MIRA INFORM REPORT

 

 

Report Date :

13.05.2014

 

IDENTIFICATION DETAILS

 

Name :

CARAT MEDIA SERVICES INDIA PRIVATE LIMITED

 

 

Registered Office :

702 - B, Poonam Chambers, B – Wing, Dr. Annie Basant Road, Worli, Mumbai  - 400018, Maharashtra

 

 

Country :

India

 

 

Financials (as on) :

31.03.2013

 

 

Date of Incorporation :

24.12.1996

 

 

Com. Reg. No.:

11-104701

 

 

Capital Investment / Paid-up Capital :

Rs.247.479 Millions

 

 

CIN No.:

[Company Identification No.]

U74300MH1996PTC104701

 

 

TAN No.:

[Tax Deduction & Collection Account No.]

MUMC06267C / MUMC10091E

 

 

PAN No.:

[Permanent Account No.]

AAACC6236F

 

 

Legal Form :

Private Limited Liability Company

 

 

Line of Business :

The Subject is engaged in providing media and advertising services.

 

 

No. of Employees :

Information denied by the management

 

 

RATING & COMMENTS

 

MIRA’s Rating :

B (31)

 

RATING

STATUS

PROPOSED CREDIT LINE

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

Small

 

Maximum Credit Limit :

USD 807000

 

 

Status :

Moderate

 

 

Payment Behaviour :

Slow but correct

 

 

Litigation :

Clear

 

 

Comments :

Subject is an established company having moderate track record.

 

There are accumulated losses recorded by the company.

 

However, trade relations are fair. Business is active. Payment terms are slow but correct.

 

The company can be considered for business dealings with some caution.

 

NOTES :

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

 

ECGC Country Risk Classification List – March 31, 2014

 

Country Name

Previous Rating

(31.12.2013)

Current Rating

(31.03.2014)

India

A1

A1

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low

 

A2

Moderate

 

B1

High

 

B2

Very High

 

C1

Restricted

 

C2

Off-credit

 

D

 

 

INDIAN ECONOMIC OVERVIEW

 

US investment bank Goldman Sachs has upgraded its outlook on Indian markets as it expects positive impact of the election cycle.

 

India’s economy may grow 4.7 % in the current financial year, lower than the official estimate of 4.9 %, Fitch Rating said. The global rating agency expects the economy to pick up in the next two financial years.

 

Global ratings agency Standard & Poor said increasing focus by India Inc on lowering debt is likely to improve their credit profiles.

 

Singapore (1.1 million Indian tourists in 2012), Thailand (one million), the United Arab Emirates ().98 million) and Malaysia ().82 million) emerged as the preferred holidays hotspots for Indians. The total figure is expected to increase to 1.93 million by 2017, according to the latest Eurmonitor international report.

 

There is a $29.34 bn outward foreign direct investment by domestic companies between April and January of 2013/14 which has seen some signs of recovery according to a Care Ratings report.

 

There are 264 number of new companies being set up every day on average during 2014. Most of them are registered in Mumbai. India had 1.38 million registered companies at the end of January, 2014.

 

Twitter like messaging service Weibo Corporation has filed to raise $ 500 million via a US initial public offering. Alibaba, which owns a stake in Weibo is expected to raise about $ 15 billion New York this year in the highest profile Internet IPO since Facebook’s in 2012.

 

Bharti Airtel has raised Rs.2,453.2 crore (350 million Swiss Francs) by selling six-year bonds at a coupon rate of three per cent and maturing in 2020. This is the largest ever bond offering by an Indian company in Swiss Francs. Bharat Petroleum Corporation raised 175 million Swiss Francs by selling five year bonds at 2.98 % coupon rate in February.

 

Indian Oil Corporation plans to invest Rs 7650 crore in setting up a petrochemical complex at its almost complete Paradip refinery in Odhisha in three to four years. The company board is set to consider the setting up of a 700000 tonne per annum polypropylene plant at an estimated cost at Rs.3150 crore.

 

Global chief information officers at gathering in Bangalore in April to meet Indian startups at an event called Tech50 Watchout for Little Eye Labs-Facebook type deals in the making.

 

 

RBI DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available RBI Defaulters’ list.

 

 

EPF (Employee Provident Fund) DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available EPF (Employee Provident Fund) Defaulters’ list as of 31-03-2012.

