|
Report Date : |
21.02.2013 |
IDENTIFICATION DETAILS
|
Name : |
RELIANCE FOOTPRINT LIMITED (w.e.f. 17.12.2007) |
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|
|
|
Formerly Known
As : |
RELIANCE FOOTPRINT PRIVATE LIMITED (w.e.f. 15.10.2007) MAHASHRI MERCANTILE PRIVATE LIMITED |
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Registered
Office : |
3rd Floor, Court House, Lokmanya Tilak Marg, Dhobi Talao,
Mumbai-400002, Maharashtra |
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Country : |
India |
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Financials (as
on) : |
31.03.2012 |
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|
|
|
Date of
Incorporation : |
05.06.2007 |
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|
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Com. Reg. No.: |
11-171321 |
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|
Capital Investment
/ Paid-up Capital : |
Rs. 10.500 millions |
|
|
|
|
CIN No.: [Company Identification
No.] |
U51101MH2007PLC171321 |
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|
|
|
PAN No.: [Permanent Account No.] |
AAFCM0947E |
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|
|
Legal Form : |
A Closely Held Public Limited Liability Company |
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Line of Business
: |
Tradr of Footwear. |
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|
|
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No. of Employees
: |
100 (Approximately) |
RATING & COMMENTS
|
MIRA’s Rating : |
B (36) |
|
RATING |
STATUS |
PROPOSED CREDIT LINE |
|
|
26-40 |
B |
Capability to overcome financial difficulties seems comparatively
below average. |
Small |
|
Status : |
Moderate |
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|
Payment Behaviour : |
Slow |
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Litigation : |
Clear |
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Comments : |
Subject is a part of ‘Reliance Group’. It is an established company having a moderate track record. There
appear huge accumulated losses recorded by the company. An external borrowing
of the company appears to be huge. However, company gets good financial support from its group companies.
Trade relations are reported to be fair. Business is active. Payments are
reported to be slow. In view of strong holdings and experience promoter’s the company can
be considered for business dealings with some caution. |
NOTES :
Any query related to this report can be made
on e-mail : infodept@mirainform.com
while quoting report number, name and date.
INDIAN ECONOMIC OVERVIEW
India is developing into an open-market economy, yet traces
of its past autarkic policies remain. Economic liberalization, including
industrial deregulation, privatization of state-owned enterprises, and reduced
controls on foreign trade and investment, began in the early 1990s and has
served to accelerate the country's growth, which has averaged more than 7% per
year since 1997. India's diverse economy encompasses traditional village
farming, modern agriculture, handicrafts, a wide range of modern industries,
and a multitude of services. Slightly more than half of the work force is in
agriculture, but services are the major source of economic growth, accounting
for more than half of India's output, with only one-third of its labor force.
India has capitalized on its large educated English-speaking population to become
a major exporter of information technology services and software workers. In
2010, the Indian economy rebounded robustly from the global financial crisis -
in large part because of strong domestic demand - and growth exceeded 8%
year-on-year in real terms. However, India's economic growth in 2011 slowed
because of persistently high inflation and interest rates and little progress
on economic reforms. High international crude prices have exacerbated the
government's fuel subsidy expenditures contributing to a higher fiscal deficit,
and a worsening current account deficit. Little economic reform took place in
2011 largely due to corruption scandals that have slowed legislative work.
India's medium-term growth outlook is positive due to a young population and
corresponding low dependency ratio, healthy savings and investment rates, and
increasing integration into the global economy. India has many long-term
challenges that it has not yet fully addressed, including widespread poverty,
inadequate physical and social infrastructure, limited non-agricultural
employment opportunities, scarce access to quality basic and higher education,
and accommodating rural-to-urban migration.
|
Source
: CIA |
RBI DEFAULTERS’ LIST STATUS
Subject’s name is not enlisted as a defaulter
in the publicly available RBI Defaulters’ list.
EPF (Employee Provident Fund) DEFAULTERS’ LIST STATUS
Subject’s name is not enlisted as a defaulter in
the publicly available EPF (Employee Provident Fund) Defaulters’ list as of
31-03-2012.
