MIRA INFORM REPORT

 

 

Report No. :

494609

Report Date :

27.02.2018

 

 

 

IDENTIFICATION DETAILS

 

Name :

PARLE BISCUITS PRIVATE LIMITED

 

 

Registered Office :

North Level Crossing, Vile Parle (East), Mumbai – 400057, Maharashtra

Tel. No.:

91-22-66916911/ 12 / 66916929 / 67130300

 

 

Country :

India

 

 

Financials (as on) :

31.03.2016

 

 

Date of Incorporation :

26.09.1974

 

 

Com. Reg. No.:

11-017797

 

 

Capital Investment / Paid-up Capital :

INR 4.950 Million

 

 

CIN No.:

[Company Identification No.]

U15412MH1974PTC017797

 

 

IEC No.:

[Import-Export Code No.]

0397033532

 

 

TAN No.:

[Tax Deduction & Collection Account No.]

Not Available

 

 

GSTN :

[Goods & Service Tax Registration No.]

27AAACP0485D1ZO

 

 

TIN No:

27060336796

 

 

PAN No.:

[Permanent Account No.]

AAACP0485D

 

 

Legal Form :

Private Limited Liability Company

 

 

Line of Business :

Manufacturers of biscuits, confectionery, snacks and bakery items. [Registered Activity]

 

 

No. of Employees :

Not Divulged

 

 

RATING & COMMENTS

(Mira Inform has adopted New Rating mechanism w.e.f. 23rd January 2017)

 

MIRA’s Rating :

A+

 

Credit Rating

Explanation

Rating Comments

A+

Low Risk

Business dealings permissible with low risk of default

 

Maximum Credit Limit :

USD 71000000

 

 

Status :

Excellent

 

 

Payment Behaviour :

Regular

 

 

Litigation :

Clear

 

 

Comments :

Subject is India’s largest manufacturer of biscuits and confectionery. Makers of the world’s largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizers quality, nutrition and great taste. Today the brand is undoubtedly a major player, owning a large chunk of the INR 270000.000 million biscuit business.  

 

Management has failed to file its financials with the Registrar of Companies with Registrar of Companies for the FY 2017.

 

For the financial year 2016, the company has achieved revenue growth of 5.42% as compared to the previous year along with an average profit margin of 5.48%.

 

The rating on Parle Biscuits Private Limited take into account the consistent track record of achieving better than industry volume growth, strong operating efficiencies, robust financial risk profile along worth strong networth base and decent liquidity.

 

The rating continue to derive strength from the vast experienced promoter’s group, strong brand image and presence across nationwide along with diversified products portfolio.

 

However, the rating strengths are constrained on company presence in an industry that is currently highly fragmented and competitive along with working capital intensive nature of business and volatility in input prices.

 

Business is active. Payments seems to be registrar and as per commitment.  

 

In view of the aforesaid, the company can be considered good for business dealings at usual trade terms and conditions.

 

NOTES :

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

 

ECGC Country Risk Classification List

 

Country Name

Previous Rating

(30.09.2017)

Current Rating

(31.12.2017)

India

A1

A1

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low Risk

 

A2

Moderately Low Risk

 

B1

Moderate Risk

 

B2

Moderately High Risk

 

C1

High Risk

 

C2

Very High Risk

 

D

 

 

EXTERNAL AGENCY RATING

 

Rating Agency Name

Not Available

Rating

Not Available

Rating Explanation

Not Available

Date

Not Available

 

 

RBI DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available RBI Defaulters’ list.

 

 

EPF (Employee Provident Fund) DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available EPF (Employee Provident Fund) Defaulters’ list as of 31-03-2016.

 

 

BIFR (Board for Industrial & Financial Reconstruction) LISTING STATUS

 

Subject’s name is not listed as a Sick Unit in the publicly available BIFR (Board for Industrial & Financial Reconstruction) list as of 28.02.2018

 

 

IBBI (Insolvency and Bankruptcy Board of India) LISTING STATUS

 

Subject’s name is not listed in the publicly available IBBI (Insolvency and Bankruptcy Board of India) list as of report date.

