MIRA INFORM REPORT

 

 

Report Date :

24.03.2012

 

IDENTIFICATION DETAILS

 

Name :

LONGCHEER TELECOMMUNICATION LIMITED

 

 

Registered Office :

C/o HANS CORPORATE SERVICES LTD.

A020, Level 1, Podium Level Financial Park Complex Jalan Merdeka, Labua F.T. Malaysia Labuan Federal Territory 87000

 

 

Country :

Malaysia

 

 

Financials (as on) :

31.12.2011

 

 

Year of Establishment :

2010

 

 

Legal Form :

Private Company Limited By Shares

 

 

Line of Business :

Investment holding and trading of mobile handsets.

 

 

No. of Employees :

3,000 (Longcheer Group)

 

RATING & COMMENTS

 

MIRA’s Rating :

Ba

 

RATING

STATUS

PROPOSED CREDIT LINE

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

Satisfactory

 

Maximum Credit Limit :

USD 200,000

Status :

Satisfactory

Payment Behaviour :

No Complaints

Litigation :

Clear

 

NOTES :

Any query related to this report can be made on e-mail: infodept@mirainform.com while quoting report number, name and date.

 

ECGC Country Risk Classification List – September 30, 2011

 

Country Name

Previous Rating

(30.06.2011)

Current Rating

(30.09.2011)

Malaysia

A2

A2

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low

 

A2

Moderate

 

B1

High

 

B2

Very High

 

C1

Restricted

 

C2

Off-credit

 

D

 


IDENTIFICATION DETAILS

 

Verified Address

Subject name :              LONGCHEER TELECOMMUNICATION LIMITED

Business address :        Building 1, No. 401

Caobao Road

Town :                           Shanghai

Province :                      Xuhui District

Zip/postal code :            200233

Country :                       China

Tel :                              +86 21 64088898

Fax :                             +86 21 54970876

Website :                      www.longcheertel.com

 

Registered address :      C/o HANS CORPORATE SERVICES LTD.

A020, Level 1, Podium Level Financial Park Complex

Jalan Merdeka,

Labua F.T. Malaysia

Town :                           Labuan

Province :                      Federal Territory

Zip/postal code :            87000

Country :                       Malaysia

 

 

SUMMARY DETAILS

 

Executive Summary

Date founded or registered :        2010

Legal form :                               Private Company Limited By Shares

Chief executive :                        Deng Hua

Issued & paid up capital :           USD 1

Sales turnover :              RMB 3,583,570,000 (Group-Consolidated 12 months, 30/06/2011)

Net income :                              RMB -67,715,000 (Group-Consolidated 12 months, 30/06/2011)

Total fixed assets :                     RMB 1,353,853,000 (Group-Consolidated 12 months, 30/06/2011)

Line of business :                       Investment holding and trading of mobile handsets.

Staff employed :                         3,000 (Longcheer Group)

 

 

CREDIT RISK OPINION

 

Company Analysis

Country risk :                             Country risk is minimal

Operation trend :                        Operational trend is declining

Management experience :           Management is adequately experienced

Financial performance :              Financial performance is good

Organization structure :              Organizational structure is stable

Detrimental :                  No detrimental records found

Payment history :                      No payment delays noted

Credit amount suggestion :         USD 200,000

Credit amount asked :                Not described.

Comments :                              Larger credit can still be considered if guaranteed by the Subject's Parent

Company.

 

 

STATUTORY DETAILS

 

Registry Data

Date founded :               2010

Legal form :                   Private Company Limited By Shares

Registered authority :     Labuan Financial Services Authority

Registry status :            Live/Active

Previous name :             None reported.

Change of legal form :     None reported.

 

 

MANAGEMENT / DIRECTORS

 

Key Management

Name :              Deng Hua

Designation :     Managing Director

 

BOARD OF DIRECTORS/ OTHER APPOINTMENTS

 

Appointments

 

Name :              Dr. Du Junhong

Designation :     Director

Address :          China

Biography :        Dr. Du Junhong is Executive Chairman of the Board of Longcheer

Holdings Limited. He is a founder of the Group. Dr. Du was appointed

to the Board on 20 August 2004 and re-elected on 30 October 2009.

He is responsible for the overall operations, corporate policies,

business development and investment strategy of Group. Prior to

founding Group in July 2002, Dr. Du was with ZTE Corporation, one

of the listed telecommunications equipment providers in China, where

he organised and led various research and development projects and

project development. After graduating from Zhejiang University, he

joined ZTE Corporation in June 1999 as a mobile handset engineer,

and was subsequently promoted through the ranks to project

manager and to head of department of the systems division. He

obtained his Bachelors, Masters and Doctoral degree in Electrical

Engineering from Zhejiang University, China.