INFORMATION PARTED BY
|
Name : |
Mr. Pramod Kumar |
|
Designation : |
Accounts Department |
|
Contact No.: |
91-80-41498433 |
|
Date : |
18.02.2013 |
LOCATIONS
|
Registered Office : |
3rd Floor, Court House, Lokmanya Tilak Marg, Dhobi Talao,
Mumbai-400002, Maharashtra, India |
|
Tel. No.: |
91-22-4470000 |
|
Fax No.: |
91-22-44771882 |
|
E-Mail : |
|
|
Website : |
|
|
Location : |
Owned |
|
|
|
|
Corporate Office 1: |
62/2, Richmont Road, Bangalore-560025, Karnataka, India |
|
Tel. No.: |
91-80-41498433 |
|
Fax No.: |
91-80-41499870 |
|
Location : |
Owned |
|
|
|
|
Corporate Office 2: |
Reliance Corporated Park,Building 4, Ground Floor, ‘C’ W, Navi
Mumbai-400071, Maharashtra, India |
DIRECTORS
As on 04.08.2012
|
Name : |
Mr. Pankaj Mohan Pawar |
|
Designation : |
Director |
|
Address : |
302, Archana Saurabh, Plot No. 20, Sector 7, Koparkhairne, Navi
Mumbai-400709, Maharashtra, India |
|
Date of Birth/Age : |
14.07.1972 |
|
Date of Appointment : |
12.04.2012 |
|
DIN No.: |
00085077 |
|
|
|
|
Name : |
Mr. Sankar Gopalakrishnan |
|
Designation : |
Whole-time director |
|
Address : |
No.38, Flat No.501, Raheja Gardenia Miller Road, Benson Town,
Bangalore-560006, Karnataka, India |
|
Date of Birth/Age : |
28.11.1961 |
|
Qualification : |
B. Tech, MBA |
|
Date of Appointment : |
02.11.2007 |
|
DIN No.: |
01854956 |
|
|
|
|
Name : |
Mr. Jayraj Sampatrai Sheth |
|
Designation : |
Director |
|
Address : |
Anand Mahal, 2nd Floor, Babulnath Road, Mumbai-400007,
Maharashtra, India |
|
Date of Birth/Age : |
06.05.1961 |
|
Qualification : |
B. Com, CA, LLB` |
|
Date of Appointment : |
24.03.2012 |
|
DIN No.: |
03290577 |
KEY EXECUTIVES
|
Name : |
Mr. Pramod Kumar |
|
Designation : |
Accounts Department |
MAJOR SHAREHOLDERS / SHAREHOLDING PATTERN
As on 04.08.2012
|
Names of Shareholders |
|
No. of Shares |
|
Sudhakar Saraswatula Jointly with Reliance Fresh Limited |
|
1 |
|
Madhavan Ganesan Jointly with Reliance Fresh Limited |
|
1 |
|
A Ramaswamy Jointly with Reliance Fresh Limited |
|
1 |
|
Rajendra Madhav Kamath Jointly with Reliance Fresh Limited |
|
1 |
|
Subramaniam Venkatachalam Jointly with Reliance Fresh Limited |
|
1 |
|
Sridhar Kothandaraman Jointly with Reliance Fresh Limited |
|
1 |
|
Reliance Fresh Limited |
|
1049994 |
|
Total |
|
1050000 |
Equity Share Break up (Percentage of Total Equity)
As on 04.08.2012
|
Category |
Percentage |
|
Bodies corporate |
100.00 |
|
Total |
100.00 |
BUSINESS DETAILS
|
Line of Business : |
Trader of Footwear. |
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Products : |
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Terms : |
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Selling : |
L/C, Cash and Credit |
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Purchasing : |
L/C, Cash and Credit |
GENERAL INFORMATION
|
Customers : |
Retailers |
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No. of Employees : |
100 (Approximately) |
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Bankers : |
·
HDFC Bank Limited, HDFC Bank Housesenapati Bapat
Marg, Lower Parel (West), Mumbai - 400013, Maharashtra, India Tel. No.: 91-22-66521308 |
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Facilities : |
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Banking
Relations : |
-- |
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Auditors : |
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|
Name : |
Chaturvedi and Shah Chartered Accountants |
|
Address : |
714-715,
Tulsiani, Chambers 212, Nariman Point, Mumbai-400021, Maharashtra, India |
|
PAN No.: |
AAAFC0662N |
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|
|
|
Ultimate holding
company : |
·
Reliance Industries Limited |
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|
|
|
Holding
companies : |
·