 

 

INFORMATION DENIED

 

91-22-67130300 (MANAGEMENT NON COOPERATIVE)

 

 

LOCATIONS

 

Registered Office :

North Level Crossing, Vile Parle (East), Mumbai – 400057, Maharashtra, India

Tel. No.:

91-22-66916911/ 12 / 66916929 / 67130300

Fax No.:

91-22-66916927 / 66916926

E-Mail :

nbgawre@parle.biz 

iyermr@parle.biz  

secretarial_mum@parle.biz

cs@parle.biz

Website :

www.parleproducts.com

Location :

Owned

Locality :

Industrial

 

 

Factory 1 :

SP-2/4, RIICO Industrial Area, Delhi Jaipur Road, District Alwar, Neemrana, Rajasthan, India

Tel No :

91-1494-246312

Fax No. :

91-1494-246180

 

 

Factory 2 :

36, 8 KM Delhi Rohtak Road, Village Sankhol, Near Bahadurgarh, District Rohtak – 124 507, Haryana, India

Tel No :

91-1276-2341547 / 48

Fax No. :

91-1276-2341406

 

 

Factory 3 :

Plot No 3, Sector 1, Integrated Industrial Estate, Rudrapur-263153, Uttaranchal, India

Tel No :

91-594-4247431 / 32  /33

 

 

Factory 4 :

Village Tambati, P.O. Dount, Taluka Khalapur, District Raigad – 410202, Maharashtra, India

 

 

DIRECTORS

 

AS ON 31.03.2016

 

Name :

Mr. Hariharan Kalathu Iyer

Designation :

Director

Address :

11, Giri Vihar, Rammaruthi Cross Lane No. 3 Naupada, Thane – 400602, Maharashtra, India

Date of Birth/Age :

01.05.1954

Date of Appointment :

15.09.2010

DIN No.:

03086518

 

 

Name :

Ms. Snehal Pravin Pawar

Designation :

Director

Address :

B/201, Shri Chint Amani Nagar,, Ashok Van, Dahisar (East), Mumbai - 400068, Maharashtra, India

Date of Appointment :

13.05.2015

DIN No.:

07181764

 

 

Name :

Mr. Ravindra Khandu Mhatre

Designation :

Director

Address :

S/O.Khandu Mhatre, B-17/102, Amar Chhaya Chs Ltd, Shanti Nagar, Sector No.7, Mira Road East, Thane - 401107, Maharashtra, India

Date of Appointment :

13.05.2015

DIN No.:

07181748

 

 

KEY EXECUTIVES

 

Name :

Mr. Atab Singh

Designation :

Deputy Manager in Printing

 

 

Name :

Natesan and Company

Designation :

Company Secretary

 

 

MAJOR SHAREHOLDERS / SHAREHOLDING PATTERN

 

As on: 31.03.2016

 

Names of Shareholders

 

No. of Shares

Parle Products Private Limited, India

 

49499

Mr. R.S. Nevatia and Mr. Parag Khansaheb jointly with Products Private Limited, India

 

1

Total

 

49500

 

Equity Share Break up (Percentage of Total Equity)

 

 

Category

Percentage

Promoters  - Body corporate

100.00

Total

100.00

 

 

 

 

BUSINESS DETAILS

 

Line of Business :

Manufacturers of biscuits, confectionery, snacks and bakery items. [Registered Activity]

 

 

Products :

Item Code No.

