MIRA INFORM REPORT

 

 

Report Date :

13.06.2014

 

IDENTIFICATION DETAILS

           

Name :

PRANDA  JEWELRY  PUBLIC  COMPANY  LIMITED

 

 

Formerly Known as :

Pranda  Jewelry  Co.,  Ltd.

 

 

Registered Office :

28 Soi Bangna-Trad 28, Bangna-Trad Rd, K.M.  2.3,  Bangna,  Bangkok  10260

 

 

Country :

Thailand

 

 

Financials (as on) :

31.12.2013

 

 

Year of Establishment :

1972

 

 

Com. Reg. No.:

0107537001986  [Former  :  BOR MOR JOR. 445]           

 

 

Legal Form :

Public  Limited  Company         

 

 

Line of Business :

·         engaged  in  manufacturing  of  genuine  jewelry  from  silver  and  gold  with  BOI promotion

·         Subject main product line is fine-cut colored gemstones and  diamonds  designed  with  gold  or  silver  settings 

 

 

No of Employees :

3,770 

 

 

RATING & COMMENTS

 

MIRA’s Rating :

B

 

RATING

STATUS

PROPOSED CREDIT LINE

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

Small

 

Status :

Moderate

 

 

Payment Behaviour :

Slow But Correct 

 

 

Litigation :

Clear

 

NOTES :

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

ECGC Country Risk Classification List – March 31, 2014

 

Country Name

Previous Rating

(31.12.2013)

Current Rating

(31.03.2014)

Thailand

B1

B1

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low Risk

 

A2

Moderate Low Risk

 

B1

Moderate Risk

 

B2

Moderate High Risk

 

C1

High Risk

 

C2

Very High Risk

 

D

 


 

Thailand ECONOMIC OVERVIEW

 

With a well-developed infrastructure, a free-enterprise economy, generally pro-investment policies, and strong export industries, Thailand achieved steady growth due largely to industrial and agriculture exports - mostly electronics, agricultural commodities, automobiles and parts, and processed foods. Unemployment, at less than 1% of the labor force, stands as one of the lowest levels in the world, which puts upward pressure on wages in some industries. Thailand also attracts nearly 2.5 million migrant workers from neighboring countries. The Thai government is implementing a nation-wide 300 baht ($10) per day minimum wage policy and deploying new tax reforms designed to lower rates on middle-income earners. The Thai economy has weathered internal and external economic shocks in recent years. The global economic recession severely cut Thailand's exports, with most sectors experiencing double-digit drops. In late 2011 Thailand's recovery was interrupted by historic flooding in the industrial areas in Bangkok and its five surrounding provinces, crippling the manufacturing sector. The government approved flood mitigation projects worth $11.7 billion, which were started in 2012, to prevent similar economic damage, and an additional $75 billion for infrastructure over the following seven years.

 

Source : CIA

 

 


Company name

 

PRANDA  JEWELRY  PUBLIC  COMPANY  LIMITED

 

 

SUMMARY

 

BUSINESS  ADDRESS                          :           28  SOI  BANGNA-TRAD 28,  BANGNA-TRAD  ROAD, 

                                                                                      K.M.  2.3,  BANGNA,  BANGKOK  10260,  THAILAND      

TELEPHONE                                        :           [66]   2769-9999

FAX                                                      :           [66]   2769-9998

E-MAIL  ADDRESS                               :           prapee@pranda.co.th

                                                                        somsak_s@pranda.co.th

REGISTRATION  ADDRESS                  :           SAME  AS  BUSINESS  ADDRESS

 

ESTABLISHED                         :           1972

REGISTRATION  NO.                            :           0107537001986  [Former  :  BOR MOR JOR. 445]           

TAX  ID  NO.                                         :           3101300246

CAPITAL  REGISTERED                       :           BHT.   410,000,000                   

CAPITAL  PAID-UP                               :           BHT.   409,529,000

FISCAL  YEAR  CLOSING  DATE          :           DECEMBER  31

LEGAL  STATUS                                  :           PUBLIC  LIMITED  COMPANY   

EXECUTIVE                                         :           MR. PRAMOTE  TIASUWAN,  THAI

                                                                        MANAGING  DIRECTOR

 

NO.  OF  STAFF                                   :           3,770

LINES  OF  BUSINESS                         :           GENUINE  JEWELRY  PRODUCTS   

MANUFACTURER,  EXPORTER  &  DISTRIBUTOR

 

 

CORPORATE PROFILE

 

OPERATING  TREND                            :           STABLE           

PRESENT  SITUATION                         :           OPERATING  NORMALLY

REPUTATION                                       :           GOOD   FOR  NORMAL  BUSINESS  ENGAGEMENT

MANAGEMENT  STANDARD                 :           MANAGEMENT  WITH  FAIR  PERFORMANCE

 

