MIRA INFORM REPORT

 

 

 

Report No. :

515899

Report Date :

25.06.2018

 

 

 

IDENTIFICATION DETAILS

 

Name :

SYNCMEDIA AND ADTECH PRIVATE LIMITED

 

 

Registered Office :

CD/20A Hari Nagar, New Delhi – 110064

Mob. No.:

91-9811626633 (Mr. Anubhav Sharma)

 

 

Country :

India

 

 

Financials (as on) :

Not Available

 

 

Date of Incorporation :

06.03.2017

 

 

CIN No.:

[Company Identification No.]

U74999DL2017PTC313960

 

 

Capital Investment / Paid-up Capital :

INR 0.125 Million

 

 

IEC No.:

[Import-Export Code No.]

Not Available

 

 

PAN No.:

[Permanent Account No.]

AAYCS2705D

 

 

GSTN :

[Goods & Service Tax Registration No.]

07AAYCS2705D1Z8

 

 

Legal Form :

Private Limited Liability Company

 

 

Line of Business :

Providing Digital Advertising and Media Services. [Registered activity and also confirmed by management]

 

 

No. of Employees :

11 (Approximately)

 

 

RATING & COMMENTS

(Mira Inform has adopted New Rating mechanism w.e.f. 23rd January 2017)

 

MIRA’s Rating :

NB

 

Credit Rating

Explanation

Rating Comments

NB

New Business

No recommendation can be done due to business in infancy stage

 

Status :

New Business

 

 

Payment Behaviour :

Unknown

 

 

Litigation :

Clear

 

 

Comments :

Subject is a new company incorporated in March 2017. The company is engaged in providing digital advertising and media services.

 

Mr. Anubhav Sharma (Director) has provided general information and claimed that activity of the company has started from the same month.

 

Further, he also stated that company has achieved revenue of INR 37.5 million for the FY 2017-18 (Revenue figure could not be verified).

 

The company finalises the client's requirements with the use of “ACR” technology while rendering it services.

 

Furthermore, customers (Omnicom Media Group Private Limited, Shyam Spectra Private Limited and TLG India Private Limited) of the company has given positive feedback and they are satisfied with company’s services and overall performance.

 

Banker (HDFC Bank Ltd) has also given positive feedback and satisfied with company’s banking transactions.

 

Business is active. Payment terms are unknown.

 

In view of infancy stage, it is advisable to deal with the company on safe and secured trade terms and conditions.

 

Note:

 

Site visit was conducted at the corporate office address of the company. Our executive has successfully traced the company on the given address.

 

At the premises our executive met to Mr. Anubhav Sharma (Director) of the company.

 

As per our executive observation, location of the company is easy to find. Landmark was near 59 Metro Station. It is 5 storey building and firm is situated on 4th floor. Locality appears to be commercial. Area seems to be upmarket.

 

Area of the premises was 1600 (SQ. FT) and 08 employees were sighted into premises.

 

Name board of the company was sighted at the given address.

 

Further, our executive enquired from neighboring entity i.e. Saavn (Mr. Sathya) and Tiqnet.Com (Mr. Sumit) and they were also confirmed that company exists on given address.

 

NOTES :

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

 

ECGC Country Risk Classification List

 

Country Name

Previous Rating

(31.12.2017)

Current Rating

(01.04.2018)

India

A1

A1

 

Risk Category

ECGC Classification

Insignificant

 

A1

Low Risk

 

A2

Moderately Low Risk

 

B1

Moderate Risk

 

B2

Moderately High Risk

 

C1

High Risk

 

C2

Very High Risk

 

D

 

 

EXTERNAL AGENCY RATING

 

Rating Agency Name

Not Available

Rating

Not Available

Rating Explanation

Not Available

Date

Not Available

 

 

RBI DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available RBI Defaulters’ list.

 

 

EPF (Employee Provident Fund) DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available EPF (Employee Provident Fund) Defaulters’ list as of 31-03-2018.

 

 

BIFR (Board for Industrial & Financial Reconstruction) LISTING STATUS

 

Subject’s name is not listed as a Sick Unit in the publicly available BIFR (Board for Industrial & Financial Reconstruction) list as of 25.06.2018.

 

 

IBBI (Insolvency and Bankruptcy Board of India) LISTING STATUS

 

Subject’s name is not listed in the publicly available IBBI (Insolvency and Bankruptcy Board of India) list as of report date.