Product Description

10712

Biscuits

10732

Confectionery

 

 

Brand Names :

Not Available

 

 

Agencies Held :

Not Available

 

 

Exports :

Not Divulged

 

 

Imports :

Not Divulged

 

 

Terms :

Not Divulged

 

 

GENERAL INFORMATION

 

Suppliers :

 

Reference :

Not Divulged

Name of the Person :

--

Contact No.:

--

Since How Long Known :

--

Maximum Limit Dealt :

--

Experience :

--

Remark:

--

 

 

Customers :

 

 

Reference :

Not Divulged

Name of the Person :

--

Contact No.:

--

Since How Long Known :

--

Maximum Limit Dealt :

--

Experience :

--

Remark:

--

 

 

No. of Employees :

Not Divulged

 

 

Bankers :

  • Allahabad Bank, Kaisarganj, Bahraich - 271903, Uttar Pradesh, India

 

Banker Name

Kotak Mahindra Bank Limited

Branch Address

36-38A, Nariman Bhavan, 227, D, Nariman Point, Mumbai – 400021, Maharashtra, India

Person Name (With Designation)

--

Contact Number

--

Name of Account Holder

--

Account Number

--

Account Since (Date/Year of Account Opening)

--

Average Balance Maintained (If Possible)

--

Credit Facilities Enjoyed (If any)

--

Account Operation

--

Remarks (If any)

--

 

 

Facilities :

Secured Loan

31.03.2016

(INR in Million)

31.03.2015

(INR in Million)

Long-term Borrowings

 

 

Working capital loans from banks

240.000

120.000

 

 

 

Total

240.000

120.000

 

Auditors :

 

Name :

N. S. Buhariwalla and Associates

Chartered Accountants

Address :

201/ 203, Konark Classic, 85, Hill Road, Bandra, Mumbai – 400050, Maharashtra, India

PAN N Income-tax PAN of auditor or auditor's firm :

ABRPB4654P

 

 

Memberships :

Not Available

 

 

Collaborators :

Not Available

 

 

Holding Company:

Parle Products Private Limited (U15400MH1950PTC008334)

 

 

Subsidiary company

  • Arctic Biscuits Private Limited
  • Antarctic Biscuits Private Limited
  • Pardee Foods Nigeria Limited (Pardee)
  • Equator Foods Ghana Limited
  • Parlite Foods Sarl (Parlite)
  • Oceanic Holdings Pte. Limited
  • Pacific Food Limited
  • Esteem Food Products PLC

 

 

Associates:

  • Golden Sands Investment Private Limited
  • Silver Turf Investment Private Limited
  • Parle Kisan Sewa Kendra LLP

 

 

Enterprises which are owned, or have significant influence of or are partners

with Key management

personnel and their

relatives

Parle Kisan Seva Kendra LLP

 

 

CAPITAL STRUCTURE

 

As on 31.03.2016

 

Authorised Capital :

No. of Shares

Type

Value

Amount

 

 

 

 

50000

Equity Shares

INR 100/- each

INR 5.000 Million

 

 

 

 

 

Issued, Subscribed & Paid-up Capital :

No. of Shares

Type

Value

Amount

 

 

 

 

49500

Equity Shares

INR 100/- each

INR 4.950 Million

 

 

 

 

 


 

FINANCIAL DATA

[all figures are in INR Million]

 

ABRIDGED BALANCE SHEET

 

 

SOURCES OF FUNDS

 

31.03.2016

31.03.2015

31.03.2014

I.      EQUITY AND LIABILITIES

 

 

 

(1)Shareholders' Funds

 

 

 

(a) Share Capital

4.950

4.950

4.950

(b) Reserves and Surplus

24975.442

21208.685

17811.145

(c) Money received against share warrants

0.000

0.000

0.000

 

 

 

 

(2) Share Application money pending allotment

0.000

0.000

0.000

Total Shareholders’ Funds (1) + (2)

24980.392

21213.635

17816.095

 

 

 

 

(3) Non-Current Liabilities

 

 

 

(a) long-term borrowings

240.000

120.000

0.000

(b) Deferred tax liabilities (Net)

0.000

0.000

0.000

(c) Other long-term liabilities

153.397

86.773

129.585

(d) long-term provisions

468.418

521.779

188.745

Total Non-current Liabilities (3)

861.815

728.552

318.330

 

 

 

 

(4) Current Liabilities

 

 

 

(a) Short-term borrowings

0.000

0.000

0.000

(b) Trade payables

3451.073

3474.380

4142.178

(c) Other current liabilities

1143.187

1404.088

912.018

(d) Short-term provisions

57.734

58.538

56.999

Total Current Liabilities (4)