 

 

 

 


HISTORY

 

The  subject  was  originally  formed  by  Tiasuwan  family  in  1972  under  the  name  Pranda  Design  Co.,  Ltd.  The  subject  continued  to  grow  about  30  per  cent  per  year  and  had  been  moved  to  larger  premises  couple  times  before  building  up  the  new  building.   On  April  27,  1984,  its  name  was  changed  to  Pranda  Jewelry  Co.,  Ltd.  and  was  listed  on  the  Stock  Exchange  of  Thailand  on  July  6,  1990.   Its  status  was eventually  converted  to  a public limited  company under the name style PRANDA  JEWELRY  PUBLIC COMPANY  LIMITED  on  June  3,  1994.  It  currently  employs  3,770  staff.

 

The  subject  has also been  presented with the Prime  Minister’s Export Award  for  Outstanding  Performance  as  the  Best  Exporter  1995,  and  received  the  promotional  privilege  from  the  Board  of  Investment  [BOI].

 

At  present,  Pranda  group  is  the  largest  manufacturer  of  color  gemstone  jewelry  in  the  world,  with  the  production  capacity  of  more  than  10  million  pieces  of  jewelry set  per  annum.

 

Pranda  group  operates  its  production  with  7  facilities  in  four  countries  as  the followings:

 

The   subject  has  also  five  overseas  distributors:  Pranda  North  America,  Crystaline  North  America,  Pranda  U.K.,  H.  Gringoire  S.A.R.L.  [Paris],  and  Pranda   Acceptance  Sdn  Bhd  [Malaysia].  The  local  market  is  served  by  Prima  Gold  and  LG-Pranda,  as  well  as  has  set  up  subsidiaries,  which  are  proficient  in  retail  management,  to  manage  its  owns  retail  outlet  and  franchise  businesses  throughout  Asia  and  Middle  East.  These  subsidiaries  are  located  in  Thailand,  Indonesia,  Vietnam  and  Republic  of  China.

 

The  subject’s  registered  address  was  initially  located  at  333  Soi  Rungsang,  Bangna-Trad  Rd,  K.M.  2.3,  Bangna,  Bangkok  10260.

 

In  2008,  the  registered  address  was  changed  to  28  Soi  Bangna-Trad  28,  Bangna-Trad  Rd,  K.M.  2.3,  Bangna,  Bangkok  10260,  by  the  Bangna  District  Office,   and  this  is  the  company’s  current  operation  address.

 

 

THE  BOARD OF DIRECTORS

 

Name

 

Nationality

Age

 

 

 

 

Mr.  Prida  Tiasuwan

:  Chairman

Thai

65

Mrs.  Sunanta  Tiasuwan

[x]

Thai

64

Mrs.  Prapee  Sorakraikitikul

[x]

Thai

67

Mrs.  Panidda  Tiasuwan

[x]

Thai

70

Mr.  Pramote  Tiasuwan

[+]

Thai

63

Mrs.  Pranee  Khunprasert

[+]

Thai

61

Mr.  Veerachai  Tantikul

 

Thai

71

Mr.  Chamnong  Watanagase

 

Thai

67

Mrs. Rawittha  Pongnuchit

 

Thai

64

Ms. Pittaya  Tiasuwan

[x]

Thai

59

 

 

AUTHORIZED PERSON

 

One  of  the  mentioned  directors  [x]  can  jointly  sign  with  one  of  the  directors  [+]  on  behalf  of  the  subject  with  the  company’s  affixed.

 

 

MANAGEMENT

 

Mr. Pramote Tiasuwan  is  the  Managing  Director  [Manufacturing] /Finance Director/Nomination  and  Remuneration  Director.

He  is  Thai  nationality  with  the  age  of  63  years  old.

 

Mrs.  Prapee  Sorakraikitikul  is  the  Finance  Director/ Nomination  and 

Remuneration  Director.

She  is  Thai  nationality  with  the  age  of  67  years  old.

 

Mrs.  Pranee  Khunprasert  is  the  Managing  Director [Marketing]/ Finance  Director/

Nomination  and  Remuneration  Director.

She  is  Thai  nationality  with  the  age  of  61  years  old.

 

Mrs. Sunanta  Tiasuwan  is  the  Chair  of  Group  Finance  Committee/ Nomination  and  Remuneration  Director.

She  is  Thai  nationality  with  the  age  of  64  years  old.

 

Mrs.  Panidda  Tiasuwan  is  the  Nomination & Remuneration  Director.  

She  is  Thai  nationality  with  the  age  of  70  years  old.

 

Ms.  Pittaya  Tiasuwan   is  the  Deputy  Managing Director [Manufacturing]/

Finance  Director.