 

 

INFORMATION PARTED BY

 

Name :

Mr. Anubhav Sharma

Designation :

Director

Contact No.:

91-9811626633

Date :

22.06.2018

 

 

LOCATIONS

 

Registered Office :

CD/20A Hari Nagar, New Delhi – 110064, India

Tel. No.:

Not Available

Mobile No.:

91-9811626633 (Mr. Anubhav Sharma)

91-9920272650 (Ms. Khushbo Banot)

91-9717792533 (Mr. Rakesh Jha)

Fax No.:

Not Available

E-Mail :

anubhav@syncmedia.in

Website :

http://www.syncmedia.in

Area :

1100 sq. ft.

Location :

Owned

 

 

Corporate Office :

406 D, 4th Floor, Centrum Plaza, Sector 53, Golf Course Road, Gurugram – 122011, Haryana, India

Area :

1600 sq. ft. [As per site visit]

Locality :

Commercial [As per site visit]

 

 

DIRECTORS

 

As on 31.03.2018

 

Name :

Mr. Vikas Saxena

Designation :

Additional Director

Address :

J-034, Park Place, DLF City, Phase V, Sector-54, Gurugram – 122011, Haryana, India

Date of Appointment :

04.07.2017

DIN No.:

01104119

Other Directorship:

CIN/FCRN

Company Name

Begin Date

End Date

U72200DL2007PTC161127

SPACEAGE WEB TRANSACTIONS PRIVATE LIMITED

26/03/2007

-

U74140DL2014PTC263860

AV AUDVERTISE PRIVATE LIMITED

22/01/2014

-

U74140HR2015FTC054342

NIMBUZZ TECHNOLOGIES INDIA PRIVATE LIMITED

19/01/2015

-

U63000DL2015PTC279184

WUDSTAY TRAVELS PRIVATE LIMITED

17/04/2015

-

U74999HR2011PTC044578

NIMBUZZ E-COMMERCE INDIA PRIVATE LIMITED

14/12/2011

-

U74999HR2017PTC070632

SAMGAVI CONSULTING PRIVATE LIMITED

04/09/2017

-

U72900DL2017PTC323895

RIVIER SOFTWARE PRIVATE LIMITED

19/09/2017

-

 

 

Name :

Mr. Anubhav Sharma

Designation :

Director

Address :

Dw 17 Deerwood Chase Sector 50 Nirvana Coutry, Gurugram – 122003, Haryana, India

Date of Appointment :

06.03.2017

DIN No.:

06774767

Other Directorship:

CIN/FCRN

Company Name

Begin Date

End Date

U74140DL2014PTC263860

AV AUDVERTISE PRIVATE LIMITED

22/01/2014

-

 

 

KEY EXECUTIVES

 

Name :

Ms. Khushboo Barot

Designation :

Regional Head

 

 

Name :

Mr. Rakesh Jha

Designation :

Manager – Finance and Operations

 

 

MAJOR SHAREHOLDERS / SHAREHOLDING PATTERN

 

As on 03.03.2017

 

Names of Shareholders

No. of Shares

% of holding

Anubhav  Sharma

9500

95.00

Neha Garg

500

5.00

 

 

 

Total

10000

100.00

 

 

As on 08.09.2017

 

Names of Allottee

 

No. of Shares

Vikas Saxena

 

2500

 

 

 

Total

 

2500

 

 

BUSINESS DETAILS

 

Line of Business :

Providing Digital Advertising and Media Services. [Registered activity and also confirmed by management]

 

 

Brand Names :

Not Divulged

 

 

Agencies Held :

Not Divulged

 

 

Exports :

Not Divulged

 

 

Imports :

Not Divulged

 

 

Terms :

 

Selling :

L/C, Cheque and Credit (30/60 days)

 

 

Purchasing :

L/C, Cheque and Credit (30/60 days)

 

PRODUCTION STATUS NOT AVAILABLE

 

 

GENERAL INFORMATION

 

Suppliers :

Not Available

 

Note: Since subject is service provider, supplier details Not Available

 

 

Customers :

Corporate

Reference :

Omni Com Media Group Private Limited

Name of the Person :

Mr. Anuj Madan (General Manager)

E-Mail: anuj.madan@phadmedia.com

Contact No.:

91-9811664977

Since How Long Known :

1 Year

Maximum Limit Dealt :

--

Experience :

 

Services

Overall

Good

Good

Remark:

Gave positive response about subject company, they are satisfied with their services.

 

Reference :

Shyam Spectra Private Limited

Name of the Person :

Mr. Shannawaz Karim (General Manager Marketing)

E-Mail: shahnawaz.karim@spectra.co  

Contact No.:

91-9810748158

Since How Long Known :

1 Year

Maximum Limit Dealt :

--

Experience :

 

Services

Overall

Good

Good

Remark:

Gave positive response about subject company, they are satisfied with subject company.