 

 

INFORMATION DENIED BY

 

Name :

Mr. Michel

Designation :

Office Executive

Contact No.:

91-22-30248100

Date :

12.05.2014

 

 

LOCATIONS

 

Registered Office :

702 - B, Poonam Chambers, B – Wing, Dr. Annie Basant Road, Worli, Mumbai  - 400018, Maharashtra

Tel. No.:

91-22-30248100

Fax No.:

91-22-66128122

E-Mail :

anand.bhadkamkar@aemedia.com 

Website :

http://www.carat.com 

 

 

DIRECTORS

 

As on 30.12.2013

 

Name :

Mr. Kartik Venkataraman Iyer

Designation :

Whole time Director

Address :

A1-16, First Floor, South City II, Near Sohana Road, Gurgoan, Haryana, India

Date of Birth/Age :

06.08.1966

Qualification :

MBA

Date of Appointment :

30.09.2010

PAN No.:

AAAPI4290G

DIN No.:

02297293

 

 

Name :

Mr. Ashish Madan Bhasin

Designation :

Director

Address :

151-I, Maker Towers, G.D. Somani Marg, Cuffe Parade, Mumbai – 400005, Maharashtra, India

Date of Birth/Age :

15.12.1964

Qualification :

MMS

Date of Appointment :

13.06.2008

DIN No.:

00005493

 

 

Name :

Mr. Anand Sharad Bhadkamkar

Designation :

Director

Address :

3/10, Om Sainath Soc., Linking Rd, Extantion, Santacruz (W), Mumbai – 400054, Maharashtra, India

Date of Birth/Age :

02.01.1972

Qualification :

CA, CMA

Date of Appointment :

17.11.2008

DIN No.:

02415481

 

 

Name :

Mr. Steven John Mcnaught

Designation :

Additional Director

Address :

57, Meyer Road, # 20-08, The Seafront on Meyer – 437878, Singapore

Date of Birth/Age :

19.08.1970

Date of Appointment :

10.12.2013

DIN No.:

06556645

 

 

 

MAJOR SHAREHOLDERS / SHAREHOLDING PATTERN

 

As on 30.12.2013

 

Names of Shareholders

No. of Shares

Group Carat (Nederland’s) BV, Nederland

24747935

Aegis Media Pacific Limited, United Kingdom

10

 

 

Total

24747945

 

 

As on 30.12.2013

 

Equity Share Break up (Percentage of Total Equity)

 

Category

Percentage of Holding

Foreign holdings( Foreign institutional investor(s), Foreign companie(s) Foreign financial institution(s), Non-resident Indian(s) or Overseas Corporate bodies or Others

100.00

Total

100.00

 

 

 

 

BUSINESS DETAILS

 

Line of Business :

The Subject is engaged in providing media and advertising services.

 

 

Products :

  • Media
  • Media Consultancy Fees

 

 

GENERAL INFORMATION

 

No. of Employees :

Information denied by the management

 

 

Bankers :

Not Divulged

 

 

Facilities :

SECURED LOANS

31.03.2013

(Rs. In Millions)

31.03.2012

(Rs. In Millions)

SHORT TERM BORROWINGS

 

 

Working capital loans from bank

43.341

80.900

 

 

 

Total

43.341

80.900

 

Banking Relations :

--

 

 

Auditors :

 

Name :

S.V. Ghatalia and Associates LLP

Chartered Accountants

Address :

14th  Floor, The Ruby, 29, Senapati Bapat Marg, Dadar (West), Mumbai – 400028, Maharashtra, India

PAN No. :

ACHFS9181P

 

 

Fellow Subsidiary Company :

²      Carat Deutschland GmbH

²      Carat Media Services Hong Kong Limited

²      Carat Global Management Limited

²      Posterscope Outdoor Advertising Private Limited

²      Aegis Media India Private Limited

²      Doosra Brand Communications Private Limited

²      Carat Australia Media Services Pty. Limited

²      Aegis Media Limited, UK

²      Carat Japan kk

²      Carat France S.A.S

²      Vizeum Italia S.P.A

²      Aegis Media Asia Pacific Management Pte Limited

²      Vizeum Media Services India Private Limited

²      Iprospect.com Inc

²      Vizeum International France

²      Aegis Media Central Services GMBH

²      Ultimedia E-Solutions Private Limited

²      Dentsu Aegis Network Limited

 

 

Ultimate holding company :

²      Dentsu Inc. (w.e.f March 26,2013)

²      Denstu Aegis Network Ltd, formerly known as Aegis Media Plc (upto March 25,2013)

 

 

Holding company :

²      Group Carat (Netherland) B.V.