She  is  Thai  nationality  with  the  age  of  59 years  old.

 

Mr.  Decha  Nuntanajaroenkul  is  the   Deputy  Managing Director [Marketing]/

Finance  Director.

He  is  Thai  nationality.

 

Mr. Chartchai  Teekaveerakit  is  the  Group  Corporate  Values Director.

He  is  Thai  nationality.

 

Mr. Chanat  Sorakraikitikul  is  the  Finance  Director.

He  is  Thai  nationality.

 

 

BUSINESS OPERATIONS

 

The  subject  is  engaged  in  manufacturing  of  genuine  jewelry  from  silver  and  gold  with  BOI promotion.  The main product line is fine-cut colored gemstones  and  diamonds  designed  with  gold  or  silver  settings.  Leading  products  produced  by  Pranda  are  rings,  earrings,  brooches,  lockets,  necklaces  and  bracelets  bearing  the  “PRANDA”  trademark.

 

Pranda’s  products  has  categorized  into  2  groups  as  follows:

 

1.1  Own  Brand  Manufacturing  [OBM]  is  divided  into  2  categories:  precious  products  and  lifestyle  products.  The  major  brands  are:

 

1.2    Original  Design  manufacturing  [ODM]

Pranda  has  joined  with  its  customers  to  design  and  manufacture  the  jewelry.  The   subject  also  channels  its  products  through  direct  television,  department  stores,  chain  stores,  catalogs,  and  website  to  its  customers  in  U.S.A.,  Germany,  U.K.,  France,  Spain,  Australia,  Russia  and  Japan.

 

At present, Pranda  Group’s  structure  is  divided  into  4  main  bases,  consist   of  production  base,  design  and  product  development  base,  distribution  base  and  brand  development  base.

 

BRAND  NAMES

Own  brand: 

  “Prima  Gold”,  “Prima  Diamond”,  “Prima  Art”,  “H.Gringoire”,  “Julia”

 

Lifestyle  products  brand: 

 “ESSE”,  “Cai  Jewel”,  “Cai  Men”,  “Merii”,  “Baldessarini”,  “V&A”,  “Blossom”,  “Ariva”

 

PRODUCTIONS

Approximately  8  million  pieces  per  year

 

IMPORT  [COUNTRIES]

60% of raw materials such as gold, diamonds  and  gemstone  are  imported  from  Switzerland,  Belgium, Singapore,  Italy,  United  Kingdom,  South  Africa,  India  and  Hong Kong,  the  remaining 40%  is  purchased  from  local  suppliers.

 

EXPORT  [COUNTRIES]

90% of  its  products  are  exported  to  United  States  of  America,  Japan,  Indonesia,  Republic  of  China  Canada,  Australia,  United  Kingdom,  France,  Middle  East  and  Asian  Pacific  Region  with  over  40  countries.  The  remaining  10%  is  sold  locally. 

 

For  retail  business,  the  subject  currently  has  over  200  retail  shops,  which  invest  through  their  subsidiaries  both  in   Thailand  and  Asian  countries,  namely  Prima  Gold  International  Co.,  Ltd.,  PT  Pranda  Marketing Indonesia,  Pranda  Trading  [Shenzhen]  Ltd.,  Republic  of  China.,  Pranda  UK  Ltd.,  and  Pranda  Vietnam  Co.,  Ltd.

 

MAJOR  CUSTOMERS

Name

Country

 

 

Pranda  North  America  Inc.     

: United  States of  America

H.  Gringoire  S.A.R.L. 

: France           

Pranda  U.K.  Ltd.

: United  Kingdom

Pranda  &  Kroll  Gmbh &  Co  Kg

: Germany

Pranda  Jewelry  Pvt.  Ltd.

: India

 

REVENUE  STRUCTURE  [Company  and  Subsidiaries]

 

2013

2012

 

Million  baht

%

Million  baht

%

Revenue  from  oversea  market

2,825

  77.42

3,043

72.85

Revenue  from  domestic  market

   824

  22.58

1,134

27.15

Total   

3,649

 100.00

4,177

100.00

 

SUBSIDIARIES  AND  ASSOCIATED  COMPANIES  [holding over  50%]

Company

Business  Type

%  of  Investment

Domestic  Subsidiaries

 

 

Crystaline  Co.,  Ltd.     

Manufacturer  and  Exporter  of 

  Costume  Jewelry

96

Primagold  International Co., Ltd.           

Distribution  of  Prima  Gold,  Prima 

  Diamond  and  Eighteen K

100

Pranda  Lodging  Co.,  Ltd.

Property

83

 

 

 

Foreign  Subsidiaries:

 

 

Pranda  North  America  Inc.     