Reliance Retail Limited ·
Reliance Trends Limited (From 31st
January, 2012) |
|
|
|
|
Fellow
subsidiaries : |
·
Reliance Trends Limited (Upto 30th January,
2012) ·
Delight Proteins Limited ·
Reliance Fresh Limited ·
Reliance Autozone Limited ·
Reliance Leisures Limited ·
Reliance Dairy Foods Limited ·
Reliance Gems and Jewels Limited ·
Reliance Office Solutions Private Limited ·
Reliance Supply Chain Solutions Limited ·
Reliancedigital Retail Limited ·
Strategic Manpower Solutions Limited |
CAPITAL STRUCTURE
As on 31.03.2012
Authorised Capital :
|
No. of Shares |
Type |
Value |
Amount |
|
|
|
|
|
|
1050000 |
Equity Shares |
Rs.10/- each |
Rs. 10.500 Millions |
|
|
|
|
|
Issued, Subscribed & Paid-up Capital :
|
No. of Shares |
Type |
Value |
Amount |
|
|
|
|
|
|
1050000 |
Equity Shares |
Rs.10/- each |
Rs. 10.500 Millions |
|
|
|
|
|
FINANCIAL DATA
[all figures are
in Rupees Millions]
ABRIDGED BALANCE
SHEET
|
SOURCES OF FUNDS |
31.03.2012 |
31.03.2011 |
31.03.2010 |
|
|
SHAREHOLDERS FUNDS |
|
|
|
|
|
1] Share Capital |
10.500 |
10.500 |
0.500 |
|
|
2] Share Application Money |
0.000 |
0.000 |
0.000 |
|
|
3] Reserves & Surplus |
0.000 |
0.000 |
0.000 |
|
|
4] (Accumulated Losses) |
(159.540) |
(153.568) |
(132.561) |
|
|
NETWORTH |
(149.040) |
(143.068) |
(132.061) |
|
|
LOAN FUNDS |
|
|
|
|
|
1] Secured Loans |
5.737 |
0.000 |
0.384 |
|
|
2] Unsecured Loans |
1415.470 |
864.764 |
661.653 |
|
|
TOTAL BORROWING |
1421.207 |
864.764 |
662.037 |
|
|
DEFERRED TAX LIABILITIES |
0.000 |
0.000 |
0.000 |
|
|
|
|
|
|
|
|
TOTAL |
1272.167 |
721.696 |
529.976 |
|
|
|
|
|
|
|
|
APPLICATION OF FUNDS |
|
|
|
|
|
|
|
|
|
|
|
FIXED ASSETS [Net Block] |
728.613 |
397.820 |
177.224 |
|
|
Capital work-in-progress |
108.260 |
36.831 |
185.402 |
|
|
|
|
|
|
|
|
INVESTMENT |
0.075 |
0.000 |
0.000 |
|
|
DEFERRED TAX ASSETS |
68.602 |
73.069 |
65.365 |
|
|
|
|
|
|
|
|
CURRENT ASSETS, LOANS & ADVANCES |
|
|
|
|
|
|
Inventories |
882.933
|
442.325 |
195.014 |
|
|
Sundry Debtors |
10.788
|
21.728 |
14.679 |
|
|
Cash & Bank Balances |
9.892
|
1.703 |
1.770 |
|
|
Other Current Assets |
0.028
|
0.000 |
0.000 |
|
|
Loans & Advances |
223.212
|
129.626 |
87.068 |
|
Total
Current Assets |
1126.853
|
595.382 |
298.531 |
|
|
Less : CURRENT
LIABILITIES & PROVISIONS |
|
|
|
|
|
|
Sundry Creditors |
649.962
|
351.494 |
193.882 |
|
|
Other Current Liabilities |
104.291
|
26.062 |
0.002 |
|
|
Provisions |
5.983
|
3.850 |
2.662 |
|
Total
Current Liabilities |
760.236
|
381.406 |
196.546 |
|
|
Net Current Assets |
366.617
|
213.976 |
101.985 |
|
|
|
|
|
|
|
|
MISCELLANEOUS EXPENSES |
0.000 |
0.000 |
0.000 |
|
|
|
|
|
|
|
|
TOTAL |
1272.167 |
721.696 |
529.976 |
|
PROFIT & LOSS
ACCOUNT
|
|
PARTICULARS |
31.03.2012 |
31.03.2011 |
31.03.2010 |
|
|
|
SALES |
|
|
|
|
|
|
|
Income |
1551.245 |
942.690 |
533.978 |
|
|
|
Other Income |
0.039 |
0.009 |
0.475 |
|
|
|
TOTAL (A) |
1551.284 |
942.699 |
534.453 |
|
|
|
|
|
|
|
|
Less |
EXPENSES |
|
|
|
|
|
|
|
Purchase of stock-in-trade |
1395.256 |
863.296 |
|
|
|
|
Employee benefit expense |
116.154 |
64.153 |
|
|
|
|
Other expenses |
432.132 |
269.940 |
|
|
|
|
Changes in inventories of finished goods, work-in-progress and
stock-in-trade |
(436.793) |
(247.266) |
|
|
|
|
TOTAL (B) |
1506.749 |
950.123 |
562.384 |
|
|
|
|
|
|
|
|
Less |
PROFIT/
(LOSS) BEFORE INTEREST, TAX, DEPRECIATION
AND AMORTISATION (A-B) |
44.535 |
(7.424) |
(27.931) |
|
|
|
|
|
|
|
|
|
Less |
FINANCIAL
EXPENSES (D) |
0.316 |
0.023 |
0.064 |
|
|
|
|
|
|
|
|
|
|
PROFIT
/ (LOSS) BEFORE TAX, DEPRECIATION AND AMORTISATION (C-D) (E) |
44.219 |
(7.447) |
(27.995) |
|
|
|
|
|
|
|
|
|
Less/ Add |
DEPRECIATION/
AMORTISATION (F) |
45.725 |
21.264 |
19.304 |
|
|
|
|
|
|
|
|
|
|
PROFIT/
(LOSS) BEFORE TAX (E-F) (G) |
(1.506) |
(28.711) |
(47.299) |
|
|
|
|
|
|
|
|
|
Less |
TAX (H) |
