MIRA INFORM REPORT

 

 

Report Date :           

25.01.2012

 

IDENTIFICATION DETAILS

 

Name :

SELENE CO., LTD.

 

 

Registered Office :

409, Seongnae 3-dong, Gangdong-gu, Seoul, Korea, 2nd Fl., Yuseong Bldg., Zip Code 134-847

 

 

Country :

South Korea

 

 

Financials (as on) :

30.06.2011

 

 

Date of Incorporation :

02.02.2004

 

 

Com. Reg. No.:

107-86-45563

 

 

Legal Form :

Co., Ltd by Shares

 

 

Line of Business :

Manufacture of Precious Metals and Related Articles

 

 

No. of Employees :

10

 

RATING & COMMENTS

 

MIRA’s Rating :

B

 

RATING

STATUS

PROPOSED CREDIT LINE

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

Small

 

Status :

Moderate

 

 

Payment Behaviour :

No Complaints

 

 

Litigation :

Clear

 

 

NOTES:

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

ECGC Country Risk Classification List – September 30th, 2011

 

Country Name

Previous Rating

                   (30.06.2011)                  

Current Rating

(30.09.2011)

South Korea

a1

a1

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low

 

A2

Moderate

 

B1

High

 

B2

Very High

 

C1

Restricted

 

C2

Off-credit

 

D

 


Basic

 

Company Name

SELENE CO., LTD.

(Korean Company Name : “()셀레네”)

Registered Address

409, Seongnae 3-dong, Gangdong-gu, Seoul, Korea

Building

2nd Fl., Yuseong Bldg.

Zip Code

134-847

Tel

+82-2-3431-3497~8

Fax

+82-2-3431-3426

E-mail

selene21@selene21.com

Website

www.selene21.com

Trading Address

2nd Fl., Yuseong Bldg., 409, Seongnae 3-dong, Gangdong-gu, Seoul, Korea

Tel

+82-2-3431-3497~8

Fax

+82-2-3431-3426

Other Address-Rodeo Branch

665-12, Sinsa-dong, Gangnam-gu, Seoul, Korea

Type

Export

Industry

Manufacture of Precious Metals and Related Articles

  Main Business

Jewelry Handmade, Fine Designer Jewelry, Casting Jewelry, Real Flower Jewelry, Custom Jewelry, Accessories Jewelry

Established (mm/dd/yyyy)

02/02/2004

 

Detailed Products

 

Activity

Detailed Products (UNSPSC)

Sell

Earrings(54101604)

Sell

Fine jewelry necklaces(54101502)

Sell

Fine jewelry rings(54101503)

Sell

Imitation jewelry(54101600)

 

 

CEO’s

 

Name

Kim Myoung-Ja

Address

Suite 204, 513, Pungnap-dong, Songpa-gu, Seoul, Korea

Date of Birth

02/22/1970

Title

President & CEO

Sex

Female

Nationality

Korean

 


 

Profiles

 

Capital (KRW)

1,102,720,000

Employees

10

Formation

Co., Ltd by Shares

Venture Business

Bank Details

Shinhan Bank

Corporate Registered No.

110111-2944406

Business Registered No.

107-86-45563

Permit & Licenses

09/08/2005 ISO 9001 by ANAB

10/2005 ISO 14001 by ANAB

Shareholder Position

Name

Shares

%

KIM MYOUNG-JA

9,552,863

86.63

OTHERS

1,474,337

13.37

TOTAL

11,027,200

100.00

Company History

02/02/2004 Incorporated as the present name

09/12/2005 Spin off the par value to 100 KRW from 5,000 KRW

02/02/2006 Designated as a Venture Business

05/31/2007 Increased capital to 1,102,720,000 KRW from 1,101,800,000 KRW

06/14/2007 Registered at 3rd Market

10/06/2009 Moved to the present HQ address from 448-7, Seongnae-dong, Gangdong-gu, Seoul, Korea

02/01/2010 Designated as a Venture Business again

01/26/2011 Designated as Hi Seoul Superior Branded company

03/25/2011 Increased the authorized shares to 800,000,000 shares from 40,000,000 shares

 

 

 

 

Management

 

Job Description

Title

Name

Sex

Nationality

Inauguration Date

President & CEO

M/S.

