MIRA INFORM REPORT

 

 

Report Date :

04.04.2013

 

IDENTIFICATION DETAILS

 

Name :

PREETHI KITCHEN APPLIANCES PRIVATE LIMITED

 

 

Registered Office :

Technopolis Knowledge Park, 2nd Floor, Mahakali Caves Road, Chakala, Andheri (East),  Mumbai – 400093, Maharashtra

 

 

Country :

India

 

 

Financials (as on) :

31.03.2012

 

 

Date of Incorporation :

21.02.2011

 

 

Com. Reg. No.:

11-213827

 

 

Capital Investment / Paid-up Capital :

Rs. 143.000 Millions

 

 

CIN No.:

[Company Identification No.]

U36993MH2011PTC213827

 

 

PAN No.:

[Permanent Account No.]

AAFCP8830K

 

 

Legal Form :

Private Limited Liability Company

 

 

Line of Business :

Manufacturer and Seller of Domestic Appliances.

 

 

No. of Employees :

Management Non Co-operative

 

 

RATING & COMMENTS

 

MIRA’s Rating :

Ca (12)

 

RATING

STATUS

PROPOSED CREDIT LINE

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

Limited with full security

 

Status :

Moderate

 

 

Payment Behaviour :

Slow and Delayed

 

 

Litigation :

Clear

 

 

Comments :

Subject is a relatively new company having a moderate track record.

 

The company has completed its first year of business operation and achieved sizeable turnover.

 

The company also recorded huge accumulated losses. The external borrowing seems to be huge.

 

However, business is active. Payments are reported to be slow and delayed.

 

The company can be considered for business dealings on a safe and secured trade terms and condition.

 

NOTES :

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

 

INDIAN ECONOMIC OVERVIEW

 

India is developing into an open-market economy, yet traces of its past autarkic policies remain. Economic liberalization, including industrial deregulation, privatization of state-owned enterprises, and reduced controls on foreign trade and investment, began in the early 1990s and has served to accelerate the country's growth, which has averaged more than 7% per year since 1997. India's diverse economy encompasses traditional village farming, modern agriculture, handicrafts, a wide range of modern industries, and a multitude of services. Slightly more than half of the work force is in agriculture, but services are the major source of economic growth, accounting for more than half of India's output, with only one-third of its labor force. India has capitalized on its large educated English-speaking population to become a major exporter of information technology services and software workers. In 2010, the Indian economy rebounded robustly from the global financial crisis - in large part because of strong domestic demand - and growth exceeded 8% year-on-year in real terms. However, India's economic growth in 2011 slowed because of persistently high inflation and interest rates and little progress on economic reforms. High international crude prices have exacerbated the government's fuel subsidy expenditures contributing to a higher fiscal deficit, and a worsening current account deficit. Little economic reform took place in 2011 largely due to corruption scandals that have slowed legislative work. India's medium-term growth outlook is positive due to a young population and corresponding low dependency ratio, healthy savings and investment rates, and increasing integration into the global economy. India has many long-term challenges that it has not yet fully addressed, including widespread poverty, inadequate physical and social infrastructure, limited non-agricultural employment opportunities, scarce access to quality basic and higher education, and accommodating rural-to-urban migration.

Source : CIA

 

 

RBI DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available RBI Defaulters’ list.

 

 

EPF (Employee Provident Fund) DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available EPF (Employee Provident Fund) Defaulters’ list as of 31-03-2012.

 

 

INFORMATION DENIED BY

 

Name :

Mr. Niroy

Designation :

Deputy Manager

Contact No.:

91-44-24501042/ 44

Date :

03.04.2013

 

 

LOCATIONS

 

Registered Office :

Technopolis Knowledge Park, 2nd Floor, Mahakali Caves Road, Chakala, Andheri (East),  Mumbai – 400093, Maharashtra, India

Tel. No.:

Not Available

Fax No.:

Not Available

E-Mail :

achuthan.raman@philips.com

Website :

http://www.preethi.in

 

 

Corporate Office :

Futura Tech Park, Q4 , 4th Floor, Block B #334, OMR Sholinganallur, Chennai – 600119, Tamilnadu, India

 

 

Factory 1 :

Natham Ekattur Road, Thalambur Village, Chengalpet (TK), Kancheepuram District – 603103, Tamilnadu, India

 

 

Factory 2 :

Village Sallewal, Bharatgarh Road, Nalagarh, District – Solan – 174101, Himmachal Pradesh, India