4.466 |
(7.704) |
(19.400) |
|
|
|
|
|
|
|
|
|
|
PROFIT/
(LOSS) AFTER TAX (G-H) (I) |
(5.972) |
(21.007) |
(27.899) |
|
|
|
|
|
|
|
|
|
Add |
PREVIOUS
YEARS’ BALANCE BROUGHT FORWARD |
(153.568) |
(132.561) |
(76.773) |
|
|
|
|
|
|
|
|
|
|
BALANCE CARRIED
TO THE B/S |
(159.540) |
(153.568) |
(104.662) |
|
|
|
|
|
|
|
|
|
|
IMPORTS |
|
|
|
|
|
|
|
Components and Spare Parts |
43.456 |
42.872 |
|
|
|
|
Capital Goods |
7.348 |
2.154 |
|
|
|
TOTAL IMPORTS |
50.804 |
45.026 |
6.365 |
|
|
|
|
|
|
|
|
|
|
Earnings /
(Loss) Per Share (Rs.) |
(5.69) |
(83.12) |
(557.99) |
|
KEY RATIOS
|
PARTICULARS |
|
31.03.2012 |
31.03.2011 |
31.03.2010 |
|
PAT / Total Income |
(%) |
(0.38)
|
(2.23) |
(5.22) |
|
|
|
|
|
|
|
Net Profit Margin (PBT/Sales) |
(%) |
(0.10)
|
(3.05) |
(8.86) |
|
|
|
|
|
|
|
Return on Total Assets (PBT/Total Assets} |
(%) |
(0.08)
|
(2.89) |
(8.86) |
|
|
|
|
|
|
|
Return on Investment (ROI) (PBT/Networth) |
|
0.01
|
0.20 |
0.36 |
|
|
|
|
|
|
|
Debt Equity Ratio (Total Debt/Networth) |
|
(9.54)
|
(6.04) |
(5.01) |
|
|
|
|
|
|
|
Current Ratio (Current Asset/Current Liability) |
|
1.48
|
1.56 |
1.52 |
LOCAL AGENCY FURTHER INFORMATION
SUNDRY CREDITORS
DETAILS:
|
Particulars |
31.03.2012 |
31.03.2011 |
31.03.2010 |
|
|
(Rs. In Millions) |
||
|
|
|
|
|
|
Sundry Creditor |
649.962
|
351.494 |
193.882 |
|
|
|
|
|
|
Total |
649.962
|
351.494 |
193.882 |
|
Sr. No. |
Check List by Info Agents |
Available in
Report (Yes / No) |
|
1] |
Year of Establishment |
Yes |
|
2] |
Locality of the firm |
Yes |
|
3] |
Constitutions of the firm |
Yes |
|
4] |
Premises details |
No |
|
5] |
Type of Business |
Yes |
|
6] |
Line of Business |
Yes |
|
7] |
Promoter's background |
Yes |
|
8] |
No. of employees |
Yes |
|
9] |
Name of person contacted |
Yes |
|
10] |
Designation of contact
person |
Yes |
|
11] |
Turnover of firm for last
three years |
Yes |
|
12] |
Profitability for last
three years |
Yes |
|
13] |
Reasons for variation
<> 20% |
----- |
|
14] |
Estimation for coming
financial year |
No |
|
15] |
Capital in the business |
Yes |
|
16] |
Details of sister
concerns |
Yes |
|
17] |
Major suppliers |
No |
|
18] |
Major customers |
No |
|
19] |
Payments terms |
Yes |
|
20] |
Export / Import details
(if applicable) |
No |
|
21] |
Market information |
----- |
|
22] |
Litigations that the firm
/ promoter involved in |
----- |
|
23] |
Banking Details |
Yes |
|
24] |
Banking facility details |
Yes |
|
25] |
Conduct of the banking
account |
----- |
|
26] |
Buyer visit details |
----- |
|
27] |
Financials, if provided |
Yes |
|
28] |
Incorporation details, if
applicable |
Yes |
|
29] |
Last accounts filed at
ROC |
Yes |
|
30] |
Major Shareholders, if
available |
Yes |
|
31] |
Date of Birth of
Proprietor/Partner/Director, if available |
Yes |
|
32] |
PAN of
Proprietor/Partner/Director, if available |
No |
|
33] |
Voter ID No of
Proprietor/Partner/Director, if available |
No |
|
34] |
External Agency Rating,
if available |
No |
OPERATIONAL REVIEW
With over 88 stores spread across 57 cities, Reliance Footprint has established itself as India’s first footwear destination store chain offering the largest choice of multi-brand footwear. Reliance Footprint stores offers its customers unmatched choice of more than 50 national and international brands in footwear, handbags and accessories for all occasions, matched with international standards of service and shopping experience. Asics, the world famous sports shoe, sportswear and accessory brand is in exclusive distribution partnership with Reliance Footprint. Reliance Footprint stores also showcases the Company’s private label products which offer best value for money proposition. Your Company shall continue to expand its network of stores and achieve leadership position in the organized footwear retail market.
