MIRA INFORM REPORT

 

 

Report Date :           

02.06.2012

 

IDENTIFICATION DETAILS

 

Correct Name :

TVSN CHANNEL PTY LTD

 

 

Registered Office :

431 Warringah Road, Frenchs Forest, New South Wales, Zip code 2086

 

 

Country :

Australia

 

 

Financials (as on) :

30.06.2011

 

 

Date of Incorporation :

15.11.2004

 

 

Com. Reg. No.:

111806958

 

 

Legal Form :

Australian Proprietary Company

 

 

Line of Business :

Retailer of products via Television and online store

 

 

No. of Employees :

148

 

RATING & COMMENTS

 

MIRA’s Rating :

Ca

 

RATING

STATUS

PROPOSED CREDIT LINE

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

Limited with full security

 

Status :

Moderate

Payment Behaviour :

Slow

Litigation :

Clear

 

NOTES:

Any query related to this report can be made on e-mail: infodept@mirainform.com while quoting report number, name and date.

 

ECGC Country Risk Classification List – March 31st, 2012

 

Country Name

Previous Rating

(31.12.2011)

Current Rating

(31.03.2012)

Australia

a1

a1

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low

 

A2

Moderate

 

B1

High

 

B2

Very High

 

C1

Restricted

 

C2

Off-credit

 

D

 

 


 Bottom of Form

Identification details  Bottom of Form

 

 

Verified Address

Subject name :              TVSN CHANNEL PTY LTD

 

Business address :       431 Warringah Road

Town :                           Frenchs Forest

Province :                      New South Wales

Zip/postal code :            2086

Country :                       Australia

Tel :                              +61 2 81986000

Fax :                             +61 2 81986012

Website :                      www.itvsn.com.au

 

Registered address :    431 Warringah Road

Town :                           Frenchs Forest

Province :                      New South Wales

Zip/postal code :            2086

Country :                       Australia

 

Postal address :           Locked Bag 5012

Town :                           Frenchs Forest

Province :                      New South Wales

Zip/postal code :            2086

Country :                       Australia

 

Summary details

 

Executive Summary

Date founded or registered :        15/11/2004

Legal form :                               Australian Proprietary Company

Chief executive :                        Christopher Robert Shaw

Issued & paid up capital :           AUD 11,765

Sales turnover :                          AUD 74,049,913 (Non-consolidated 12 months, 30/06/2011)

Net income :                              AUD 4,185,092 (Non-consolidated 12 months, 30/06/2011)

Total fixed assets :                     AUD 22,191,756 (Non-consolidated 12 months, 30/06/2011)

Line of business :                       Retail of products via Television and online store.

Staff employed :                         148 employees

 

 

Credit risk opinion

 

Company Analysis

Country risk :                             Country risk is minimal

Operation trend :                        Operational trend is declining

Management experience :           Management is modestly experienced

Financial performance :              Financial performance is recovering

Organization structure :              Organizational structure is acceptable

Detrimental :                              Some detrimental records found

Payment history :                      No payment delays noted

 

Comments :

It is advisable to conduct business dealing on prepayment or L/C basis due to the Subject's recent date of establishment.

 

 

Statutory details

 

Registry Data

Registration date :          15/11/2004

Legal form :                   Australian Proprietary Company

Registration no              Australian Company Number: 111806958

Registered authority :     Australian Securities and Investments Commission

Fiscal/ Tax no :              Australian Business Number: 96111806958

Registry status :            Live/Active

Previous name :             None reported.

Change of legal form :     None reported.

 

 

Management / directors

 

Key Management

Name :              Christopher Robert Shaw

Designation :     Managing Director

 

Name :              Sinay Dionne

Designation :     General Manager

 

 

Board of directors / other appointments

 

Appointments

Name :                          Christopher Robert Shaw

Designation :                 Director

Appointment date :         17/11/04

Address :                      73 Muston Street

Mosman, NSW 2088

Australia

Biography :                    Born on 29-01-1949 in Durban, South Africa.

 

Name :                          Steven John Hodgson

Designation :                Company Secretary

Appointment date :         17/11/04

Address :                      19 Baringa Road

Northbridge, NSW 2063

Australia

Biography :                    Born on 11-11-1963 in York, United Kingdom.

           

Name :                          Robert Thane Ewing

Designation :                 Company Secretary

Appointment date :         08/03/05

Address :                      Unit 3, 107 Badajoz Road

North Ryde, NSW 2113

Australia

Biography :                    Born on 05-10-1938 in Sydney, New South Wales, Australia.