 

Name :              Deng Hua

Designation :     Director

Address :          China

Biography :        Mr. Deng Hua is Chief Executive Officer, Executive Director of

Longcheer Holdings Limited. He is a founder of Group. Mr. Deng was

appointed to the Board on 1 February 2005 and was re-elected on 31

October 2008. He is responsible for the day-to-day operations of

Group. Prior to this, Mr. Deng was with Nanjing CRT Factory as

section head of the production planning division from August 1992 to

July 1995. Thereafter, he joined San Neng Electronic Instruments

Co., Ltd as head of the manufacturing division, before leaving in

March1997 to join the quality assurance division of Nanjing Huapu

Electronics Co., Ltd. (which manufactures cathode-ray-tubes used in

television sets and computers), where he was responsible for quality

management and after-sales support. In March 1999, he was

appointed head of the planning division, mobile phone department, of

ZTE Corporation. Mr. Deng has a Bachelor of Engineering from the

Technology and Physics Faculty of Xi Dian University, China. He

completed his Executive MBA programme from China-Europe

International Business School.

 

Name :              Arthur Tan Meng Teck

Designation :     Director

Address :          Singapore

Biography :        Mr. Arthur Tan Meng Teck is Chief Financial Officer of Longcheer

Holdings Limited. He oversees all the financial activities of Longcheer

Holdings Ltd. and be responsible for the Group's financial control and

planning, treasury, tax and investments to ensure that accurate

books and records are maintained and appropriate systems,

processes, policies and overall corporate governance practices are in

place. Mr. Tan is a member of the Association of Chartered Certified

Accountants with more than 10 years post-qualifying experience.

 

Name :              Tang Jiping

Designation :     Director

Address :          China

Biography :        Mr. Tang Jiping is Vice-President of Longcheer Holdings Limited. He

also served as Executive Director of the company. He was appointed

to the Board on 1 February 2005. Mr. Tang is also a founder of the

Group. Prior to joining thecompany in August 2002, Mr. Tang was a

radio frequency engineer involved in the research and development

of microwave circuits with Hebei Semiconductor Research Institute

from August 1988 to April 1999. Thereafter, he joined ZTE

Corporation, fi rst as a radio frequency engineer before being

promoted to division head in May 1999. Mr Tang has a total of 15

years experience in research and development of which 11 years

involved microwave circuits and the remaining 4 years involved radio

frequency circuits. Mr. Tang has a Bachelors degree in Information

Engineering from Xi Dian University, PRC.

Staff employed : 3,000 (Longcheer Group)

 

 

SHARE CAPITAL

 

Composition

Authorized Capital :        USD 1

No of shares :                1 Ordinary Share

Share par value :            USD 1

Issued capital :              USD 1

Paid up capital :             USD 1

 

OWNERSHIP / SHAREHOLDERS

 

How listed :                   Full List

 

Composition

Shareholder name :        LONGCHEER HOLDINGS LIMITED

Address :                      Building 1, No. 401

Caobao Road

Shanghai 200233

Xuhui District

China

No. of shares :               1 Ordinary Share

% of shares :                 100%

 

RELATED COMPANIES & CORPORATE AFFILIATIONS

 

Structure

Name :                          LONGCHEER HOLDINGS LIMITED

Affiliation type :              Parent Company

Address :                      Building 1, No. 401

Caobao Road

Shanghai 200233

Xuhui District

China

Comments :                  Longcheer Holdings Limited, an investment holding company, operates as a

design house for mobile telecommunication devices, providing design solutions

for various segments of the handset value chain, from hardware and software to

system testing and exterior design. It focuses on developing products and

services in the follows areas: handsets design, mobile handsets, wireless

communication, data communication products, mobile broadband technology, and

mobile Internet applications. Its products are based on the SM, GPRS, EDGE,

WCDMA, HSDPA, HSUPA, CDMA, TD-SCDMA, and WIFI technology platforms

and include multimedia features, such as MP3, MP4, MDTV, GPS, FM, and

Camera, as well as various software application and mobile Internet services. The

company offers its products and services in China, India, Japan, South East Asia,

Europe, and the Americas. It has a strategic partnership with VODone LIMITED

and C-Media Electronics Inc. to develop mobile lottery business and multimedia

value-added service in the People's Republic of China. Longcheer Holdings

Limited was founded in 2002 and is headquartered in Shanghai, China.