UNSECURED LOAN
|
Unsecured Loan |
31.03.2012 (Rs.
in Millions) |
31.03.2011 (Rs.
In Millions) |
|
Loans and advances from related parties |
1415.470 |
864.764 |
|
Total |
1415.470 |
864.764
|
BANKERS CHARGES
REPORT AS PER REGISTRY
|
Corporate identity number of the company |
U51101MH2007PLC171321 |
|
Name of the company |
RELIANCE FOOTPRINT LIMITED |
|
Address of the registered office or of the principal place of business in India of the company |
3rd Floor, Court House, Lokmanya Tilak Marg, Dhobi Talao,
Mumbai-400002, Maharashtra, India Email: radhika.thorat@ril.com
|
|
This form is for |
Creation of charge |
|
Type of charge |
Movable property (not being pledge) |
|
Particular of charge holder |
HDFC Bank Limited,
HDFC Bank Housesenapati Bapat Marg, Lower Parel (West), Mumbai - 400013,
Maharashtra, India |
|
Nature of instrument creating charge |
Agreement for Auto loan dated 31.10.2012 |
|
Date of instrument Creating the charge |
31.10.2012 |
|
Amount secured by the charge |
Rs. 5.000 millions |
|
Brief of the principal terms an conditions and extent and operation of
the charge |
Rate of Interest Presently rate of interest is 11% p.a. and interest at such rate/s as
may be determined by the bank from time to time. Terms of Repayment As per the Agreement for Auto loan Extent and Operation of the charge First and exclusive charge on
the present and future vehicles (purchased under the loan facility)
hypothecated and the charge shall stand as security to the repayment and
payment by the Company to the Bank for all monies payable under the Agreement
for Autoloan entered into between the Company and the Bank. |
|
Short particulars of the property or asset(s) charged (including
complete address and location of the property) |
Vehicles to be purchased under the loan facility. |
FIXED ASSETS
·
Plant and equipment
·
Furniture and fixtures
·
Vehicles
·
Office equipment
WEBDETAILS
PRESS RELEASE
RELIANCE FOOTPRINT IN A TIE UP WITH
WIESNER WORLDWIDE KREATIONS
Reliance
Footprint will now house Airwalk Footwears in its stores across the country, after
the successful collaboration with Wiesner Worldwide Creations (WWK), the Indian
division of Wiesner Products of New York, leading footwear and Apparel firm.
-- Reliance Footprint will now house Airwalk Footwears in its stores across the country, after the successful collaboration with Wiesner Worldwide Creations (WWK), the Indian division of Wiesner Products of New York, leading footwear and Apparel firm. This will help it tap the youths and kids segment of the country, in an enhanced way.
The stores will accommodate the newly fangled skateboards shoes, recently launched in India and an array of other fashionable footwear. This tie up has also availed an exclusive right to Reliance Footprint where it will be the only store to offer this new range of shoes. Airwalk, sports, and youth centric brand has associations with more than 50 partners from over 100 countries across the globe. Launched in 1986, it has its headquarters in Pennsylvania, United States. She also mentioned that this partnership once again emphasizes the fact that they are a brand that pegs on excellence yet caters to the Indian price sensitive market.
When asked to comment on the partnership, Gopalakrishan Sankar, Reliance Footprint Chief Executive Officer, stated that this partnership with Wieser Worldwide has availed it with an opportunity to promote the internationally sought after brand Airwalk. He was confident the product would win hearts of kids and create a buzz. Adding to this, he also announced that they would unveil new offers for this product that will add momentum to its sales.
Chief Executive Officer, WWK, Vice President (South East Asia), Bhavna Jha mentioned that they are delighted with the partnership and believe that this was vital for their brand. This partnership will enable them to reach out to wider audiences, with their excellent collection and variety. She mentioned that the price of Airwalk footwears ranges from a minimum of Rs.0.000 million to a maximum to Rs.0.001 million that opens doors for people of all classes to avail it. Reliance Footprint, an arm of Reliance Industries Limited, has its stores across the country in more than 103 locations in more than 67 cities and 17 states. The first store was launched in Banglore in the year 2007. It has previously inked a partnership with ASICS Corporation of Japan, the top-notch international sports manufacturers and others including Timberland and Steve Madden. This segment intends to attain a 15% share in the Indian footwear market by 2017.