4651.994

4937.006

5111.195

 

 

 

 

TOTAL

30494.201

26879.193

23245.620

 

 

 

 

II.    ASSETS

 

 

 

(1) Non-current assets

 

 

 

(a) Fixed Assets

 

 

 

(i) Tangible assets

3890.555

3785.329

3880.269

(ii) Intangible Assets

14.134

17.252

22.970

(iii) Tangible assets capital work-in-progress

181.875

417.839

277.913

(iv) Intangible assets under development

231.692

89.437

4.511

(b) Non-current Investments

5277.928

3882.026

2486.474

(c) Deferred tax assets (net)

281.431

224.327

81.567

(d) Long-term loans and advances

1313.373

1319.477

1372.462

(e) Other Non-current assets

20.306

9.045

12.645

Total Non-Current Assets

11211.294

9744.732

8138.811

 

 

 

 

(2) Current assets

 

 

 

(a) Current investments

7690.930

6213.559

4686.419

(b) Inventories

6563.397

6435.827

6443.409

(c) Trade receivables

1426.422

1511.280

1380.319

(d) Cash and bank balances

2474.852

2075.565

1754.331

(e) Short-term loans and advances

872.106

754.169

770.635

(f) Other current assets

255.200

144.061

71.696

Total Current Assets

19282.907

17134.461

15106.809

 

 

 

 

TOTAL

30494.201

26879.193

23245.620

 

 

PROFIT & LOSS ACCOUNT

 

 

PARTICULARS

31.03.2016

31.03.2015

31.03.2014

 

SALES

 

 

 

 

Total Revenue from operations

68675.001

65144.002

58115.252

 

Other Income

1719.733

1632.797

908.435

 

TOTAL             

70394.734

66776.799

59023.687

 

 

 

 

 

Less

EXPENSES

 

 

 

 

Cost of Materials Consumed

43327.917

42808.593

38963.370

 

Purchases of Stock-in-Trade

408.546

302.610

73.088

 

Changes in inventories of finished goods, work-in-progress and Stock-in-Trade

58.090

(41.298)

(639.657)

 

Employee benefit expense

1722.344

1520.457

1330.344

 

CSR expenditure

15.477

64.101

0.000

 

Other expenses

18379.882

16152.641

15145.859

 

Exceptional items

0.000

(0.218)

(0.075)

 

Extraordinary items

2.790

(2.223)

46.750

 

TOTAL              

63915.046

60804.663

54919.679

 

 

 

 

 

 

PROFIT/ (LOSS)  BEFORE INTEREST, TAX, DEPRECIATION AND AMORTISATION

6479.688

5972.136

4104.008

 

 

 

 

 

Less

FINANCIAL EXPENSES

11.475

13.395

23.166

 

 

 

 

 

 

PROFIT / (LOSS) BEFORE TAX, DEPRECIATION AND AMORTISATION

6468.213

5958.741

4080.842

 

 

 

 

 

Less/ Add

DEPRECIATION/ AMORTISATION

912.012

978.140

740.755

 

 

 

 

 

 

PROFIT/ (LOSS)  BEFORE TAX

5556.201

4980.601

3340.087

 

 

 

 

 

Less

TAX

1789.444

1566.017

967.563

 

 

 

 

 

 

PROFIT/ (LOSS)  AFTER TAX 

3766.757

3414.584

2372.524

 

 

 

 

 

Add

PREVIOUS YEARS’ BALANCE BROUGHT FORWARD

3114.584

2372.524

2290.896

 

 

 

 

 

Less

APPROPRIATIONS

 

 

 

 

Transfer to General Reserve

3141.584

2355.480

2290.896

 

Depreciation on transition to Schedule II

0.000

17.044

0.000

 

Total

3141.584

2372.524

2290.896

 

 

 

 

 

 

Balance Carried to the B/S

3739.757

3414.584

2372.524

 

 

 

 