 

Name :                          LONGCHEER TELECOMMUNICATION (H.K.) LIMITED

Affiliation type :              Sister Company

Address :                      Building 1, No. 401

Caobao Road

Shanghai 200233

Xuhui District

China

Comments :                  Investment holding, manufacturing and sales of mobile handset printed circuit and

related materials.

 

Name :                          TRICHEER TELECOMMUNICATION LIMITED

Affiliation type :              Sister Company

Address :                      Building 1, No. 401

Caobao Road

Shanghai 200233

Xuhui District

China

Comments :                  Manufacturing and sales of mobile handset printed circuit and related materials.

 

Name :                          MOBELL TECHNOLOGY PTE. LIMITED

Affiliation type :              Sister Company

Address :                      Singapore

Comments :                  Investment holding and trading of mobile handsets.

 

Name :                          CMD LIMITED

Affiliation type :              Sister Company

Address :                      Labuan

Malaysia

Comments :                  Investment holding and trading of mobile handsets.

 

Name :                          LONGCONN ELECTRONICS (SHENZHEN) CO., LIMITED

Affiliation type :              Sister Company

Address :                      Building 1, No. 401

Caobao Road

Shanghai 200233

Xuhui District

China

Comments :                  Manufacturing of mobile handsets.

 

Name :                          SINOLONG TECHNOLOGY (SHANGHAI) CO., LIMITED

Affiliation type :              Sister Company

Address :                      Building 1, No. 401

Caobao Road

Shanghai 200233

Xuhui District

China

Comments :                  Trading of mobile handsets and related materials.

 

Name :                          LONGCHEER TECHNOLOGY (SHANGHAI) CO., LIMITED

Affiliation type :              Sister Company

Address :                      Building 1, No. 401

Caobao Road

Shanghai 200233

Xuhui District

China

Comments :                  Mobile handset design solutions.

 

Name :                          SHANGHAI LONGCHEER 3G TECHNOLOGY CO., LIMITED

Affiliation type :              Sister Company

Address :                      Building 1, No. 401

Caobao Road

Shanghai 200233

Xuhui District

China

Comments :                  Mobile handset design solutions.

 

Related companies and corporate

affiliations comments      : Other companies of the Longcheer Group should be considered affiliates of the

Subject.

 

BANK & MORTGAGES

 

Bank Details

 

Name of bank :              HSBC Bank (China) Company Limited

Address :                      China

Account details :            Current Account

 

Name of bank :              China Merchants Bank

Address :                      China

Account details :            Current Account

 

Comments :                  It is generally not the policy of local banks to provide credit status information to

non related parties, however interested parties would be advised to consult first

with the Subject if banker's references are required.

Mortgages : None reported.

 

Legal Fillings

Bankruptcy fillings :        None reported.

Court judgements :         None reported.

Tax liens :                     None reported.

Others :                        None reported.

FINANCIAL DATA

 

Description

Source of financial statement :    Commercial Registry Filings

Financial statement date :          30/06/11

Type of accounts :                     Full audited

Currency :                                 China, Yuan Renminbi (RMB)

Exchange rate :                         1 USD = RMB 6.30 as of 22-03-2012

 

Summarized Financial Information

 

Consolidation type :                   Group Consolidated Group Consolidated Group Consolidated

Currency :                                 China, Yuan Renminbi                China, Yuan Renminbi China, Yuan Renminbi

(RMB)                                      (RMB)                           (RMB)

Denomination :                          (x1) One                                    (x1) One                        (x1) One

Date of financial year end :          31/12/11                                    30/06/11                        30/06/10

Length of accounts :                   6 months                                   12 months                     12 months

Sale turnover / Income :             1,276,842,000                            3,583,570,000                4,282,660,000

Gross profit :                             101,038,000                              203,124,000                  432,748,000

Operating profit :                        -19,110,000                               -112,200,000                 203,563,000

Profit before tax :                       -11,313,000                              -74,129,000                   200,105,000

Net income :                              -10,747,000                               -67,715,000                  183,219,000

Non current assets :                   479,533,000                             521,188,000                  219,574,000

Current assets :                         744,475,000                             832,665,000                 1,231,671,000

Inventories :                               117,728,000                             128,393,000                  314,543,000

Total assets :                            1,224,008,000                            1,353,853,000                1,451,245,000

Current liabilities :                      501,289,000                              606,538,000                  650,159,000

Non current liabilities :                40,000,000                                50,000,000                    0

Total liabilities :                          541,289,000                              656,538,000                  650,159,000

Share equity :                            682,719,000                              697,315,000                  801,086,000

Reserve :                                   644,316,000                              651,430,000                  734,995,000

 

Comments :                              The group’s consolidated financial information above relates to the Subject’s

Parent / Ultimate Holding Company Longcheer Holdings Limited and all its subsidiaries which include the Subject.