 

 

CAPITAL STRUCTURE

 

As on 31.03.2013

 

Authorised Capital :

No. of Shares

Type

Value

Amount

 

 

 

 

25000000

Equity Shares

Rs.10/- each

Rs.250.000 Millions

 

 

 

 

 

Issued, Subscribed & Paid-up Capital :

No. of Shares

Type

Value

Amount

 

 

 

 

24747945

Equity Shares

Rs.10/- each

Rs.247.479 Millions

 

 

 

 

 

FINANCIAL DATA

[all figures are in Rupees Millions]

 

ABRIDGED BALANCE SHEET

 

SOURCES OF FUNDS

 

31.03.2013

31.03.2012

31.03.2011

I.        EQUITY AND LIABILITIES

 

 

 

(1)Shareholders' Funds

 

 

 

(a) Share Capital

247.479

247.479

247.479

(b) Reserves & Surplus

(45.746)

(48.588)

(73.860)

(c) Money received against share warrants

0.000

0.000

0.000

 

 

 

 

(2) Share Application money pending allotment

0.000

0.000

0.000

Total Shareholders’ Funds (1) + (2)

201.733

198.891

173.619

 

 

 

 

(3) Non-Current Liabilities

 

 

 

(a) long-term borrowings

0.000

0.000

0.000

(b) Deferred tax liabilities (Net)

0.000

0.000

0.000

(c) Other long term liabilities

0.000

0.000

0.000

(d) long-term provisions

0.000

0.000

0.000

Total Non-current Liabilities (3)

0.000

0.000

0.000

 

 

 

 

(4) Current Liabilities

 

 

 

(a) Short term borrowings

43.341

80.900

95.066

(b) Trade payables

484.613

285.153

542.278

(c) Other current liabilities

22.538

13.285

17.129

(d) Short-term provisions

2.058

1.625

0.874

Total Current Liabilities (4)

552.550

380.963

655.347

 

 

 

 

TOTAL

754.283

579.854

828.966

 

 

 

 

II.      ASSETS

 

 

 

(1) Non-current assets

 

 

 

(a) Fixed Assets

 

 

 

(i) Tangible assets

14.235

2.390

3.410

(ii) Intangible Assets

0.508

0.828

0.000

(iii) Capital work-in-progress

0.000

0.000

0.000

(iv) Intangible assets under development

0.000

0.000

0.000

(b) Non-current Investments

0.000

0.000

0.000

(c) Deferred tax assets (net)

82.555

87.745

97.975

(d)  Long-term Loan and Advances

0.000

0.000

0.000

(e) Other Non-current assets

0.000

0.000

0.000

Total Non-Current Assets

97.298

90.963

101.385

 

 

 

 

(2) Current assets

 

 

 

(a) Current investments

0.000

0.000

0.000

(b) Inventories

0.000

0.000

0.000

(c) Trade receivables

377.247

261.066

323.058

(d) Cash and cash equivalents

86.524

183.069

147.424

(e) Short-term loans and advances

13.731

25.324

28.110

(f) Other current assets

179.483

19.432

228.989

Total Current Assets

656.985

488.891

727.581

 

 

 

 

TOTAL

754.283

579.854

828.966

 

 

PROFIT & LOSS ACCOUNT

 

 

PARTICULARS

31.03.2013

31.03.2012

31.03.2011

 

SALES

 

 

 

 

 

Income

 

 

 

Other Income

 

 

 

 

 

TOTAL                                    

155.758

151.633

139.833

 

 

 

 

 

Less

EXPENSES

 

 

 

 

 

Office Expenses

 

 

 

Administrative Expenses

 

 

 

 

 

Advertising Expenses

 

 

 

 

 

TOTAL                                    

152.916

123.461

123.709

 

 

 

 

 

 

PROFIT/ (LOSS)  BEFORE TAX

2.842

28.172

16.124

 

 

 

 

 

Less

TAX                                                                 

0.000

25.272

0.000

 

 

 

 

 

 

PROFIT/ (LOSS)  AFTER TAX

2.842

2.900

16.124

 

 

 

 

 

 

Earnings / (Loss) Per Share (Rs.)