Notes to Editor
Reliance Footwear, an arm of Reliance Industries Limited owned by Mukesh Ambani, partnered with Wiesner Worldwide Kreations, the Indian division of Weisner Products of New York, leading apparel, and footwear firm. The partnership also offers a special exclusive right to Reliance Footprint making it the only store in India to house Airwalk footwear.
RELIANCE FOOTPRINT ROPES IN ALIVENOW TO
MANAGE ITS SOCIAL MEDIA RESPONSIBILITIES
AliveNow, Bengaluru based social media
agency will now manage and deal with the social media activities of Reliance
Footprint, a footwear retail arm of Reliance Retail.
-- AliveNow, Bengaluru based social media agency will now manage and deal with the social media activities of Reliance Footprint, a footwear retail arm of Reliance Retail. The brand has taken dynamic steps to reach out to the masses and appeal to them. Strengthening its social media activities will strengthen the purpose and enable it to build a kinship with its consumers.
Debdeep Sinha who serves as the Senior Vice President and Chief Marketing Officer of Reliance Footprint stated that social media has emerged to be a chief source of information and strongly influences the buying decision of consumers. He also added that the company believes that this relationship with AliveNow will enable them to build and execute social media strategies where they will give ears to the opinions of consumers and accordingly formulate their products and service. It has worked with varied leading brands and has been an award-winning agency. The Business World Magazine lists its names in India's top 25 hottest start- ups and The Nasscom, India's esteemed trade association has its name in the top 10 emerging IT service companies in the country.
Adhvith Dhuddu, CEO of AliveNow mentions that brands have been laying increasing emphasis on making their presence felt on social media as it is the most effective and powerful medium to reach out to the masses by creating the sense of need that will act as an impetus to increase their sales. He also mentioned that they could work to formulate a social media campaign that will corroborate and complement their offline brand building strategies with a strong digital presence. AliveNow has already worked with Reliance Industries Limited as it used to handle the social media campaign of Reliance Trends. Adding to it, it will now cater to Reliance Footprint.
With around 50 national, international and in - house Reliance (private label) brands, Reliance Footprint is gaining ground with a network of 109 showrooms in around more than 70 cities across 17 states. After attaining a PAN- India presence, it has been bolstering its marketing activities to boost its prominence. It houses a number of top notch brands like Buckaroo, Alberto, Clarks, Phillipe, Playboy, Canvax, Lee Cooper, Playboy, Ganuchi, etc. for men, Catch 5, Rocia, Global Step, Cocoon, Kneetoes, Pavers England, Hi- attitude ( Reliance brand ), etc. for women, Adidas, Tom and Jerry, Dora, Scooby - Doo, for kids, etc.
Notes to Editor
Reliance Footprint, footwear retail arm of Reliance Industries Limited, has roped in Alive Now, a Bangalore based social media agency to deal and manage its social media responsibilities. This social media agency has previously worked with the brand, Reliance Trends. Comprehending the significance of social media, Reliance Footprint aims to leverage this platform and strengthen its relationship with its consumers.
RELIANCE FOOTPRINT EYES 15% MARKET SHARE
BY 2017: CEO
THU, JUL 26 2012
Bangalore: Reliance Footprint, a unit of Reliance Retail Ltd owned by
Mukesh Ambani’s Reliance Industries Ltd, is aiming for a 15% share of the
country’s fast-growing footwear market by 2017. It now has less than a 5%
share.
“We want to have a meaningful market share in five years,” chief
executive Gopalakrishnan Sankar said on Thursday after the launch of the
company’s 100th store in Kerala. Reliance Footprint launched its first store in
late 2007 in Bangalore. Sankar said the company will expand its store base at a
faster clip in the next few years as it looks to focus more on growing sales
and volumes than generating profits.
“We are a young company and focus is more on customer acquisitions,
customer service. And if you have a good model profits will come. We are also a
profitable format (at the company level),” he said.
The Indian footwear industry will reach about Rs.200000.000 millions in
value by 2013, and then grow to nearly Rs 340000.000 millions by 2017,
according to Reliance Footprint’s estimates. The market is dominated by Bata
India, whose more than 1,300 stores generate annual sales of at least
Rs.15000.000 millions.
Sankar declined to disclose Reliance Footprint’s sales, only saying it
was growing faster than the market. Reliance Footprint is part of Reliance
Retail, which turned in sales of nearly Rs.76000.000 millions in the year ended
31 March.
Analyst Naveen Vyas at Microsec Capitals Ltd was skeptical if Reliance
Footprint would be able to meet its target. “The footwear space is getting more
and more crowded. And Bata dominates the market. They have the most brand
recall by far among consumers. I don’t think Bata and others are too worried
right now by Reliance Footprint,” Vyas said.
