MIRA INFORM REPORT

 

 

Report Date :

08.06.2012

 

IDENTIFICATION DETAILS

 

Name :

MOSHE MUSSAFI & SONS FOOD MARKETING LTD.

 

 

Registered Office :

82 Nahalat Binyamin Street, Tel Aviv 6652505     

 

 

Country :

Israel

 

 

Date of Incorporation :

23.12.2004

 

 

Legal Form :

Private Limited Company

 

 

Line of Business :

Importers and marketers of foodstuffs, specializing in dried fruits and nuts of various sorts

 

 

No. of Employees :

01

 

 

RATING & COMMENTS

 

MIRA’s Rating :

Ba

 

RATING

STATUS

PROPOSED CREDIT LINE

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

Satisfactory

 

Status :

Satisfactory

 

 

Payment Behaviour :

No Complaints

 

 

Litigation :

Clear

 

NOTES:

Any query related to this report can be made on e-mail: infodept@mirainform.com while quoting report number, name and date.

 

ECGC Country Risk Classification List – March 31st, 2012

 

Country Name

Previous Rating

(31.12.2011)

Current Rating

(31.03.2012)

Israel

A2

A2

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low

 

A2

Moderate

 

B1

High

 

B2

Very High

 

C1

Restricted

 

C2

Off-credit

 

D

 

 


Company name & address

 

MOSHE MUSSAFI & SONS FOOD MARKETING LTD.

Telephone    972 3 682 74 24

Fax              972 3 683 20 65

82 Nahalat Binyamin Street

TEL AVIV     6652505           ISRAEL

 

 

HISTORY & LEGAL FORMATION

 

A private limited company, incorporated as per file No. 51-362254-8 on the 23.12.2004.

 

Since inception, subject was practically dormant.

 

On 01.01.2009 subject took over all the business activities of MOSHE MUSSAFI & SONS, a non-registered partnership, which was originally established as a sole proprietary business in 1960, by Mr. Moshe Mussafi.

 

 

SHARE CAPITAL

 

Authorized share capital NIS 30,000.00, divided into –

                30,000 ordinary shares of NIS 1.00 each,

of which 100 shares amounting to NIS 100.00 were issued.

 

 

SHAREHOLDERS

 

1.    Moshe Mussafi, 40%,

2.         Yosef (Yossi) Mussafi, 30%,

3.         Yuval Mussafi, 30%, latter 2 are both sons of Moshe.

 

 

SOLE DIRECOTR AND GENERAL MANAGER

 

Moshe Mussafi.

 

 

BUSINESS

 

Importers and marketers of foodstuffs, specializing in dried fruits and nuts of various sorts.

 

Amongst clients: KATIF/ SHUFERSAL, BLUE SQUARE (both 2 largest local supermarket chains), SHEKARCHI, HAMAMA MEIR TRADE, HANI SHAHROURI (Palestinian Territories), private customers, etc.

                                                                                                                        

Operating from key money premises (office and store), on an area of 30 sq. meters, in 82 Nahalat Binyamin Street, Tel Aviv, from another rented store (40 sq. meters) in 101 Nahalat Binyamin Street, Tel Aviv, and from warehouses (rented) in the cold storage facilities of PRIGAL according to need.

 

Subject's 3 shareholders are the only ones employed (same as in previous years).

 

 

MEANS

 

Current stock is valued at NIS 7,000,000 (was valued at NIS 6,000,000 in the beginning of 2011, similar to 2010 and 2009).

 

Subject's shareholders also own a property on an area of 100 sq. meters in 13 Shenkar Street, Petach Tikva (previously served subject).

 

There are 4 charges for unlimited amounts registered on the company's assets (financial assets and fixed assets), in favor of Israel Discount Bank Ltd. and The First International Bank of Israel Ltd. (last charge placed September 2011).

 

 

REVENUES

 

2005 sales claimed to be NIS 65,000,000.

2006 sales claimed to be NIS 70,000,000.

2007 sales claimed to be NIS 90,000,000.

2008 sales claimed to be NIS 90,000,000.

2009 sales claimed to be NIS 90,000,000.

2010 sales claimed to be NIS 90,000,000.

2011 sales claimed to be NIS 92,000,000.

2012 sales pace claimed to be as in 2011.

 

 

BANKERS

 

Israel Discount Bank Ltd., Kikar Hamoshavot Branch (No. 014), Tel Aviv,  account No. 266817.

 

The First International Bank of Israel Ltd., Tel Aviv Main Branch (No. 046), Tel Aviv, account No. 899682.

 

A check with the Central Banks’ database did not reveal any negative information regarding subject’s a/m accounts.


CHARACTER AND REPUTATION

 

Nothing unfavorable learned.

 

Subject is a long established family business and well known in its field.

 

The local food and beverages market rolled a turnover of around US$ 48 billion in 2008.

 

The local market for food & beverages grew by 11.4% from 2008 to 2011, summing up to NIS 35.15 billion, around 4.5% increase (in money terms) in 2011 from 2010.

 

Import of food and beverages to Israel in 2011 summed up to US$ 2,358.2 million, rising by 18.7% from 2010, which comes after a by 15.5% increase in 2010 from 2009 (when import decreased by 9.4% comparing to 2008 due to the slow-down in local economy).

 

The Central Bureau of Statistics (CBS) data shows that import of raw food products to Israel in 2011 summed up to US$ 2,062.6 million, 23% increase from 2010 (a similar growth trend to 2010 from 2009, a year which witnessed a 20% decrease from 2008). Over 50% of import is from the EU.

 

According to the CBS, the total household expenditure for private consumption in 2011 on food, beverage and tobacco rose 3.7% from 2010, after 4% rise in 2010 from 2009, reflecting an improvement trend in the loacl market after the general slow-down in economy in 2009.

 

 

SUMMARY

 

Good for trade engagements.

 

Note: Since the beginning of 2012 Israel Post started using a new area code method of 7 digits (the old method of 5 digits will still be valid till end of 2012).


 

FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs.55.15

UK Pound

1

Rs.85.22

Euro

1

Rs.69.24

 

INFORMATION DETAILS

 

Report Prepared by :

MNL

 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

----

NB

New Business

----

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.