 

OPERATION DETAILS

 

Main activities :              The Subject is engaged in investment holding and trading of mobile

handsets.

The Subject is ultimately owned by Longcheer Holdings Limited which is

Chinese mobile handset design house, established in July 2002 and

publicly listed in the main board of Singapore Stock Exchange on May 13,

2005. Longcheer Holdings Limited is the leading original design

manufacturer (ODM) solution for mobile handsets in China, specializing in

providing design solutions for telecommunications companies. From

handset hardware, software to exterior design, Longcheer provides total

and innovative solutions to its customers with rapid time-to-market designs.

Customers include domestic market leaders like Micromax in India and

Lenovo and Gionee in China.

 

Purchases

Local :                          None reported.

International :                 None reported.

 

Sales

Local :                          None reported.

International :                 Brazil, United States

 

Key events :                  Longcheer Holdings Ltd Does Not Declare Dividend

Friday, 10 Feb 2012

Longcheer Holdings Ltd announced that no dividend has been declared for

the second quarter ended December 31, 2011.

 

Longcheer Holdings Ltd's Subsidiary To Dispose Surface Mount

Technology Equipment

Thursday, 13 Oct 2011

 

Longcheer Holdings Ltd announced that its wholly owned subsidiary

Longcheer Electronics (Huizhou) Co., Limited (Longcheer Huizhou or

Vendor) had, on October 1, 2011, entered into a sale and purchase

agreement (SPA) with HEG Electronics (Huizhou) Co., Ltd. (HEG or

Purchaser), for the disposal of the Surface Mount Technology Equipment

(the SMT Equipmentor Assets) used in the manufacturing of printed circuit

board assembly for mobile handsets (Proposed Disposal). The Purchaser

is a wholly owned subsidiary of Harbin HEG Group Co., a company

incorporated in the People’s Republic of China. The consideration payable

by the Purchaser to the Vendor for the Proposed Disposal (Consideration)

is RMB43,590,000 (excluding value-added taxes of 17%). The net

proceeds of approximately RMB43,590,000 (after deducting fees and

expenses) arising from the proposed disposal will be used to meet working

capital requirements of the group.

Longcheer Holdings Ltd Does Not Recommend Dividend

Wednesday, 24 Aug 2011

Longcheer Holdings Ltd announced that no dividend has been

recommended for the year ended June 30, 2011.

Longcheer Holdings Ltd's Subsidiary Updates On Acquisition Of Property

In Shanghai

Wednesday, 27 Jul 2011

 

Longcheer Holdings Ltd announced that the Company refers to its

announcement dated September 29, 2008 (Acquisition Announcement)

where it had announced that its wholly owned subsidiary, Longcheer

Technology (Shanghai) Co., Ltd. (Longcheer Shanghai) had entered into a

sale and purchase agreement (SPA) with Yaxin Electronic Technology

(Shanghai) Co., Ltd. (Yaxin) for the purchase of a to be constructed

building (Building) at Zhangjiang Hi-Tech Park, Pudong, Shanghai, the

People’s Republic of China (PRC) to house its research and development

functions (R&D) and to serve as its corporate headquarters (HQ)

(Acquisition). When Longcheer Shanghai entered into the SPA, the Group

was at the stage of growth and expansion. Pursuant to the SPA, Longcheer

Shanghai has been making progressive payments. To-date, Longcheer

Shanghai has paid RMB130.0 million to Yaxin. The construction of the

Building was originally scheduled to be completed before the end of 2010.

However, due to unexpected delays and no fault on either parties of the

SPA, the building remains uncompleted to-date. The transition is however

expected to take some time to materialize, and the Management will strive

to overcome the current challenges.

Longcheer Holdings Ltd Does Not Recommend Dividend

Friday, 29 Apr 2011 08:03am EDT

Longcheer Holdings Ltd announced that no dividend has been

recommended for the third quarter ended March 31, 2011.

Longcheer Holdings Ltd Not To Declare Dividend; Announces Investment

In Longcheer 3G Technology (Shanghai) Co., Limited

Thursday, 27 Jan 2011

 

Longcheer Holdings Ltd announced that no dividend has been declared for

the financial period ending as on December 31, 2010. The Company with

reference to the earlier announcement where it had announced that its

wholly owned subsidiary, Longcheer Technology (Shanghai) Co., Limited

(Longcheer Technology), had entered into an investment agreement

(Investment Agreement) with Jiangsu Pengli Telecommunication

Equipment Co., Ltd (Pengli), Beijing Huashang Wintop Investment Co., Ltd

(Huashang), Shenzhen Peninsula Costone Venture Capital Co., Ltd.