 

 

EARNINGS IN FOREIGN CURRENCY

 

 

 

 

FOB value of manufactured goods

0.000

0.000

18.560

 

Earnings on professional and consultation fees

7.111

9.180

6.105

 

Earnings on interest

40.627

43.049

43.054

 

Insurance

260.300

192.124

0.000

 

TOTAL EARNINGS

308.038

244.353

67.719

 

 

 

 

 

 

IMPORTS

 

 

 

 

Raw Materials

545.333

388.451

332.317

 

Components and Stores parts

5.924

15.843

7.511

 

Capital Goods

191.632

264.140

13.640

 

TOTAL IMPORTS

742.889

668.434

353.468

 

 

 

 

 

 

Earnings / (Loss) Per Share (INR)

76152.46

68936.59

48874.22

 

 

 

CURRENT MATURITIES OF LONG TERM DEBT DETAILS

 

Particulars

 

31.03.2016

31.03.2015

31.03.2014

Current Maturities of Long term debt

NA

NA

NA

 

 

 

 

Net cash flows from (used in) operations

5340.563

4498.541

4208.808

 

 

 

 

Net cash flows from (used in) operating activities

3043.307

2800.266

2407.810

 

 

KEY RATIOS

 

EFFICIENCY RATIOS

 

PARTICULARS

 

31.03.2016

31.03.2015

31.03.2014

Average Collection Days

(Sundry Debtors / Income * 365 Days)

7.58

8.47

8.67

 

 

 

 

Account Receivables Turnover

(Income / Sundry Debtors)

48.14

43.11

42.10

 

 

 

 

Average Payment Days

(Sundry Creditors / Purchases * 365 Days)

28.80

29.42

38.73

 

 

 

 

Inventory Turnover

(Operating Income / Inventories)

0.99

0.93

0.64

 

 

 

 

Asset Turnover

(Operating Income / Net Fixed Assets)

1.50

1.39

0.98

 

LEVERAGE RATIOS

 

PARTICULARS

 

31.03.2016

31.03.2015

31.03.2014

Debt Ratio

((Borrowing + Current Liabilities) / Total Assets)

0.16

0.19

0.22

 

 

 

 

Debt Equity Ratio

(Total Liability / Networth)

0.01

0.01

0.00

 

 

 

 

Current Liabilities to Networth

(Current Liabilities / Net Worth)

0.19

0.23

0.29

 

 

 

 

Fixed Assets to Networth

(Net Fixed Assets / Networth)

0.17

0.20

0.23

 

 

 

 

Interest Coverage Ratio

(PBIT / Financial Charges)

564.68

445.85

177.16

 

PROFITABILITY RATIOS

 

PARTICULARS

 

 

31.03.2016

31.03.2015

31.03.2014

Net Profit Margin

 (PAT / Sales) * 100)

%

5.48

5.24

4.08

 

 

 

 

 

Return on Total Assets

((PAT / Total Assets) * 100)

%

12.35

12.70

10.21

 

 

 

 

 

Return on Investment (ROI)

((PAT / Networth) * 100)

%

15.08

16.10

13.32

 

SOLVENCY RATIOS

 

PARTICULARS

 

31.03.2016

31.03.2015

31.03.2014

Current Ratio

(Current Assets / Current Liabilities)

4.15

3.47

2.96

 

 

 

 

Quick Ratio

((Current Assets – Inventories) / Current Liabilities)

2.73

2.17

1.69

 

 

 

 

G-Score Ratio Financial

(Networth / Total Assets)

0.82

0.79

0.77

 

 

 

 

G-Score Ratio Debt

(Debts / Equity Capital)

48.48

24.24

0.00

 

 

 

 

G-Score Ratio Liquidity

(Total Current Assets / Total Current Liabilities)

4.15

3.47

2.96

Total Liability = Short-term Debt + Long-term Debt + Current Maturities of Long-term debts

 

FINANCIAL ANALYSIS

[all figures are in INR Million]

 

DEBT EQUITY RATIO

 