Kim Myoung-Ja

Female

Korean

02/02/2007

Director

Mr.

Yoon Jung-Hyun

Male

Korean

02/02/2007

Director

Mr.

Cho Ok-Cheol

Male

Korean

09/05/2005

Auditor

Mr.

Lee Ki-Jeong

Male

Korean

03/25/2011

 

 

Financials

 

Year / Unit : KRW

Sales

Assets

Net Income

06/2011

22,359,415

2,002,128,898

215,377,382

2010

123,971,417

2,251,682,006

285,658,803

2009

245,565,070

2,558,871,079

275,250,995

2008

58,581,564

2,912,789,764

132,096,796

 

Financial Description

 

Authorized Capital(KRW)

80,000,000,000

Paid-Up Capital(KRW)

1,102,720,000

Total Issued Shares

11,027,200

 

 

Balance Sheet

 

Unit : Korean Won

01/01/2011~06/30/2011

As of 12/31/2010

As of 12/31/2009

Total Assets

2,002,128,898

2,251,682,006

2,558,871,079

Current Assets

436,147,829

686,422,496

2,028,598,085

-Quick Assets

300,439,430

620,245,196

1,959,939,735

-Inventories

135,708,399

66,177,300

68,658,350

Fixed Assets

1,565,981,069

1,565,259,510

530,272,994

-Investment

1,062,054,000

1,062,054,000

-

-Tangibles

42,927,069

52,205,510

79,054,513

-Intangibles

461,000,000

451,000,000

451,218,481

Total Liabilities

814,112,888

848,288,614

869,818,884

Current Liabilities

814,112,888

848,288,614

869,818,884

Fixed Liabilities

 

 

 

Capital Stock

1,102,720,000

1,102,720,000

1,102,720,000

Capital Surplus

505,909,900

505,909,900

505,909,900

Profit Surplus

-420,613,890

-205,236,508

80,422,295

Capital Adjustment

 

 

 

Total Equity

1,188,016,010

1,403,393,392

1,689,052,195

Liab. & Shareholder’s Equity

2,002,128,898

2,251,682,006

2,558,871,079

 

Current Liabilities

814,112,888

848,288,614

869,818,884

Short-Term Borrowings

730,000,000

762,000,000

784,712,876

Account Payables

81,108,987

83,358,284

40,295,536

Withholdings

847,630

636,620

515,300

Accrued Expenses

2,156,271

2,293,710

3,137,532

Deferred Income Tax

- 

- 

41,157,640

 

 

Income Statement

 

Unit : Korean Won

01/01/2011~06/30/2011

As of 12/31/2010

As of 12/31/2009

Sales

22,359,415

123,971,417

245,565,070

Cost of Sold Goods

28,436,840

47,095,076

77,182,555

Gross Profit

-6,077,425

76,876,341

168,382,515

Selling & Admin. Expenses

175,571,198

291,560,264

336,786,439

Operating Income

181,648,623

214,683,923

168,403,924

Non-Operating Income

8,901,685

37,670,825

46,803,117

Non-Operating Expenses

42,630,444

149,764,864

146,362,767

Income Before Taxes

215,377,382

326,777,962

267,963,574

Income Taxes Expenses

-

-41,119,159

7,287,421

Net Income

215,377,382

285,658,803

275,250,995

 

 

Cash Flows

 

Unit : Korean Won

01/01/2011~06/30/2011

As of 12/31/2010

As of 12/31/2009

Cash Flows from Operating

-278,217,775

-256,929,587

-238,820,753

-Net Income

-215,377,382

-285,658,803

-275,250,995

-Exp. without Cash Outflow

11,172,079

27,029,003

51,952,949

-Sale without Cash Inflows

                  -

-

-900,000

-Changes in Asset/ & Liability

-74,012,472

1,700,213

-14,622,707

Cash Flows from Investing

10,316,404

-44,752,436

1,047,223,034

-Cash Inflow from Investing

122,210,042

-

1,551,267,124

-Cash Outflows for Investing

-111,893,638

-44,752,436

-504,044,090

Cash Flows from Financing

-32,000,000

-22,712,876

-110,287,124

-Cash Inflows from Financing

                  -

447,700,000

-

-Cash Outflows from Financing

-32,000,000

-470,412,876

-110,287,124

Increase/Decrease in Cash

-299,901,371

-324,394,899

698,115,157

Cash at the Beginning of Year

560,639,943

885,034,842

186,919,685

Cash at the End of Year

260,738,572

560,639,943

885,034,842

 