Distribution  of  Gold  Accessories  in  

  the  U.S.A.  and  Canada

100

H.  Gringoire     S.A.R.L. 

Distribution  of  Gold  Jewelry  in  France

  under  Trade  Mark  H.  Gringoire

100

Pranda  U.K.  Limited 

Distribution  of   “Crystalina”  Gold, 

  Costume Jewelry in U.K. &  Europe

100

Pranda  Vietnam  Co.,  Ltd.

Manufacturer,  Distributor  of 

  Gemstone  Accessories    in  Vietnam 

100

Pranda  Singapore  Pte.  Limited

Venture  in  Malaysia  &  Indonesia

100

Pranda & Kroll  GmbH & Co. KG.

Producer  and  distributor  of  fine  

  jewelry

75

Pranda  Jewelry  Pvt.  Ltd. [India]

Distributor  of  fine  jewelry  in  India

51

KSV  Brand  GmbH

Distributor  of  jewelry  products  in 

  Germany

51

PT  Pranda  Marketing  Indonesia

Jewelry  retail  business

55

Pranda  Trading  [Shenzhen]  Ltd.

Jewelry  retail  business  in  Republic  of  

  China

100

etc.

 

 

 

LITIGATION

 

Bankruptcy  and  Receivership

There  are  no  litigation  on  bankruptcy  and  receivership  cases  filed  against  the  subject  found  at  Legal  Execution  Department  for  the  past  five  years.

 

Others

There  are  no  legal  suits  filed  against  the  subject  for  the  past  two  years.

 

 

CREDIT

Sales  are  by  cash  or  on  the  credits  term  of  30-60  days.

Purchasing  terms  are  on  the  credits  term  of  30-60-90  days.

Imports  are  by L/C  on  the  credits  term  of  60-120  days.

Exports  are  against  L/C  at  sight  and  T/T.

 

BANKING

Bangkok  Bank  Public  Co.,  Ltd.                    

  [Bangna  Branch  :  94/2  Bangna-Trad  Rd.,  Bangna,  Bangkok]

 

Kasikornbank  Public  Co.,  Ltd.          

  [Bangna  Branch :  3212-3218  Bangna-Trad  Rd.,  Bangna,  Bangkok]

 

TMB  Bank  Public  Co.,  Ltd. 

  [Bangna  Branch  :  109  Bangna-Trad  Rd.,  Bangna,  Bangkok]

 

Krung  Thai  Bank  Public  Co.,  Ltd.   

  [Head  Office  :  35  Sukhumvit  Rd.,  Klongtoeynua,  Watana,  Bangkok  10110]

 

Deutsche  Bank  AG.                                       

  [Bangkok  Branch  :  208  Wireless  Rd.,  Lumpini,  Pathumwan,  Bangkok]

 

EMPLOYMENT

The  subject  employs  approximately  3,770 staff  comprising office staff, sales staff  and  factory  workers.

 

LOCATION  DETAILS

The  premise  is  owned  for  operating  office,  warehouse  and  factory  I  on  approximately  of  26 rais  of  land  or 41,600 square  meters  at  the  heading  address  in  residential/ commercial  area.

 

Factory  II   is  located   at  332-333   Suranaree  Industrial  Estate,  Nakornrachasima 30000,  Tel: [66]  44  212-593-4,  Fax: [66]  44  334-718

 

COMMENT

The subject is the country’s leading jewelry manufacturer and exporter had embarked on business four decades ago as an  original equipment manufacturer (OEM), producing jewelry according to orders and designs from international  distributors of  name brands, such as Zandra Rhodes, H. Gringoire and Batik silver. Today with  two plants in Thailand and one each in Indonesia, Vietnam and China, the subject is more likely an original design manufacturer (ODM).  To  be an  ODM means  Pranda  designs  its own  products,   and  clients could  choose  to  place  orders  based  on what  is  available by the firm.

The  establishment  of  the  strong  foundation of  PRANDA  Jewelry  Public  Company  Limited  has  expanded  to  42  years,  with   high  quality  mass  manufacturing  and  adaptive  production  set-up.   With  the  strong  foundation,  the  company is  confident  that  it  can move forward  to  be  the  “World  Class  Jewelry  Brand  Company”  in  the future. 

 

With   the   strong   foundation   the  company is  confident   that  it  can  overcome  the difficulties  of  economic  sluggish. 

 


FINANCIAL INFORMATION

 

The  capital  was  initially  registered  at  Bht.  25  million.