 

 

DIRECTORS

 

As on: 13.08.2012

 

Name :

Mr. Rajiv Jivanlal Wani

Designation :

Director

Address :

A13, Jai Kiriti Co-operative Housing Society, 76 Turel Pakhadi Road, Mumbai – 400064, Maharashtra, India

Date of Birth/Age :

14.12.1958

Date of Appointment :

21.02.2011

DIN No.:

01275869

 

 

Name :

Mr. Vijay Srinivasan

Designation :

Managing director

Address :

Door No. 29, B Block, 4th Floor, 2nd  Street, Cenotaph Road, Alwarpet, Chennai – 600018, Tamilnadu, India

Date of Birth/Age :

11.02.1971

Qualification :

MBA (Faculty of Management Studies, University of Delhi)

Experience :

17 Years

Date of Appointment :

13.08.2012

DIN No.:

01748313

 

 

Name :

Mr. Angarai Dorairjan Aditya Ratnam

Designation :

Additional director

Address :

B-1/001 Ananda Apartments, Sector 48, Noida – 201301, Uttar Pradesh, India

Date of Birth/Age :

25.04.1960

Date of Appointment :

05.06.2012

DIN No.:

05296020

 

 

Name :

Mr. Nandakishore Raman

Designation :

Additional director

Address :

D 100, Second Floor, Anand Niketan, New Delhi – 110021, India 

Date of Birth/Age :

25.04.1955

Date of Appointment :

10.12.2012

DIN No.:

06445449

 

 

KEY EXECUTIVES

 

Name :

Mr. Achuthan R.

Designation :

Secretary

Address :

25, VGP Selva Nagar Extension, Velachery, Chennai – 600042, Tamilnadu, India

Date of Birth/Age :

23.10.1979

Date of Appointment :

17.02.2012

PAN No.:

AMEPR0253N

 

 

Name :

Mr. Niroy

Designation :

Deputy Manager

 

 

MAJOR SHAREHOLDERS / SHAREHOLDING PATTERN

 

As on: 13.08.2012

 

Names of Shareholders

No. of Shares

Remarks

Rajiv Jivanlal Wani

100

Held as Nominal Shareholders for Philips Electronics India Limited

Gaurav Malik

100

Philips Electronics India Limited, India

14294860

 

Harihar Subramaniak

100

Held as Nominal Shareholder for Philips Limited

Rajeev Chopra

100

T. K. Das

100

Yashwant Mahadik

100

Vijay Srinivasan

100

 

 

Equity Share Break up (Percentage of Total Equity)

 

As on: 13.08.2012

 

Category

Percentage

Bodies corporate

100.00

Total

100.00

 

 

BUSINESS DETAILS

 

Line of Business :

Manufacturer and Seller of Domestic Appliances.

 

 

PRODUCTION STATUS AS ON 31.03.2012

 

Particulars

 

Unit

Installed Capacity

Actual Production

Jars

 

Pieces

4083333

3276014

Injection Moulding

 

-

2333333

1837852

Mixer grinder

 

Pieces

1633333

1287350

Motor

 

Pieces

1050000

763126

Induction cook tops

 

Pieces

816667

627393

Electric irons

 

Pieces

128333

105318

Electric rice cookers

 

Pieces

128333

103685

Spares, scraps and accessories

 

-

116667

96900

S. S. Jar

 

Pieces

87500

68321

Coffee Maker

 

Pieces

46667

32346

Wet Grinder

 

Pieces

29167

23001

Electric Pressure Cooker

 

Pieces

4083

2758

 

 

GENERAL INFORMATION

 

No. of Employees :

Management Non Co-operative

 

 

Bankers :

Not Available

 

 

Facilities :

(Rs. In Millions)

Secured Loan

 

As on

31.03.2012

Loans taken for vehicles secured

 

2.000

Total

 

2.000

 

 

 

Banking Relations :

--

 

 

Auditors :

 

Name :

B.S.R. and Company

Chartered Accountant

Address :

Building No-10, 8th Floor, Tower-B, DLF Cyber City, Phase II, Gurgaon – 122002, Haryana, India

PAN.:

AAAFB9852F

 

 

Memberships :

 

 

 

Holding Company :

Philips Electronics India Limited

 

 

Ultimate Holding Company :

Koninklijke Philips Electronics N.V.(KPENV)

 

 

Overseas Fellow Subsidiary Companies :