Particular

31.03.2014

31.03.2015

31.03.2016

 

(INR In Million)

(INR In Million)

(INR In Million)

Share Capital

4.950

4.950

4.950

Reserves & Surplus

17811.145

21208.685

24975.442

Money received against share warrants

0.000

0.000

0.000

Share Application money pending allotment

0.000

0.000

0.000

Net worth

17816.095

21213.635

24980.392

 

 

 

 

Long-term borrowings

0.000

120.000

240.000

Short term borrowings

0.000

0.000

0.000

Total borrowings

0.000

120.000

240.000

Debt/Equity ratio

0.000

0.006

0.010

 

 

 

 

YEAR-ON-YEAR GROWTH

 

Year on Year Growth

31.03.2014

31.03.2015

31.03.2016

 

(INR In Million)

(INR In Million)

(INR In Million)

Sales

58115.252

65144.002

68675.001

 

 

12.095

5.420

 

 

 

NET PROFIT MARGIN

 

Net Profit Margin

31.03.2014

31.03.2015

31.03.2016

 

(INR In Million)

(INR In Million)

(INR In Million)

Sales

58115.252

65144.002

68675.001

Profit/ (Loss)

2372.524

3414.584

3766.757

 

4.08 %

5.24 %

5.48 %

 

 

 

 

LOCAL AGENCY FURTHER INFORMATION

 

Sr. No.

Check list by info agents

Available in Report (Yes/No)

1

Year of establishment

Yes

2

Constitution of the entity -Incorporation details

Yes

3

Locality of the entity

Yes

4

Premises details

No

5

Buyer visit details

--

6

Contact numbers

Yes

7

Name of the person contacted

Yes

8

Designation of contact person

Yes

9

Promoter’s background

Yes

10

Date of Birth of Proprietor / Partners / Directors

Yes

11

Pan Card No. of Proprietor / Partners

No

12

Voter Id Card No. of Proprietor / Partners

No

13

Type of business

Yes

14

Line of Business

Yes

15

Export/import details (if applicable)

No

16

No. of employees

No

17

Details of sister concerns

Yes

18

Major suppliers

No

19

Major customers

No

20

Banking Details

Yes

21

Banking facility details

Yes

22

Conduct of the banking account

--

23

Financials, if provided

Yes

24

Capital in the business

Yes

25

Last accounts filed at ROC, if applicable

Yes

26

Turnover of firm for last three years

Yes

27

Reasons for variation <> 20%

--

28

Estimation for coming financial year

No

29

Profitability for last three years

Yes

30

Major shareholders, if available

Yes

31

External Agency Rating, if available

No

32

Litigations that the firm/promoter involved in

---

33

Market information

---

34

Payments terms

No

35

Negative Reporting by Auditors in the Annual Report

No

 

 

OPERATIONS:

 

The sales for the year amounted to INR 68675.001 million compared to previous year’s sales of 65144.002 million showing an increase of 5.42%. The Net Profit Before Tax is INR 5556.201 Million as compared to INR 4980.601 Million for the previous year showing an increase of 11.56 %.

 

 

Note: The Registered office of the company is shifted from V.S. Khandekar Marg, ILE Parle (East) Mumbai - 400057, Maharashtra, India to present address w.e.f. 08.09.2007.

 

 

 

INDEX OF CAHREGS:

 

SNO

SRN

CHARGE ID

CHARGE HOLDER NAME

DATE OF CREATION

DATE OF MODIFICATION

DATE OF SATISFACTION

AMOUNT

ADDRESS

1

C79718813

10493158

KOTAK MAHINDRA BANK LIMITED

24/04/2014

01/02/2016

-

240000000.0

27-BKC, C 27, G Block, Bandra Kurla Complex, Bandra (East), Mumbai-400051, Maharashtra, India

2

C67049080

10133414

KOTAK MAHINDRA BANK LIMITED

07/11/2008

29/09/2015

-

1250000000.0

27-BKC, C 27, G Block, Bandra Kurla Complex, Bandra (East), Mumbai-400051, Maharashtra, India