 

The  capital  was  increased  later  as  followings:

 

Bht.   45.5    million  on   May  8,  1985

Bht.   48.6    million  on  January  25,  1988

Bht.   52.73  million  on  August  5,  1988

Bht.   66.0    million  on  August  3,  1989

Bht.   68.0    million  on  April  11,  1990

Bht. 150.0    million  on  October  31,  1991

Bht. 300.0    million  in  November,  1994

Bht. 400.0    million  on  September  21,  2001

Bht. 410.0    million  on  September  4,  2009

 

The  latest  registered  capital  was  increased  to  Bht.  410  million,  divided  into  410  million  shares  of  Bht.  1  each  with  the  current  capital  paid-up  of  Bht.  409,529,000.

 

MAIN  SHAREHOLDERS  :  [as  at  March 18,  2014]  at  Bht.  409,529,000  of  capitalization. 

NAME

HOLDING

 %

 

 

 

Thai  NVDR  Co., Ltd.

53,496,800

13.06

Mr.  Prida  Tiasuwan

21,996,420

5.37

Citibank  Nominees  Singapore  Pte.  Ltd.

18,309,200

4.47

Ms. Pithaya Tiasuwan

17,930,960

4.38

Mrs.  Panidda  Tiasuwan

16,322,660

3.99

Pranda  Holding  Co.,  Ltd.

14,442,900

3.53

State  Street  Bank  and  Trust  Company

12,732,300

3.11

Goldman  Sachs & Co

11,644,700

2.84

The  Bank  of  New  York  Mellon

10,288,300

2.51

Mrs.  Prapee  Sorakraikitikul

9,922,260

2.42

Mrs.  Pranee  Khunprasert

9,896,860

2.42

Other  Shareholders

212,545,640

51.90

 

Total  Shareholders       :  4,464

 

NAME OF AUDITOR  &  CERTIFIED  PUBLIC  ACCOUNTANT NO.:

Mrs. Chonlaros  Suntiasvaraporn  No.  4523

Ernst & Young  Office  Limited

 

 


BALANCE SHEET [BAHT]

 

The  latest  financial  figures  published  for  December  31,  2013,  2012  &  2011  were:

          

ASSETS

                                                                                                

Current Assets

2013

2012

2011

 

 

 

 

Cash  and  cash  equivalents

92,648,965

389,733,182

207,069,570

Trade  and  other  receivable

1,055,755,320

987,157,667

1,194,827,620

Short-term loans to related parties

6,689,700

53,704,940

52,415,660

Current portion of long-term loans  to

  related parties

 

33,379,000

 

14,649,930

 

43,866,780

Inventories

863,306,981

915,781,465

838,910,318

Other  current   assets

26,427,141

22,258,253

19,375,521

 

Total  Current  Assets                

 

2,078,207,107

 

2,383,285,437

 

2,356,465,469

Non-Current  Assets

 

 

 

Investment in convertible debentures

  issued by subsidiary

 

32,022,900

 

34,079,100

 

36,949,500

Investments  in  subsidiary

953,195,404

705,713,730

687,348,431

Other  long-term  investments

23,201,847

9,815,332

9,778,398

Advances  for  investment

5,643,142

4,929,725

5,118,431

Amounts  due  from related  party

50,027,504

48,899,004

49,247,925

Long-term loans to related parties

170,900,480

292,188,920

277,934,440

Investment  properties

489,603,099

490,229,931

490,858,481

Property,  plant  and  equipment,  net  

549,962,664

368,729,543

300,703,127

Other  intangible assets

19,916,442

17,271,723

13,790,190

Deferred  tax  assets

61,343,134

31,449,169

-

Other  non-current  assets

668,446

1,232,986

1,964,695

Total Non-Current  Assets

2,356,485,062

2,004,539,163

1,873,693,618

 

Total  Assets                 

 

4,434,692,169

 

4,387,824,600

 

4,230,159,087

 

LIABILITIES  &  SHAREHOLDERS' EQUITY [BAHT]

 

Current Liabilities

2013

2012

2011

 

 

 

 

Bank overdrafts  short-term loans

   from  financial institutions

 

240,000,000

 

-

 

270,000,000

Trade  and  other payables

519,900,931

787,262,641

855,781,462

Current  portion  of  long-term  loans

105,310,000

69,800,000

25,000,000

Income  tax  payable

-

8,022,297

18,076,797

Other  Current  Liabilities           

15,418,774

33,490,226

15,443,852

 

Total Current Liabilities

 

880,629,705

 

898,575,164

 

1,184,302,111

Non-Current  Liabilities

 

 

 

Long-term  loans-net of  current portion

300,423,100

269,110,000

50,110,000

Provision  for  long-term

  employee benefits

 

158,585,002

 

150,072,141

 

137,763,155

 

Total  Liabilities            

 

1,339,637,807

 

1,317,757,305

 

1,372,175,266

 

 

 

 

Shareholders' Equity

 

 

 

Share  capital

 

 

 

  Registered

 