  • Philips Electronics Singapore Pte Limited
  • Philips Electronics Malaysia Pte Limited
  • Philips Consumer LifeStyle Korea
  • Philips Electronics Middle East Africa and BV

 

 

CAPITAL STRUCTURE

 

As on: 31.03.2012

 

Authorised Capital :

No. of Shares

Type

Value

Amount

 

 

 

 

15000000

Equity Shares

Rs.10/- each

Rs. 150.000 Millions

 

 

 

 

 

Issued, Subscribed & Paid-up Capital :

No. of Shares

Type

Value

Amount

 

 

 

 

14294860

Equity Shares

Rs.10/- each

Rs. 143.000 Millions

 

 

 

 

 

 


 

FINANCIAL DATA

[all figures are in Rupees Millions]

 

ABRIDGED BALANCE SHEET

 

SOURCES OF FUNDS

 

 

 

31.03.2012

SHAREHOLDERS FUNDS

 

 

 

1] Share Capital

 

 

143.000

2] Share Application Money

 

 

0.000

3] Reserves & Surplus

 

 

857.000

4] (Accumulated Losses)

 

 

(789.000)

NETWORTH

 

 

211.000

LOAN FUNDS

 

 

 

1] Secured Loans

 

 

2.000

2] Unsecured Loans

 

 

5881.000

TOTAL BORROWING

 

 

5883.000

DEFERRED TAX LIABILITIES

 

 

0.000

 

 

 

 

TOTAL

 

 

6094.000

 

 

 

 

APPLICATION OF FUNDS

 

 

 

 

 

 

 

FIXED ASSETS [Net Block]

 

 

5959.000

Capital work-in-progress

 

 

0.000

 

 

 

 

INVESTMENT

 

 

0.000

DEFERREX TAX ASSETS

 

 

0.000

 

 

 

 

CURRENT ASSETS, LOANS & ADVANCES

 

 

 

 

Inventories

 

 

508.000

 

Sundry Debtors

 

 

195.000

 

Cash & Bank Balances

 

 

29.000

 

Other Current Assets

 

 

0.000

 

Loans & Advances

 

 

198.000

Total Current Assets

 

 

930.000

Less : CURRENT LIABILITIES & PROVISIONS

 

 

 

 

Sundry Creditors

 

 

543.000

 

Other Current Liabilities

 

 

211.000

 

Provisions

 

 

41.000

Total Current Liabilities

 

 

795.000

Net Current Assets

 

 

135.000

 

 

 

 

MISCELLANEOUS EXPENSES

 

 

0.000

 

 

 

 

TOTAL

 

 

6094.000

 


PROFIT & LOSS ACCOUNT

 

 

PARTICULARS

 

 

31.03.2012

 

 

 

 

 

 

GROSS INCOME

 

 

4381.000

 

 

 

 

 

Less

EXPENSES

 

 

 

 

 

Office Expenses

 

 

 

 

Administrative Expenses

 

 

 

 

 

Advertising Expenses

 

 

5170.000

 

 

TOTAL                                    

 

 

 

 

 

 

 

 

 

PROFIT/ (LOSS) BEFORE TAX                                     

 

 

(789.000)

 

 

 

 

 

Less

TAX                                                                 

 

 

0.000

 

 

 

 

 

 

PROFIT/ (LOSS) AFTER TAX

 

 

(789.000)

 

 

 

 

 

 

EARNINGS IN FOREIGN CURRENCY

 

 

 

 

 

Exports at F.O.B

 

 

81.000

 

TOTAL EARNINGS

 

 

81.000

 

 

 

 

 

 

IMPORTS

 

 

 

 

 

Raw Materials

 

 

898.000

 

 

Finished Goods

 

 

5.000

 

TOTAL IMPORTS

 

 

903.000

 

 

 

 

 

 

Earnings Per Share (Rs.)

 

 

(64.25)

 

 

KEY RATIOS

 

PARTICULARS

 

 

 

 

31.03.2012

 

 

 

 

 

Return on Total Assets

(PBT/Total Assets}

(%)

 

 

(11.45)

 

 

 

 

 

Return on Investment (ROI)

(PBT/Networth)

 

 

 

(3.74)

 

 

 

 

 

Debt Equity Ratio

(Total Debt /Networth)

 

 

 

27.88

 

 

 

 

 

Current Ratio

(Current Asset/Current Liability)

 

 

 

1.17

 

 

LOCAL AGENCY FURTHER INFORMATION

 

SUNDRY CREDITOR DETAILS

 

Particular

31.03.2012

Creditors due small micro enterprises

177.000

Creditors due others

366.000

Total

543.000

 

 

Sr. No.