(Costone) (Pengli, Huashang and Costone are collectively known as the

“Financial Investors”), Shanghai Zhangqi Investment Centre LP (Zhangqi)

and Shanghai Qijing Investment Centre LP (Qijing), Pengli, Huashang and

Costone had invested a total of RMB54 million into Longcheer 3G

Technology (Shanghai) Co., Limited (Longcheer 3G) and were issued

shares in Longcheer 3G (Longcheer 3G Shares) resulting in the

shareholding structure as set out in the Investment Agreement

Announcement. Longcheer Technology agreed to the purchase of

Longcheer 3G shares as it expects that the net profits for Longcheer 3G

will fall below RMB80 million for 2010. Longcheer Technology, will increase

by 5% from 63.7% to 68.7%.

 

Property & Assets

Premises :                    The Subject operates from group headquarters located at the verified

heading address consisting of administrative office.

Branches :                    None reported.

 

SUMMARIZED COUNTRY RISK

 

Gross Domestic Products (GDP) & Economic Overview

 

Central bank :                                        Central Bank of Malaysia

Reserve of foreign exchange & gold :       US$ 134.08 billion as of 31 January 2012

Gross domestic product - GDP :             US$ 247.781 billion

GPP (Purchasing power parity) :             US$ 442.01 billion of International dollar

 

GDP per capita - current prices :             US$ 8,624

 

GDP - composition by sector :                agriculture: 10.2%

industry: 42.1%

services: 47.8%

 

Inflation :                                               2008: 5.4%

2009: 0.6%

2010: 1.7%

2011: 2.8%

 

Unemployment rate :                              2008: 3.3%

2009: 3.6%

2010: 3.3%

2011: 3.2%

Public debt

(General Government gross debt as

a % GDP):                                            2008: 3.3%

2009: 3.6%

2010: 3.3%

2011: 3.2%

 

Government bond ratings :                      Standard & Poor's: A-/Stable/A-2

Moody's rating: A3

Moody's outlook: STA

Market value of publicly traded

shares:                                                             US $420 billion

 

Largest companies in the country :          CIMB Group Holdings (Banking), Sime Darby (Conglomerates), Public

Bank Berhad (Banking), Maybank (Banking), Tenaga Nasional Berhad(Utilities), Petronas Chemicals, Maxis Berhad

 

Trade & Competitiveness Overview

 

Total exports :                           US$210.3 billion

 

Exports commodities :               electronic equipment, petroleum and liquefied natural gas, wood and wood

products, palm oil, rubber, textiles, chemicals

 

Total imports :                           US$156.2 billion

 

Imports commodities :                electronics, machinery, petroleum products, plastics, vehicles, iron and

steel products, chemicals

 

Export - major partners :             US 15.6%, Singapore 14.6%, Japan 9.1%, China 8.8%, Thailand 5%, Hong

Kong 4.6%

 

Import - major partners :             Japan 13%, China 12.9%, Singapore 11.5%, US 10.8%, Taiwan 5.7%,

Thailand 5.3%, South Korea 4.9%, Germany 4.6%, Indonesia 4.2%

 

FDI Inflows :                              2007: US$8,538 million

2008: US$7,318 million

2009: US$1,381 million

 

FDI Outflows :                            2007: US$11,280 million

2008: US$14,988 million

2009: US$8,038 million

 

Best countries for doing business : 21 out of 183 countries

 

Global competitiveness ranking : 21 (ranking by country on a basis of 142, the first is the best)

 

Country and Population Overview

 

Total population :           28.23 million

Total area :                    329,847 km2

Capital :                        Kuala Lumpur

Currency :                     Malaysia Ringgits (MYR)

Internet users as % of total

Population                     : 55.3%

 

PAYMENT HISTORY

 

Sales Term

International : L/C, Bank transfer, Credit up to 120 days

 

Trade Reference/ Payment

 

Behaviour

Comments :      As local and international trade references were not supplied, the Subject's

payment track record history cannot be appropriately determined but based

on our research, payments are believed to be met without delay.

 

Investigation Note

Sources            :Interviews and material provided by the Subject

: Other official and local business sources


 

FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs.50.90

UK Pound

1

Rs.80.77

Euro

1

Rs.67.40

 

 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

--

NB

                                       New Business

 

--

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.