 

 

     410,000,000  ordinary  shares  of

     Baht  1 each

 

410,000,000

 

410,000,000

 

410,000,000

  Issued  and  fully  paid-up 

    409,144,800  ordinary  shares  of

    Baht 1  each [2012 : 406,282,554

    ordinary  shares  of  Baht 1  each

    [2011 :  403,331,754  ordinary

    shares  of  Baht 1 each 

 

 

 

 

 

409,144,800

 

 

 

 

 

406,282,554

 

 

 

 

 

403,331,754

Share  premium 

786,086,643

780,362,151

774,460,551

Unrelated  gain

 

 

 

  Revaluation  surplus  on  land

 

 

 

Retained  earnings

 

 

 

  Appropriated - statutory  reserve

41,000,000

41,000,000

41,000,000

  Unappropriated                  

1,858,822,919

1,842,422,590

1,639,191,516

 

Total  Shareholders' Equity

 

3,095,054,362

 

3,070,067,295

 

2,857,983,821

 

Total  Liabilities  &  Shareholders' 

  Equity

 

 

4,434,692,169

 

 

4,387,824,600

 

 

4,230,159,087

    

                                             

PROFIT & LOSS ACCOUNT

 

Revenue

2013

2012

2011

 

 

 

 

Sales                                         

2,703,282,571

3,125,120,504

3,133,546,826

Other  income                

 

 

 

  Interest  income

30,416,686

40,831,129

36,320,584

  Gain  on  exchange

106,105,222

11,546,210

30,152,236

  Others

66,266,834

58,561,183

63,361,167

 

Total  Revenues           

 

2,906,071,313

 

3,236,059,026

 

3,263,380,813

 

Expenses

 

 

 

 

 

 

 

Cost  of  sales                           

2,209,566,273

2,303,894,706

2,326,286,920

Selling  expenses

92,065,574

80,499,904

75,519,186

Administrative  expenses

303,732,567

370,817,146

400,131,453

Other expenses

 

 

 

  Impairment loss on  investment

     in  subsidiaries

 

68,731,399

 

21,980,407

 

-

  Reversal  allowance  for  loss  in

  impairment of  investment  properties

 

-

 

-

 

[57,635,692]

 

Total Expenses             

 

2,674,095,813

 

2,777,192,163

 

2,744,301,867

 

Income  before  financial  cost  and 

   income tax  expenses

 

 

231,975,500

 

 

458,866,863

 

 

519,078,946

Financial  cost

[41,000,588]

[32,127,800]

[25,740,644]

 

Income  before  tax  [expenses]

 

190,974,912

 

426,739,063

 

493,338,302

Tax  income [expenses]

[28,757,544]

[11,186,359]

[52,199,379]

 

Net  Income  for  the  year

 

219,732,456

 

415,552,704

 

441,138,923

 

 

FINANCIAL ANALYSIS

 

ITEM

UNIT

2013

2012

2011

 

 

 

 

 

LIQUIDITY RATIO

 

 

 

 

CURRENT RATIO

TIMES

2.36

2.65

1.99

QUICK RATIO

TIMES

1.35

1.61

1.27

 

 

 

 

 

ACTIVITY RATIO

 

 

 

 

FIXED ASSETS TURNOVER

TIMES

4.92

8.48

10.42

TOTAL ASSETS TURNOVER

TIMES

0.61

0.71

0.74

INVENTORY CONVERSION PERIOD

DAYS

142.61

145.08

131.63

INVENTORY TURNOVER

TIMES

2.56

2.52

2.77

RECEIVABLES CONVERSION PERIOD

DAYS

142.55

115.30

139.18

RECEIVABLES TURNOVER

TIMES

2.56

3.17

2.62

PAYABLES CONVERSION PERIOD

DAYS

85.88

124.72

134.27

CASH CONVERSION CYCLE

DAYS

199.28

135.66

136.53

 

 

 

 

 

PROFITABILITY RATIO

 

 

 

 

COST OF GOODS SOLD

%

81.74

73.72

74.24

SELLING & ADMINISTRATION

%

14.64

14.44

15.18

INTEREST

%

1.52

1.03

0.82

GROSS PROFIT MARGIN

%

25.77

29.83

29.91

NET PROFIT MARGIN BEFORE EX. ITEM

%

8.58

14.68

16.57

NET PROFIT MARGIN

%

8.13

13.30

14.08

RETURN ON EQUITY

%

7.10

13.54

15.44

RETURN ON ASSET

%

4.95

9.47

10.43

EARNING PER SHARE

BAHT

0.54

1.02

1.09

 

 

 

 

 

LEVERAGE RATIO

 

 

 

 