Check List by Info Agents

Available in Report (Yes / No)

1]

Year of Establishment

Yes

2]

Locality of the firm

Yes

3]

Constitutions of the firm

Yes

4]

Premises details

No

5]

Type of Business

Yes

6]

Line of Business

Yes

7]

Promoter's background

Yes

8]

No. of employees

No

9]

Name of person contacted

Yes

10]

Designation of contact person

Yes

11]

Turnover of firm for last one year

Yes

12]

Profitability for last one year

Yes

13]

Reasons for variation <> 20%

----------------------

14]

Estimation for coming financial year

No

15]

Capital in the business

Yes

16]

Details of sister concerns

Yes

17]

Major suppliers

No

18]

Major customers

No

19]

Payments terms

No

20]

Export / Import details (if applicable)

No

21]

Market information

----------------------

22]

Litigations that the firm / promoter involved in

----------------------

23]

Banking Details

No

24]

Banking facility details

Yes

25]

Conduct of the banking account

----------------------

26]

Buyer visit details

----------------------

27]

Financials, if provided

Yes

28]

Incorporation details, if applicable

Yes

29]

Last accounts filed at ROC

Yes

30]

Major Shareholders, if available

Yes

31]

Date of Birth of Proprietor/Partner/Director, if available

Yes

32]

PAN of Proprietor/Partner/Director, if available

No

33]

Voter ID No of Proprietor/Partner/Director, if available

No

34]

External Agency Rating, if available

No

 

 

BUSINESS PERFORMANCE:

 

Since this is the first year of operation of the Company they do not have any comparative figures. The results of current year form the benchmark for coming years. In the backdrop of the state government of Tamil Nadu s announcement in April 2011, to distribute Free Mixer grinders, table top grinders and fans to beneficiaries the Company’s performance during the year was modest. Despite the depressed performance in the core Mixer Grinder category, influenced by early weak trade sentiment, which affected sales of this category in Tamil Nadu. The Company has recorded the sales of Rs 4381.000 millions during period. Of the total sales around 67% is coming from the sale of Mixer Grinder and around 20% from sale of Induction Cook Tops Other categories showed relatively weaker performance due to disturbances in market environment in Andhra Pradesh and revised approbation norms in the main export markets of the United Arab Emirates (UAE).

 

 

Going forward, the Company aims to regain its share in the Mixer Grinder business with new models and improved features. The response of the trade has also been encouraging given the revised outlook for the free distribution by the Government in the coming years. Revised thrust is provided for categories such as Garment Care and Induction Cook Tops with focused promotional efforts. The Company is also planning to diversify its product portfolio as well as explore new markets with a view to reduce the excessive dependence on either geography or one product category. The commitment to drive local innovation continues, including further expanding industrial footprint in Nalagarh - Excise Free zone in Himachal Pradesh and commercial footprint in emerging export markets.

 

A slew of new models across categories was developed and introduced during the financial period February 2011- March 2012. Notable introductions included the new Preethi Steel Lavender and the Preethi Power One in Mixer Grinders along with improvements in Motors with Aluminium winding. In addition, the Companyss manufacturing units contributed to Kitchen Appliances development for brand Philips with introductions in Mixer Grinders (HL 1645) and Induction Cook Tops .

 

New products for India and export markets are in the pipeline for introduction in the Financial Year 2012-

 

The Company continues to invest in people quality with a vision to develop Chennai as the innovation hub for Kitchen Appliances in South East Asia Region. It also aims to provide a global platform for developing new and innovative products for both the domestic and international markets in association with Philips global hubs in Brazil, Klagenfurt in Austria and Shanghai in China.

 

 

BRIEF BACKGROUND OF THE COMPANY

 

Subject was incorporated as on February 21, 2011. It is a wholly owned subsidiary of Philips Electronics India Limited. The Company sells mixies, table top grinders, coffee makers, Induction cookers, electric rice cookers, electric kettle, electric iron, electric pressure cooker and vessels for induction cooker.