In the footwear business, Reliance Retail has partnership agreements
with foreign shoe and apparel makers such as US-based Timberland and Steve
Madden. However, products from these companies are not sold through Reliance
Footprint stores.
“We feel Timberland is an expensive brand for our positioning. We are
mid-to-premium. I see Timberland as more than premium. We have a partnership
with (Japan’s) ASICS. But whether we have a partnership or not, we will still
have the right brands in our stores,” Sankar said.
RELIANCE FOOTPRINT PLANS MAJOR EXPANSION
-- Reliance Footprint - the footwear arm of Reliance Retail Group, is eying major expansion. Gopalakrishnan Sankar, chief executive, Reliance Footprint says, "The places where we are set to open our stores include Jabalpur, Amritsar, Hyderabad, Ahmedabad, Belgaum, Vijayawada, Mysore, Coimbatore, Gurgaon, Raipur, Mumbai, Bhubaneshwar."
Reliance Footprint recently launched its 4,500 square feet store in Bangalore at Mantri Square mall. "We can't specify the exact amount but generally speaking the costs can vary anywhere between Rs.1,500 per sq.ft to Rs.2,000 per sq.ft on carpet area," informs Sankar. "We are targeting to achieve a 15 per cent market share in the organised footwear market in the next five years."
The rapid expansion of Reliance Footprint in India is a testimony to the fact that Reliance Footprint's products and services have been appreciated by its customers. An inaugural offer of upto 60 per cent discount is being offered to the customers on their purchases at Reliance Footprint during the launch period.
Reliance Footprint offers a wide variety of footwear and other consumer commodities including handbags and accessories together with a line-up of international brands from America and Europe. Reliance Footprint offers a troupe of various categories like casuals, formals, casual sports, comfort wear, kids wear and home wear. Reliance Footprint also engages in selling private labels and is also coming up with specially crafted footwear for people with foot deformities. Reliance Footprint is aiming at a share of about 10-12 percent in the entire footwear industry in a time span of a few years.
Notes to Editor
The Reliance Group, founded by Dhirubhai H. Ambani (1932-2002), is India's largest private sector enterprise, with businesses in the energy and materials value chain. Group's annual revenues are in excess of US$ 28 billion. The flagship company, Reliance Industries Limited, is a Fortune Global 500 company and is the largest private sector company in India.
WIESNER WORLDWIDE KREATIONS AND RELIANCE
FOOTPRINT ENTER INTO FOOTWEAR DEAL
TUESDAY, OCT 30, 2012
NEW DELHI : Wiesner Worldwide Kreations(WWK) has entered into a tie-up with Reliance Footprint for selling Airwalk footwear across the country. Plans to launch about 80 retails units for the brand is on cards. The footwear brand would be available at all Reliance Footprint outlets.
The VP of WWK, Bhavna Jha said, “We are delighted to partner with Reliance Footprint and believe that this is an ideal fit for us. Our partnership will thus strengthen our commitment to win the hearts of people with its world-class collection, style and quality."
Jha also said, “Wiesner Worldwide Kreations has already been associated with several international licences of multinational brands and will keep on adding more to the current portfolio in regular intervals.” A comant PR said, “As a part of the association, WWK and Reliance Footprint will target the youth and kids' segment of the country. The fashion forward shoppers can choose from a range of trendy Airwalk footwear, especially the skateboard shoes that have been launched in India.”
The footwear brand has made a name for itself due to the exclusive designs at prices that are pretty affordable. The average price range for the footwear could range between Rs 0.000 million and Rs 0.001 million.
CMT REPORT (Corruption, Money Laundering & Terrorism]
The Public Notice information has been collected from various sources
including but not limited to: The Courts,
1] INFORMATION ON
DESIGNATED PARTY
No exist designating subject or any of its beneficial owners,
controlling shareholders or senior officers as terrorist or terrorist
organization or whom notice had been received that all financial transactions
involving their assets have been blocked or convicted, found guilty or against
whom a judgement or order had been entered in a proceedings for violating
money-laundering, anti-corruption or bribery or international economic or
anti-terrorism sanction laws or whose assets were seized, blocked, frozen or
ordered forfeited for violation of money laundering or international
anti-terrorism laws.
2] Court Declaration :
No exist to suggest that subject is or was
the subject of any formal or informal allegations, prosecutions or other
official proceeding for making any prohibited payments or other improper
payments to government officials for engaging in prohibited transactions or
with designated parties.
3] Asset Declaration :
No records exist to suggest that the property or assets of the subject
are derived from criminal conduct or a prohibited transaction.