DEBT RATIO

TIMES

0.30

0.30

0.32

DEBT TO EQUITY RATIO

TIMES

0.43

0.43

0.48

TIME INTEREST EARNED

TIMES

5.66

14.28

20.17

 

 

 

 

 

ANNUAL GROWTH

 

 

 

 

SALES GROWTH

%

(13.50)

(0.27)

 

OPERATING PROFIT

%

(49.45)

(11.60)

 

NET PROFIT

%

(47.12)

(5.80)

 

FIXED ASSETS

%

49.15

22.62

 

TOTAL ASSETS

%

1.07

3.73

 

 

ANNUAL GROWTH : ACCEPTABLE

 

An annual sales growth is -13.5%. Turnover has decreased from THB 3,125,120,504.00 in 2012 to THB 2,703,282,571.00 in 2013. While net profit has decreased from THB 415,552,704.00 in 2012 to THB 219,732,456.00 in 2013. And total assets has increased from THB 4,387,824,600.00 in 2012 to THB 4,434,692,169.00 in 2013.              

                       

PROFITABILITY : ACCEPTABLE

 

PROFITABILITY RATIO

 

Gross Profit Margin

25.77

Satisfactory

Industrial Average

26.02

Net Profit Margin

8.13

Impressive

Industrial Average

4.78

Return on Assets

4.95

Deteriorated

Industrial Average

13.79

Return on Equity

7.10

Deteriorated

Industrial Average

25.22

 

Gross Profit Margin used to assess a firm's financial health by revealing the proportion of money left over from revenues after accounting for the cost of goods sold. Gross profit margin serves as the source for paying additional expenses and future savings. The company's figure is 25.77%. When compared with the industry average, the ratio of the company was lower. This indicated that company may have problems with control over its costs.

 

Net Profit Margin is the indicator of the company's efficiency in that net profit takes into consideration all expenses of the company. A low profit margin indicates a low margin of safety, higher risk that a decline in sales will erase profits and result in a net loss. The company's figure is  8.13%, higher figure when compared with those of its average competitors in the same industry, indicated that business was an efficient operator  in a dominant position within its industry.

 

Return on Assets measures how efficiently profits are being generated from the assets employed in the business when compared with the ratios of firms in a similar business. A low ratio in comparison with industry averages indicates an inefficient use of business assets. When compared with the industry average,  it was lower, the company's figure is 4.95%.

 

Return on Equity indicates how profitable a company is by comparing its net income to its average shareholders' equity, ROE measures how much the shareholders earned for their investment in the company. When compared with the industry average, it was lower, the company's figure is 7.1%.

 

Trend of the average competitors in the same industry for last 5 years

Return on Assets                       Uptrend

Return on Equity                       Uptrend

 

LIQUIDITY : ACCEPTABLE

 

 

LIQUIDITY RATIO

 

Current Ratio

2.36

Satisfactory

Industrial Average

2.70

Quick Ratio

1.35

 

 

 

Cash Conversion Cycle

199.28

 

 

 

 

The Current Ratio is to ascertain whether a company's short-term assets are readily available to pay off its short-term liabilities. The company's figure is 2.36 times in 2013, decreased from 2.65 times, then it is generally considered to have good short-term financial strength. When compared with the industry average, the ratio of the company was lower.

 

The Quick Ratio is a liquidity indicator that further refines the current ratio by measuring the amount of the most liquid current assets there are to cover current liabilities. The company's figure is 1.35 times in 2013, decreased from 1.61 times, although excluding inventory so the company still have good short-term financial strength.

 

The Cash Conversion Cycle measures the number of days a company's cash is tied up in the production and sales process of its operations and the benefit from payment terms from its creditors. It meant the company could survive when no cash inflow was received from sale for 200 days.

 

Trend of the average competitors in the same industry for last 5 years

Current Ratio                 Uptrend

 

LEVERAGE : EXCELLENT

 

 

LEVERAGE RATIO

 

Debt Ratio

0.30

Impressive

Industrial Average

0.59

Debt to Equity Ratio

0.43

Impressive

Industrial Average

1.10

Times Interest Earned

5.66

Impressive

Industrial Average

-

 

Debt to Equity Ratio a measurement of how much suppliers, lenders, creditors and obligors have committed to the company versus what the shareholders have committed. A lower the percentage means that the company is using less leverage and has a stronger equity position.

 

Times Interest Earned measuring a company's ability to meet its debt obligations. Ratio is 5.66 higher than 1, so the company can pay interest expenses on outstanding debt.

 

Debt Ratio shows the proportion of a company's assets which are financed through debt. The company's figure is 0.3 less than 0.5, most of the company's assets are financed through equity.