0.11

0.12

0.65

 

 

KEY RATIOS

 

PARTICULARS

 

 

31.03.2013

31.03.2012

31.03.2011

PAT / Total Income

(%)

1.82

1.91

11.53

 

 

 

 

 

Return on Total Assets

(PBT/Total Assets}

(%)

0.42

5.72

2.21

 

 

 

 

 

Return on Investment (ROI)

(PBT/Networth)

 

0.01

0.14

0.09

 

 

 

 

 

Debt Equity Ratio

(Total Debt/Networth)

 

0.21

0.41

0.55

 

 

 

 

 

Current Ratio

(Current Asset/Current Liability)

 

1.19

1.28

1.11

 

 

 

FINANCIAL ANALYSIS

[all figures are in Rupees Millions]

 

 

DEBT EQUITY RATIO

 

 

Particular

31.03.2011

31.03.2012

31.03.2013

 

(Rs. In Millions)

(Rs. In Millions)

(Rs. In Millions)

Share Capital

247.479

247.479

247.479

Reserves & Surplus

(73.860)

(48.588)

(45.746)

Net worth

173.619

198.891

201.733

 

 

 

 

long-term borrowings

0.000

0.000

0.000

Short term borrowings

95.066

80.900

43.341

Total borrowings

95.066

80.900

43.341

Debt/Equity ratio

0.548

0.407

0.215

 

 

 

 

YEAR-ON-YEAR GROWTH

 

Year on Year Growth

31.03.2011

31.03.2012

31.03.2013

 

(Rs. In Millions)

(Rs. In Millions)

(Rs. In Millions)

Sales

139.833

151.633

155.758

 

 

8.439

2.720

 

 

 

 

NET PROFIT MARGIN

 

Net Profit Margin

31.03.2011

31.03.2012

31.03.2013

 

(Rs. In Millions)

(Rs. In Millions)

(Rs. In Millions)

Sales

139.833

151.633

155.758

Profit

16.124

2.900

2.842

 

11.53%

1.91%

1.82%

 

 

 

 

LOCAL AGENCY FURTHER INFORMATION

 

NOTE: Current Maturities of Long Term Debts is Not Available.

 

Sr. No.

Check List by Info Agents

Available in Report (Yes / No)

1]

Year of Establishment

Yes

2]

Locality of the firm

Yes

3]

Constitutions of the firm

Yes

4]

Premises details

No

5]

Type of Business

Yes

6]

Line of Business

Yes

7]

Promoter's background

Yes

8]

No. of employees

No

9]

Name of person contacted

Yes

10]

Designation of contact person

Yes

11]

Turnover of firm for last three years

Yes

12]

Profitability for last three years

Yes

13]

Reasons for variation <> 20%

-----

14]

Estimation for coming financial year

No

15]

Capital in the business

Yes

16]

Details of sister concerns

Yes

17]

Major suppliers

No

18]

Major customers

No

19]

Payments terms

No

20]

Export / Import details (if applicable)

No

21]

Market information

-----

22]

Litigations that the firm / promoter involved in

-----

23]

Banking Details

No

24]

Banking facility details

No

25]

Conduct of the banking account

-----

26]

Buyer visit details

-----

27]

Financials, if provided

Yes

28]

Incorporation details, if applicable

Yes

29]

Last accounts filed at ROC

Yes

30]

Major Shareholders, if available

Yes

31]

Date of Birth of Proprietor/Partner/Director, if available

Yes

32]

PAN of Proprietor/Partner/Director, if available

No

33]

Voter ID No of Proprietor/Partner/Director, if available

No

34]

External Agency Rating, if available

No

 

 

NOTE:

 

The registered office of the company has been shifted from 12, Mittal Chambers, 1st Floor, Opposite Inox Theatre, Nariman Point, Mumbai – 400021, Maharashtra, India to the present address w.e.f. 16.07.2011.

 

 

INDEX OF CHARGES

 

No Charges Exist for Company

 

 

CORPORATE INFORMATION

 

The Company is a private company domiciled in India and incorporated under the provisions of the Companies Act, 1956 (the Act). The Company is engaged in providing media and advertising services to its clients.

 

 

FIXED ASSETS

 

œ      Furniture and Fixtures

œ      Vehicles

œ      Office Equipment

œ      Computer Equipments

œ      Leasehold improvements

 


 

CMT REPORT (Corruption, Money Laundering & Terrorism]

 

The Public Notice information has been collected from various sources including but not limited to: The Courts, India Prisons Service, Interpol, etc.

 

1]         INFORMATION ON DESIGNATED PARTY

No exist designating subject or any of its beneficial owners, controlling shareholders or senior officers as terrorist or terrorist organization or whom notice had been received that all financial transactions involving their assets have been blocked or convicted, found guilty or against whom a judgement or order had been entered in a proceedings for violating money-laundering, anti-corruption or bribery or international economic or anti-terrorism sanction laws or whose assets were seized, blocked, frozen or ordered forfeited for violation of money laundering or international anti-terrorism laws.

 

2]         Court Declaration :

No records exist to suggest that subject is or was the subject of any formal or informal allegations, prosecutions or other official proceeding for making any prohibited payments or other improper payments to government officials for engaging in prohibited transactions or with designated parties.