4] Record on Financial
Crime :
Charges or conviction
registered against subject: None
5] Records on Violation of
Anti-Corruption Laws :
Charges or
investigation registered against subject: None
6] Records on Int’l
Anti-Money Laundering Laws/Standards :
Charges or
investigation registered against subject: None
7] Criminal Records
No
available information exist that suggest that subject or any of its principals have
been formally charged or convicted by a competent governmental authority for
any financial crime or under any formal investigation by a competent government
authority for any violation of anti-corruption laws or international anti-money
laundering laws or standard.
8] Affiliation with
Government :
No record
exists to suggest that any director or indirect owners, controlling
shareholders, director, officer or employee of the company is a government
official or a family member or close business associate of a Government
official.
9] Compensation Package :
Our market
survey revealed that the amount of compensation sought by the subject is fair
and reasonable and comparable to compensation paid to others for similar
services.
10] Press Report :
No press reports / filings exists on
the subject.
CORPORATE GOVERNANCE
MIRA INFORM as part of its Due Diligence do provide comments on
Corporate Governance to identify management and governance. These factors often
have been predictive and in some cases have created vulnerabilities to credit
deterioration.
Our Governance Assessment focuses principally on the interactions
between a company’s management, its Board of Directors, Shareholders and other
financial stakeholders.
CONTRAVENTION
Subject is not known to have contravened any existing local laws,
regulations or policies that prohibit, restrict or otherwise affect the terms
and conditions that could be included in the agreement with the subject.
FOREIGN EXCHANGE RATES
|
Currency |
Unit
|
Indian Rupees |
|
US Dollar |
1 |
Rs.54.05 |
|
|
1 |
Rs.83.45 |
|
Euro |
1 |
Rs.72.53 |
INFORMATION DETAILS
|
Information
Gathered by : |
PLK |
|
|
|
|
Report Prepared
by : |
MRI |
SCORE & RATING EXPLANATIONS
|
SCORE FACTORS |
RANGE |
POINTS |
|
HISTORY |
1~10 |
4 |
|
PAID-UP CAPITAL |
1~10 |
4 |
|
OPERATING SCALE |
1~10 |
4 |
|
FINANCIAL CONDITION |
|
|
|
--BUSINESS SCALE |
1~10 |
4 |
|
--PROFITABILIRY |
1~10 |
4 |
|
--LIQUIDITY |
1~10 |
4 |
|
--LEVERAGE |
1~10 |
4 |
|
--RESERVES |
1~10 |
4 |
|
--CREDIT LINES |
1~10 |
4 |
|
--MARGINS |
-5~5 |
-- |
|
DEMERIT POINTS |
|
|
|
--BANK CHARGES |
YES/NO |
YES |
|
--LITIGATION |
YES/NO |
NO |
|
--OTHER ADVERSE INFORMATION |
YES/NO |
NO |
|
MERIT POINTS |
|
|
|
--SOLE DISTRIBUTORSHIP |
YES/NO |
NO |
|
--EXPORT ACTIVITIES |
YES/NO |
NO |
|
--AFFILIATION |
YES/NO |
YES |
|
--LISTED |
YES/NO |
NO |
|
--OTHER MERIT FACTORS |
YES/NO |
YES |
|
TOTAL |
|
36 |
This score serves as a reference to assess SC’s credit risk and
to set the amount of credit to be extended. It is calculated from a composite
of weighted scores obtained from each of the major sections of this report. The
assessed factors and their relative weights (as indicated through %) are as
follows:
Financial
condition (40%) Ownership
background (20%) Payment
record (10%)
Credit history
(10%) Market trend
(10%) Operational
size (10%)
RATING EXPLANATIONS
|
RATING |
STATUS |
PROPOSED CREDIT LINE |
|
|
>86 |
Aaa |
Possesses an extremely sound financial base with the strongest
capability for timely payment of interest and principal sums |
Unlimited |
|
71-85 |
Aa |
Possesses adequate working capital. No caution needed for credit transaction.
It has above average (strong) capability for payment of interest and
principal sums |
Large |
|
56-70 |
A |
Financial & operational base are regarded healthy. General
unfavourable factors will not cause fatal effect. Satisfactory capability for
payment of interest and principal sums |
Fairly Large |
|
41-55 |
Ba |
Overall operation is considered normal. Capable to meet normal
commitments. |
Satisfactory |
|
26-40 |
B |
Capability to overcome financial difficulties seems comparatively below
average. |
Small |
|
11-25 |
Ca |
Adverse factors are apparent. Repayment of interest and principal sums
in default or expected to be in default upon maturity |
Limited with
full security |
|
<10 |
C |
Absolute credit risk exists. Caution needed to be exercised |
Credit not
recommended |
|
NB |
NEW BUSINESS |
||
This report is issued at your request without any
risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or
its officials.