3

A56769185

10112403

ALLAHABAD BANK

28/03/2008

-

10/02/2009

79000000.0

KAISARGANJ, BAHRAICH-271903, Uttar Pradesh, India

 

 

 

FIXED ASSETS

 

  • Land and Building
  • Furniture’s and Fixtures
  • Office Equipment
  • Computer
  • Vehicles

 

 

PRESS RELEASE:

 

PARLE TO HIKE PRICES, REDUCE QUANTITY OF BISCUITS IN SOME PACKS AS GST BITES

 

GST rate on biscuits at 18% is much higher than the earlier 12% in value-added tax that companies had to pay

 

Feb 26 2018: Bengaluru: For nearly 80 years, Parle G has been a household name in biscuits and the key reason behind its success has been its ability to stick to its position as a mass brand.

 

That premise will be put to the test three months from now and could result in significant volume losses as Parle Products Pvt. Ltd reluctantly gears up to both reduce the number of biscuits in some Parle G stock-keeping units (SKUs) and hike prices outright on otheINR .

 

Parle has been loathe to hike prices of its Parle G brand, and other biscuits including Marie that cost less than INR 100 per kg, even though the company has talked about doing so after goods and services tax (GST) was implemented last July.

 

“There are certain decisions which are irreversible because they are huge and everyone—including consumers—would take a hit,” said Mayank Shah, category head of biscuits at Parle. By May, the firm’s revised pricing strategy for these lower-end brands ought to reflect on retail shelves.

 

In Parle G, for instance, the company sells its biscuits in various SKUs (pack sizes) that start from INR 2 and go up to INR 100. For SKUs that cost less than INR 10, it will not hike prices but will reduce the number of biscuits in each pack—mostly by one biscuit. In those that cost INR 10 and above, it will increase prices by 4% on average, Shah said.

 

GST rate on biscuits, at 18%, is much higher than the earlier 12% in value-added tax that companies had to pay. While that has not impacted the more premium segments of the biscuit market, it has hit the bottom end of the pyramid where Parle G operates.

 

After GST was implemented, the company initially talked about hiking prices of Parle G by March, according to a PTI report last year. That has now been pushed to May, and yet, there is hesitation. The segment is so price-sensitive that knocking just one biscuit off a INR 2 pack, for instance, could impact sales to the tune of 30-50%, said Shah.

 

“It’s a risky proposition to reduce the quantity or size of an accepted mass brand at the same price. A marginal price increase may be still acceptable by masses compared to a size and quantity reduction as people know there will be a gradual price increase in everything,” said Sreedhar Prasad, partner and head of consumer markets at KPMG.

 

The bulk of Parle’s business is, indeed, no longer in the glucose biscuits category. Biscuits that cost less than INR 100 a kg, account for only 30% of overall revenue compared with over 60% during Parle G’s heydey.

 

And the overall biscuit market is doing quite well with Parle’s volume and value sales growing at 12-15% between January and December 2017.

 

While Shah is banking on the non-mass, premium part of his portfolio—led by Hide & Seek, Milano and Simply Good—to boost profits and growth ahead, co-category head Krishna Rao’s mandate is to drive growth in other non-biscuit categories ranging from confectionary to snacks.

 

“They make minuscule profits on Parle G but it helps us in many other things, right from sourcing, and it gives you that kind of scale and presence in the market. If Parle G is going to ten shops, along with that, you can sell many other things. It’s not really for profitability that they operate it,” Shah said.

 



 

 

 


 

CMT REPORT (Corruption, Money Laundering & Terrorism]

 

The Public Notice information has been collected from various sources including but not limited to: The Courts, India Prisons Service, Interpol, etc.

 

1]         INFORMATION ON DESIGNATED PARTY

No records exist designating subject or any of its beneficial owners, controlling shareholders or senior officers as terrorist or terrorist organization or whom notice had been received that all financial transactions involving their assets have been blocked or convicted, found guilty or against whom a judgement or order had been entered in a proceedings for violating money-laundering, anti-corruption or bribery or international economic or anti-terrorism sanction laws or whose assets were seized, blocked, frozen or ordered forfeited for violation of money laundering or international anti-terrorism laws.

