was an efficient profit in a dominant position within its industry.

 

Trend of the average competitors in the same industry for last 5 years

Return on Assets                       Downtrend

Return on Equity                        Downtrend

 

 

 

LIQUIDITY RATIO

 

Current Ratio

1.38

Deteriorated

Industrial Average

23.00

Quick Ratio

0.81

 

 

 

Cash Conversion Cycle

74.32

 

 

 

 

The Current Ratio is to ascertain whether a company's short-term assets are readily available to pay off its short-term liabilities. The company's figure is 1.38 times in 2011, decreased from 1.4 times, then it is generally considered to have good short-term financial strength. When compared with the industry average, the ratio of the company was lower.

 

The Quick Ratio is a liquidity indicator that further refines the current ratio by measuring the amount of the most liquid current assets there are to cover current liabilities. The company's figure is 0.81 times in 2011, decreased from 0.94 times, by excluding inventory, the company may have problems meeting current liabilities.

 

The Cash Conversion Cycle measures the number of days a company's cash is tied up in the production and sales process of its operations and the benefit from payment terms from its creditors. It meant the company could survive when no cash inflow was received from sale for 75 days.

 

Trend of the average competitors in the same industry for last 5 years

Current Ratio                 Uptrend

 


 

LEVERAGE RATIO

 

Debt Ratio

0.73

Acceptable

Industrial Average

0.73

Debt to Equity Ratio

2.69

Risky

Industrial Average

2.26

Times Interest Earned

24.07

Deteriorated

Industrial Average

242.26

 

Debt to Equity Ratio a measurement of how much suppliers, lenders, creditors and obligors have committed to the company versus what the shareholders have committed. A lower the percentage means that the company is using less leverage and has a stronger equity position.

 

Times Interest Earned measuring a company's ability to meet its debt obligations. Ratio is 24.08 higher than 1, so the company can pay interest expenses on outstanding debt.

 

Debt Ratio shows the proportion of a company's assets which are financed through debt. The company's figure is 0.73 greater than 0.5, most of the company's assets are financed through debt.

 

Trend of the average competitors in the same industry for last 5 years

Debt Ratio                                 Downtrend

Times Interest Earned                Uptrend

 


 

ACTIVITY RATIO

 

Fixed Assets Turnover

139.13

Deteriorated

Industrial Average

4,879.85

Total Assets Turnover

2.98

Impressive

Industrial Average

2.40

Inventory Conversion Period

48.05

 

 

 

Inventory Turnover

7.60

Deteriorated

Industrial Average

25.02

Receivables Conversion Period

69.12

 

 

 

Receivables Turnover

5.28

Deteriorated

Industrial Average

16.62

Payables Conversion Period

42.84

 

 

 

 

Trend of the average competitors in the same industry for last 5 years

Fixed Assets Turnover                Uptrend

Total Assets Turnover                 Downtrend

Inventory Turnover                      Uptrend

Receivables Turnover                  Uptrend

 

 

 

 


FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs.51.65

UK Pound

1

Rs.79.09

Euro

1

Rs.65.32

 

 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

----

NB

New Business

----

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 

 

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.