Staff employed :             148 employees

 

 

Key Advisors

Auditors :                      ERNST & YOUNG

Ernst & Young Centre

680 George Street

Sydney, NSW 2000

Australia

 

 

Share capital

 

Composition

Authorized Capital :        AUD 11,765

No of shares :                11,765 Ordinary Shares

Share par value :            AUD 1

Issued capital :              AUD 11,765

Paid up capital :             AUD 11,765

 

 

 

ownership / shareholders

 

How listed :                   Full List

 

Composition

Shareholder name :        DIRECT GROUP PTY LIMITED

Address :                      431 Warringah Road

Frenchs Forest, NSW 2086

Australia

No. of shares :               11,765 Ordinary Shares

% of shares :                 100%


 

Related companies & corporate Affiliations

 

Structure

Name :                          DIRECT GROUP PTY LIMITED

Affiliation type :              Parent Company

Address :                      431 Warringah Road

Frenchs Forest, NSW 2086

Australia

Comments :

Direct Group Pty Ltd is a holding company comprising 3 businesses – Direct Marketing, Direct Selling and Direct Television. The company owns TVSN and Expo Channel in Australia, along with a range of other related business.

 

Name :                          ENTERTAINMENT MASTERS PTY LIMITED

Affiliation type :              Sister Company

Address :                      431 Warringah Road

Frenchs Forest, NSW 2086

Australia

 

Name :                          INNOVATIONS DIRECT PTY. LIMITED

Affiliation type :              Sister Company

Address            :           431 Warringah Road

Frenchs Forest, NSW 2086

Australia

 

Name :                          GAIAM PTY LIMITED

Affiliation type :              Sister Company

Address :                      431 Warringah Road

Frenchs Forest, NSW 2086

Australia

 

Name :                          DAMART AUSTRALIA PTY LIMITED

Affiliation type :              Sister Company

Address :                      431 Warringah Road

Frenchs Forest, NSW 2086

Australia

 

 

Bank & mortgages

 

Bank Details

Name of bank :              Commonwealth Bank of Australia

Address :                      Australia

Account details :            Current Account


Comments :

It is generally not the policy of local banks to provide credit status information to non related parties, however interested parties would be advised to consult first with the Subject if banker's references are required.

 

Mortgages :                  None reported.

 

Legal Fillings

Bankruptcy fillings :        None reported.

Court judgements :         None reported.

Tax liens :                     None reported.

Others :                        None reported.

 

 

financial data

 

Description

Source of financial statement :    Commercial Registry Filings

Financial statement date :          30/06/11

Type of accounts :                     Full audited

Currency :                                 Australia Dollar (AUD)

Exchange rate :                         1 USD = AUD 1.03 as of 31-05-2012

 

 

Summarized Financial Information

Consolidation type :                   Non Consolidated           Non Consolidated

Currency :                                 Australia Dollar (AUD)    Australia Dollar (AUD)

Denomination :                          (x1) One                        (x1) One

Date of financial year end :          30/06/11                        30/06/10

Length of accounts :                   12 months                     12 months

Sale turnover / Income :             74,049,913                    70,249,991

Gross profit :                             28,224,031                    24,843,633

Profit before tax :                       3,362,629                      2,695,361

Net income :                              4,185,092                      2,695,361

Non current assets :                   8,256,627                      7,458,288

Current assets :                         13,935,129                    13,897,585

Inventories :                               5,898,534                      5,810,656

Total assets :                            22,191,756                    21,355,873

Current liabilities :                      21,448,162                    24,412,871

Non current liabilities :                914,365                         1,298,865

Total liabilities :                          22,362,527                    25,711,736

Share equity :                            -170,771                        -4,355,863

Retained earning :                      -182,536                        -4,367,628

 

 


Operation details

 

Main activities :                          The Subject engages in retail of products via television (Channel 176) and online

store.

 

The Subject is Australia’s only 24 hour shopping channel. TVSN reaches over 1.5 million homes across Australia. The channel produces over 60 hours of original live Australian content per week. Subject also offers shopping via its website and catalogues (www.tvsn.com.au is Australia’s largest retail transactional website of it’s type).

The Subject is a wholly owned subsidiary of Direct Group Pty Ltd.

 

Direct Group Pty Ltd is a holding company comprising 3 businesses -

 

Direct Marketing, Direct Selling and Direct Television.

 

Direct Marketing

The Group’s original business unit, Innovations, has since expanded to include an additional five brands - Damart, Fox Collection, Victoria Hill, Entertainment Masters and Gaiam. Each brand offers unique product ranges  servicing different customer demographics through their Australian and New Zealand websites supported by catalogues, emails, online promotions and other marketing activities.