 

2]         Court Declaration :

No records exist to suggest that subject is or was the subject of any formal or informal allegations, prosecutions or other official proceeding for making any prohibited payments or other improper payments to government officials for engaging in prohibited transactions or with designated parties.

 

3]         Asset Declaration :

No records exist to suggest that the property or assets of the subject are derived from criminal conduct or a prohibited transaction.

 

4]         Record on Financial Crime :

            Charges or conviction registered against subject:                                                           None

 

5]         Records on Violation of Anti-Corruption Laws :

            Charges or investigation registered against subject:                                                        None

 

6]         Records on Int’l Anti-Money Laundering Laws/Standards :

            Charges or investigation registered against subject:                                                        None

 

7]         Criminal Records

No available information exist that suggest that subject or any of its principals have been formally charged or convicted by a competent governmental authority for any financial crime or under any formal investigation by a competent government authority for any violation of anti-corruption laws or international anti-money laundering laws or standard.

 

8]         Affiliation with Government :

No record exists to suggest that any director or indirect owners, controlling shareholders, director, officer or employee of the company is a government official or a family member or close business associate of a Government official.

 

9]         Compensation Package :

Our market survey revealed that the amount of compensation sought by the subject is fair and reasonable and comparable to compensation paid to others for similar services.

 

10]        Press Report :

            No press reports / filings exists on the subject.

 

 

CORPORATE GOVERNANCE

 

MIRA INFORM as part of its Due Diligence do provide comments on Corporate Governance to identify management and governance. These factors often have been predictive and in some cases have created vulnerabilities to credit deterioration.

 

Our Governance Assessment focuses principally on the interactions between a company’s management, its Board of Directors, Shareholders and other financial stakeholders.

 

 

CONTRAVENTION

 

Subject is not known to have contravened any existing local laws, regulations or policies that prohibit, restrict or otherwise affect the terms and conditions that could be included in the agreement with the subject.

 

 

FOREIGN EXCHANGE RATES

 

Currency

 

Unit

INR

US Dollar

1

INR 64.85

UK Pound

1

INR 90.58

Euro

1

INR 79.67

 

 

INFORMATION DETAILS

 

Information Gathered by :

GYT

 

 

Analysis Done by :

PYK

 

 

Report Prepared by :

MTN

 


 

SCORE FACTORS

 

DEMERIT POINTS

 

 

--BANK CHARGES

YES/NO

YES

--LITIGATION

YES/NO

NO

--OTHER ADVERSE INFORMATION

YES/NO

NO

MERIT POINTS

 

 

--SOLE DISTRIBUTORSHIP

YES/NO

NO

--EXPORT ACTIVITIES

YES/NO

NO

--AFFILIATION

YES/NO

YES

--LISTED

YES/NO

NO

--OTHER MERIT FACTORS

YES/NO

YES

 

 

RATING EXPLANATIONS

 

Credit Rating

Explanation

Rating Comments

A++

Minimum Risk

Business dealings permissible with minimum risk of default

A+

Low Risk

Business dealings permissible with low risk of default

A

Acceptable Risk

Business dealings permissible with moderate risk of default

B

Medium Risk

Business dealings permissible on a regular monitoring basis

C

Medium High Risk

Business dealings permissible preferably on secured basis

D

High Risk

Business dealing not recommended or on secured terms only

NB

New Business

No recommendation can be done due to business in infancy stage

NT

No Trace

No recommendation can be done as the business is not traceable

 

NB is stated where there is insufficient information to facilitate rating. However, it is not to be considered as unfavourable.

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors are as follows:

 

·         Financial condition covering various ratios

·         Company background and operations size

·         Promoters / Management background

·         Payment record

·         Litigation against the subject

·         Industry scenario / competitor analysis

·         Supplier / Customer / Banker review (wherever available)

 

 

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.