 

Trend of the average competitors in the same industry for last 5 years

Debt Ratio                                Uptrend

Times Interest Earned                Stable

 

ACTIVITY : ACCEPTABLE

 

 

ACTIVITY RATIO

 

Fixed Assets Turnover

4.92

Impressive

Industrial Average

-

Total Assets Turnover

0.61

Deteriorated

Industrial Average

4.96

Inventory Conversion Period

142.61

 

 

 

Inventory Turnover

2.56

Deteriorated

Industrial Average

11.41

Receivables Conversion Period

142.55

 

 

 

Receivables Turnover

2.56

Deteriorated

Industrial Average

7.69

Payables Conversion Period

85.88

 

 

 

 

The company's Account Receivable Ratio is calculated as 2.56 and 3.17 in 2013 and 2012 respectively. This ratio measures the efficiency of the company in managing its trade debtors to generate revenue. A lower ratio may indicate over extension and collection problems. Conversely, a higher ratio may indicate an overtly stringent policy. In this case, the company's A/R ratio in 2013 decreased from 2012. This would suggest the company had deteriorated in the management of its debt collections.

 

Inventory Turnover in Days Ratio indicates the liquidity of inventory. It estimates the number of days that it will take to sell the current inventory. Inventory is particularly sensitive to change in business activities. The inventory turnover in days has decreased from 145 days at the end of 2012 to 143 days at the end of 2013. This represents a positive trend. And Inventory turnover has increased from 2.52 times in year 2012 to 2.56 times in year 2013.

 

The company's Total Asset Turnover is calculated as 0.61 times and 0.71 times in 2013 and 2012 respectively. This ratio is determined by dividing total assets into total sales turnover. The ratio measures the activity of the assets and the ability of the firm to generate sales through the use of the assets.

 

Trend of the average competitors in the same industry for last 5 years

Fixed Assets Turnover               Stable

Total Assets Turnover                Uptrend

Inventory Turnover                     Uptrend

Receivables Turnover                Uptrend

 

 

 

DIAMOND INDUSTRY – INDIA

 

-            From time immemorial, India is well known in the world as the birthplace for diamonds.  It is difficult to trace the origin of diamonds but history says that in the remote past, diamonds were mined only in India. Diamond production in India can be traced back to almost 8th Century B.C.  India, in fact, remained undisputed leader till 18th Century when Brazilian fields were discovered in 1725 followed by emergence of S. Africa, Russia and Australia.

-            The achievement of the Indian diamond industry was possible only due to combination of the manufacturing skills of the Indian workforce and the untiring and unflagging efforts of the Indian diamantaires, supported by progressive Government policies.

-            The area of study of family owned diamond businesses derives its importance from the huge conglomerate of family run organizations which operate in the diamond industry since many generations.

-            Some of the basic traits of family run business enterprises include spirit of entrepreneurship, mutual trust lowers transaction costs, small, nimble and quick to react, information as a source of advantage and philanthropy.

-            Family owned diamond businesses need to improve on many fronts including higher standard of corporate governance, long-term performance – focused strategies, modern management and technology.

-            Utmost caution is to be exercised while dealing with some medium and large diamond traders which are usually engaged in fictitious import – export, inter-company transactions, financially assisted by banks. In the process, several public sector banks lost several hundred million rupees. They mostly diverted borrowed money for diamond business into real estate and capital markets.

-            Excerpts from Times of India dated 30th October 2010 is as under –

 

-            Gem & Jewellery Export Promotion Council in its statistical data has shown the export of polished diamonds to have increase by 28 % in February 2013. Compared to $ 1.4 bn worth of polished diamond export in February, 2012, India exported $ 1.84 billion worth of polished diamonds in February 2013. A senior executive of GJEPC said, “Export of cut and polished diamonds started falling month-wise after the imposition of 2 % of import duty on the polished diamonds. But February, 2013 has given a new ray of hope to the industry as the export of polished diamonds has actually increased by 28 %. It means the industry  is on the track of recovery and round tripping of diamonds has stopped completely.” Demand has started coming from the US, the UK, Japan and China. India’s polished diamond export is expected to cross $ 21 bn in 2013-14.

 

-            The banking sector has started exercising restraint while following prudent risk management norms when lending money to gems and jewellery sector. This follows the implementation of Basel III accord – a global voluntary regulatory standard on bank capital adequacy, stress testing and market liquidity.

 


 

FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs.59.33

UK Pound

1

Rs.99.68

Euro

1

Rs.80.30

 

 

INFORMATION DETAILS

 

Analysis Done by :

DIV

 

 

Report Prepared by :

MNL

 

 

RATING EXPLANATIONS

 

RATING

STATUS

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

Credit not recommended

--

NB

                                       New Business

--

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                  Payment record (10%)

Credit history (10%)                   Market trend (10%)                                Operational size (10%)

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