 

Direct Television

The TVSN and EXPO channels broadcast 24 hour shopping content on the Foxtel, Austar and Optus subscription TV services in Australia, as well as a live stream to their in-house websites. TVSN provides live TV shopping, showcasing a wide variety of merchandise in beauty, health, homewares, jewellery, fashion and electrical.

 

EXPO’s business model is to sell airtime to external Direct Response TV advertisers in 30 second, 4 minute and half hour formats.

 

Direct Selling

HomeCare works through a network of over 1,500 commissioned agents distributing catalogues direct to households throughout Australia and New Zealand. Customer orders are entered by distributors online, allowing an accurate mapping of the customer database to support future distributor activity. The Direct Group operates primarily in Australia and New Zealand, specialising in home shopping.

 

Product & services :

·         Jewellery

·         Beauty products

·         Health products

·         Kitchenware

·         Electronic products

·         Homewares products

·         Textile

 

Purchases

International :                 Asia, Europe, United States

 


Sales

Local :                          Yes

International :                 No exports.

 

Property & Assets

Premises :                    The Subject operates from head office located at the verified heading address consisting

of administrative office.

 

Branches :                    None reported.

 

 

Summarized country risk

 

Central bank                                          :   Reserve Bank of Australia

Reserve of foreign exchange & gold         :   US$ 41.385 billion

Gross domestic product – GDP               :   US$ 1.235 trillion

 

GPP (Purchasing power parity)               :   918.529 billion of International dollars

 

GDP per capita - current prices               :   US$ 55,590

 

GDP - composition by sector                  :   agriculture: 4.1% industry: 26% services: 70%

 

Inflation :                                               2008: 4.4%

2009: 1.8%

2010: 2.8%

 

Unemployment rate                                2008: 4.2 %

2009: 5.6 %

2010:5.2  %

 

Public debt

(General Government gross

debt as a % GDP)                                  2008:  11.6%

2009:  17.6%

2010:    22.3 %

 

Government bond ratings                        Standard & Poor's: AAA-/Stable/A-1+

Moody's rating: Aaa

Moody's outlook: STA

 

Market value of publicly traded shares      US$ 1.258 trillion

 

Largest companies in the country            Commonwealth Bank (Banking), BHP Billiton (Materials), Westpac

Banking Group (Banking), Rio Tinto (Materials), National Australia Bank (Banking), ANZ Banking (Banking), Telstra (Telecommunications)


 

Trade & Competitiveness Overview

 

Total exports                                         US$210.7 billion

 

Exports commodities                             coal, iron ore, gold, meat, wool, alumina, wheat

 

Total imports                                         US$187.2 billion

 

Imports commodities                             machinery and transport equipment, computers and office machines, telecommunication equipment and parts, crude oil and petroleum products

 

Export - major partners                           Japan 18.9%, China 14.2%, South Korea 8%, US 6%, NZ 5.6%, India

5.5%, UK 4.2%

 

Import - major partners                           China 15.5%, US 12.8%, Japan 9.6%, Singapore 5.6%, Germany

5.2%, UK 4.3%, Thailand 4.2%

 

FDI Inflows                                            2007: US$45,477 million

2008: US$46,722 million

2009: US$22,572 million

 

 

 

FDI Outflows                                                                          2007: US$16,822 million

2008: US$32,819 million

2009: US$18,426 million

 

 

Best countries for doing business           :   10 out of 183 countries

Global competitiveness ranking               :   16 (ranking by country on a basis of 133, the first is the best)

 

 

Country and Population Overview

Total population                                    : 22.23 million

Total area                                             : 7,692,024 km2

Capital                                                 :  Canberra

Currency                                                                                                      :   Australian Dollars (AUD)

Internet users as % of total population     : 74.00%

 


Payment history

 

Purchase Term

Local :                          Prepayment, Bank transfer, Credit 30-90 days

International :                 Prepayment, Telegraphic transfer, Credit 30-90 days

 

Sales Term

Local :                          Credit card

 

Trade Reference/ Payment Behaviour

Comments :                  As local and international trade references were not supplied, the Subject's payment

track record history cannot be appropriately determined but based on our research, payments are believed to be met without delay.

 

Investigation Note

Sources :                      Interviews and material provided by the Subject

Other official and local business sources

 


 

FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs.55.92

UK Pound

1

Rs.86.03

Euro

1

Rs.69.13

 

INFORMATION DETAILS

 

Report Prepared by :

MNL

 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

----

NB

New Business

----

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.