 

 

UNSECURED LOAN

(Rs in Millions)

Particular

 

As on

31.03.2012

Fully convertible debentures unsecured

 

5400.000

Deposits related parties unsecured

 

481.000

Total

 

5881.000

 

 

FIXED ASSETS

 

  • Office equipments
  • Building
  • Factory equipments
  • Computer equipments,
  • Furniture and Fixtures
  • Motor vehicles
  • Leasehold properties

 


CMT REPORT (Corruption, Money Laundering & Terrorism]

 

The Public Notice information has been collected from various sources including but not limited to: The Courts, India Prisons Service, Interpol, etc.

 

1]         INFORMATION ON DESIGNATED PARTY

No exist designating subject or any of its beneficial owners, controlling shareholders or senior officers as terrorist or terrorist organization or whom notice had been received that all financial transactions involving their assets have been blocked or convicted, found guilty or against whom a judgement or order had been entered in a proceedings for violating money-laundering, anti-corruption or bribery or international economic or anti-terrorism sanction laws or whose assets were seized, blocked, frozen or ordered forfeited for violation of money laundering or international anti-terrorism laws.

 

2]         Court Declaration :

No exist to suggest that subject is or was the subject of any formal or informal allegations, prosecutions or other official proceeding for making any prohibited payments or other improper payments to government officials for engaging in prohibited transactions or with designated parties.

 

3]         Asset Declaration :

No records exist to suggest that the property or assets of the subject are derived from criminal conduct or a prohibited transaction.

 

4]         Record on Financial Crime :

            Charges or conviction registered against subject:                                                           None

 

5]         Records on Violation of Anti-Corruption Laws :

            Charges or investigation registered against subject:                                                        None

 

6]         Records on Int’l Anti-Money Laundering Laws/Standards :

            Charges or investigation registered against subject:                                                        None

 

7]         Criminal Records

No available information exist that suggest that subject or any of its principals have been formally charged or convicted by a competent governmental authority for any financial crime or under any formal investigation by a competent government authority for any violation of anti-corruption laws or international anti-money laundering laws or standard.

 

8]         Affiliation with Government :

No record exists to suggest that any director or indirect owners, controlling shareholders, director, officer or employee of the company is a government official or a family member or close business associate of a Government official.

 

9]         Compensation Package :

Our market survey revealed that the amount of compensation sought by the subject is fair and reasonable and comparable to compensation paid to others for similar services.

 

10]        Press Report :

            No press reports / filings exists on the subject.

 


 

CORPORATE GOVERNANCE

 

MIRA INFORM as part of its Due Diligence do provide comments on Corporate Governance to identify management and governance. These factors often have been predictive and in some cases have created vulnerabilities to credit deterioration.

 

Our Governance Assessment focuses principally on the interactions between a company’s management, its Board of Directors, Shareholders and other financial stakeholders.

 

 

CONTRAVENTION

 

Subject is not known to have contravened any existing local laws, regulations or policies that prohibit, restrict or otherwise affect the terms and conditions that could be included in the agreement with the subject.

 

 

FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs. 54.39

UK Pound

1

Rs. 82.05

Euro

1

Rs. 69.59

 

 

INFORMATION DETAILS

 

Information Gathered by :

SVA

 

 

Report Prepared by :

UDS

 


 

SCORE & RATING EXPLANATIONS

 

SCORE FACTORS

 

RANGE

POINTS

HISTORY

1~10

2

PAID-UP CAPITAL

1~10

2

OPERATING SCALE

1~10

2

FINANCIAL CONDITION

 

 

--BUSINESS SCALE

1~10

1

--PROFITABILIRY

1~10

1

--LIQUIDITY

1~10

1

--LEVERAGE

1~10

1

--RESERVES

1~10

1

--CREDIT LINES

1~10

1

--MARGINS

-5~5

-

DEMERIT POINTS

 

 

--BANK CHARGES

YES/NO

YES

--LITIGATION

YES/NO

NO

--OTHER ADVERSE INFORMATION

YES/NO

NO

MERIT POINTS

 

 

--SOLE DISTRIBUTORSHIP

YES/NO

NO

--EXPORT ACTIVITIES

YES/NO

NO

--AFFILIATION

YES/NO

YES

--LISTED

YES/NO

NO

--OTHER MERIT FACTORS

YES/NO

YES

--DEFAULTER

 

 

--RBI

YES/NO

NO

--EPF

YES/NO

NO

TOTAL

 

12

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                  Payment record (10%)

Credit history (10%)                   Market trend (10%)                                Operational size (10%)

 


 

RATING EXPLANATIONS

 

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

-

NB

                                       New Business

-

 

 

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.