 

Products, Technologies, Services Description

 

Main Products & Services

Jewelry Handmade, Fine Designer Jewelry, Casting Jewelry, Real Flower Jewelry, Custom Jewelry, Accessories Jewelry

 

 

Trade Partners & Competitors

 

Competitors

ECHO TEK

110, GUMI-DONG, BUNDANG-GU, SEONGNAM-SI, GYEONGGI-DO, KOREA

TEL:+82-31-717-6324  FAX:+82-31-717-6341

 

KOREA POWDER METALLURGY CO., LTD.

1025, INJU LOCAL INDUSTRIAL COMPLEX 1, GEOLMAE-RI, INJU-MYEON, ASAN-SI, CHUNGCHEONGNAM-DO, KOREA

TEL:+82-41-538-3800  FAX:+82-41-538-3815

 

ADVANCE POWER METALLURSY CORP.

764-2, YEHYEON-RI, GUJI-MYEON, DALSEONG-GUN, DAEGU, KOREA

TEL:+82-2-869-6921  FAX:+82-2-855-5106

 

 

Related Parties

(Subsidiaries, Joint-Venture & Affiliates)

 

Subsidiary

SELENE CANADA

(100.0% held by the subject company)

 

 

Sales by Region

(Activity & Markets)

 

Not Available.

 

 

Court Action

 

Not Available.

 

 

News Clipping

 

---


DIAMOND INDUSTRY – INDIA

 

-          From time immemorial, India is well known in the world as the birthplace for diamonds.  It is difficult to trace the origin of diamonds but history says that in the remote past, diamonds were mined only in India. Diamond production in India can be traced back to almost 8th Century B.C.  India, in fact, remained undisputed leader till 18th Century when Brazilian fields were discovered in 1725 followed by emergence of S. Africa, Russia and Australia.

-          The achievement of the Indian diamond industry was possible only due to combination of the manufacturing skills of the Indian workforce and the untiring and unflagging efforts of the Indian diamantaires, supported by progressive Government policies.

-          The area of study of family owned diamond businesses derives its importance from the huge conglomerate of family run organizations which operate in the diamond industry since many generations.

-          Some of the basic traits of family run business enterprises include spirit of entrepreneurship, mutual trust lowers transaction costs, small, nimble and quick to react, information as a source of advantage and philanthropy.

-          Family owned diamond businesses need to improve on many fronts including higher standard of corporate governance, long-term performance – focused strategies, modern management and technology.

-          The diamond jewellery industry in India today may be more than Rs 60000 mil and is rated amongst the fastest growing  in the world. Indi ranks third in the world in domestic diamond consumption.

-          Utmost caution is to be exercised while dealing with some medium and large diamond traders which are usually engaged in fictitious import – export, inter-company transactions, financially assisted by banks. In the process, several public sector banks lost several hundred million rupees. They mostly diverted borrowed money for diamond business into real estate and capital markets.

-          Excerpts from Times of India dated 30th October 2010 is as under –

 

DIAMOND SAGA – DIRTY DOZEN STUCK WITH 2K CR DEBT

 

This could be the biggest credibility crisis the Indian diamond industry has ever faced. Fifteen banks run the risk of losing Rs 2000 crore lent to a dozen diamond firms in Surat. Until about two months ago, they had not repaid  these dues. Bankers believe many diamantaires borrowed money during the economic downturn two years ago and diverted funds to businesses like real estate and capital markets. Many of themselves made money from these businesses but their diamond companies have gone sick and declared insolvency.

-          Most of the money borrowed from the banks in the name of their diamond business has been diverted in real estate and the share market. The banks are not in a position to seize their properties because in many cases, these were purchased in the name of their relatives and friends.

 


FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs.49.97

UK Pound

1

Rs.77.74

Euro

1

Rs.65.09

 

 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

----

NB

New Business

----

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 

 

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.