 

3]         Asset Declaration :

No records exist to suggest that the property or assets of the subject are derived from criminal conduct or a prohibited transaction.

 

4]         Record on Financial Crime :

            Charges or conviction registered against subject:                                                  None

 

5]         on Violation of Anti-Corruption Laws :

            Charges or investigation registered against subject:                                                          None

 

6]         Records on Int’l Anti-Money Laundering Laws/Standards :

            Charges or investigation registered against subject:                                                          None

 

7]         Criminal Records

No available information exist that suggest that subject or any of its principals have been formally charged or convicted by a competent governmental authority for any financial crime or under any formal investigation by a competent government authority for any violation of anti-corruption laws or international anti-money laundering laws or standard.

 

8]         Affiliation with Government :

No record exists to suggest that any director or indirect owners, controlling shareholders, director, officer or employee of the company is a government official or a family member or close business associate of a Government official.

 

9]         Compensation Package :

Our market survey revealed that the amount of compensation sought by the subject is fair and reasonable and comparable to compensation paid to others for similar services.

 

10]        Press Report :

            No press reports / filings exists on the subject.

 

CORPORATE GOVERNANCE

 

MIRA INFORM as part of its Due Diligence do provide comments on Corporate Governance to identify management and governance. These factors often have been predictive and in some cases have created vulnerabilities to credit deterioration.

 

Our Governance Assessment focuses principally on the interactions between a company’s management, its Board of Directors, Shareholders and other financial stakeholders.

 

 

CONTRAVENTION

 

Subject is not known to have contravened any existing local laws, regulations or policies that prohibit, restrict or otherwise affect the terms and conditions that could be included in the agreement with the subject.

 

 

FOREIGN EXCHANGE RATES

 

Currency

Unit

Indian Rupees

US Dollar

1

Rs.59.73

UK Pound

1

Rs.100.82

Euro

1

Rs.82.22

 

 

INFORMATION DETAILS

 

Information Gathered by :

NYA

 

 

Analysis Done by :

SUM

 

 

Report Prepared by :

ANK

 


 

SCORE & RATING EXPLANATIONS

 

SCORE FACTORS

 

RANGE

POINTS

HISTORY

1~10

4

PAID-UP CAPITAL

1~10

4

OPERATING SCALE

1~10

4

FINANCIAL CONDITION

 

 

--BUSINESS SCALE

1~10

4

--PROFITABILIRY

1~10

3

--LIQUIDITY

1~10

3

--LEVERAGE

1~10

3

--RESERVES

1~10

3

--CREDIT LINES

1~10

3

--MARGINS

-5~5

--

DEMERIT POINTS

 

 

--BANK CHARGES

YES/NO

YES

--LITIGATION

YES/NO

NO

--OTHER ADVERSE INFORMATION

YES/NO

NO

MERIT POINTS

 

 

--SOLE DISTRIBUTORSHIP

YES/NO

NO

--EXPORT ACTIVITIES

YES/NO

NO

--AFFILIATION

YES/NO

YES

--LISTED

YES/NO

NO

--OTHER MERIT FACTORS

YES/NO

YES

DEFAULTER

 

 

--RBI

YES/NO

NO

--EPF

YES/NO

NO

TOTAL

 

31

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors and their relative weights (as indicated through %) are as follows:

 

Financial condition (40%)            Ownership background (20%)                 Payment record (10%)

Credit history (10%)                    Market trend (10%)                                Operational size (10%)

 


 

RATING EXPLANATIONS

 

RATING

STATUS

 

 

PROPOSED CREDIT LINE

>86

Aaa

Possesses an extremely sound financial base with the strongest capability for timely payment of interest and principal sums

 

Unlimited

71-85

Aa

Possesses adequate working capital. No caution needed for credit transaction. It has above average (strong) capability for payment of interest and principal sums

 

Large

56-70

A

Financial & operational base are regarded healthy. General unfavourable factors will not cause fatal effect. Satisfactory capability for payment of interest and principal sums

 

Fairly Large

41-55

Ba

Overall operation is considered normal. Capable to meet normal commitments.

 

Satisfactory

26-40

B

Capability to overcome financial difficulties seems comparatively below average.

 

Small

11-25

Ca

Adverse factors are apparent. Repayment of interest and principal sums in default or expected to be in default upon maturity

 

Limited with full security

<10

C

Absolute credit risk exists. Caution needed to be exercised

 

 

Credit not recommended

--

NB

                                       New Business

 

--

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.