 

Reference :

TLG India Private Limited (Zenith Board Name)

Name of the Person :

Mr. Santosh Ghosh (Managing  Partner)

E-Mail: santosh.ghosh@publicismedia.com

Contact No.:

91-9820123489

Since How Long Known :

1 Year

Maximum Limit Dealt :

--

Experience :

 

Services

Overall

Good

Good

Remark:

Gave positive response about subject company, they are satisfied with their services.

 

 

No. of Employees :

11 (Approximately)  

 

 

Bankers :

Bank Name

HDFC Bank Limited

Branch

SCO-7, Sector 31-32A, Main Market, Gurugram Branch, Haryana, India

Person Name (With Designation)

Mr. Ajay Ravat (Branch Manager)

Contact Number

91-9811071310

Name of Account Holder

Syncmedia and Adtech Private Limited

MICR No.

110240111

IFSC Code

HDFC0000622

Account Number

50200024159510

Swift Code

HDFCINBB

Account Since (Date/Year of Account Opening)

2017

Average Balance Maintained (If Possible)

--

Credit Facilities Enjoyed (If any)

--

Account Operation

Current Account

Remarks (If any)

Gave positive response about subject company, they are satisfied with their banking transaction.

 

 

 

Auditors :

 

Name :

Gopal Patnayak

Chartered Accountant

Address :

Delhi, India

 

 

Memberships :

Not Available

 

 

Collaborators :

Not Available

 

 

Associates/Subsidiaries :

Not Available

 

 

 

CAPITAL STRUCTURE

 

Authorised Capital :

No. of Shares

Type

Value

Amount

 

 

 

 

12500

Equity Shares

INR 10/- each

INR 0.125 Million

 

 

 

 

 

Issued, Subscribed & Paid-up Capital :

No. of Shares

Type

Value

Amount

 

 

 

 

12500

Equity Shares

INR 10/- each

INR 0.125 Million

 

 

 

 

 

 

 

 

 

 

 

                                                                   


 

FINANCIAL DATA

[all figures are in INR Million]

 

Particulars

 

 

 

31.03.2018

Sales Turnover (Approximately)

 

 

37.500

 

 

 

 

 

The above information has been parted by Mr. Anubhav Sharma (Director)

 

 

LOCAL AGENCY FURTHER INFORMATION

 

Sr. No.

Check list by info agents

Available in Report (Yes/No)

1

Year of establishment

Yes

2

Constitution of the entity -Incorporation details

Yes

3

Locality of the entity

Yes

4

Premises details

Yes

5

Buyer visit details

Yes

6

Contact numbers

Yes

7

Name of the person contacted

Yes

8

Designation of contact person

Yes

9

Promoter’s background

Yes

10

Date of Birth of Proprietor / Partners / Directors

No

11

Pan Card No. of Proprietor / Partners

No

12

Voter Id Card No. of Proprietor / Partners

No

13

Type of business

Yes

14

Line of Business

Yes

15

Export/import details (if applicable)

No

16

No. of employees

Yes

17

Details of sister concerns

No

18

Major suppliers

No

19

Major customers

Yes

20

Banking Details

Yes

21

Banking facility details

No

22

Conduct of the banking account

Yes

23

Financials, if provided

No

24

Capital in the business

Yes

25

Last accounts filed at ROC, if applicable

No

26

Turnover of firm for last one year

Yes

27

Reasons for variation <> 20%

--

28

Estimation for coming financial year

No

29

Profitability for last three years

No

30

Major shareholders, if available

Yes

31

External Agency Rating, if available

No

32

Litigations that the firm/promoter involved in

--

33

Market information

--

34

Payments terms

Yes

35

Negative Reporting by Auditors in the Annual Report

No

 

 

OBSERVATION POINTS

 

Name of Company :

SYNCMEDIA AND ADTECH PRIVATE LIMITED

 

 

Address :

406 D, 4th Floor, Centrum Plaza, Sector 53, Golf Course Road, Gurugram – 122011, Haryana, India

 

 

Mobile No.:

91-9811626633

 

 

Email :

anubhav@syncmedia.io

 

 

Person to whom we met:

Mr. Anubhav Sharma

 

 

Designation :

Director

 

 

Name Board :

Sighted

 

 

Location:

Easy

 

 

Landmark (If Any):

59 Metro Station

 

 

Total Floors of the building:

5 Floors

 

 

Subject situated on :

4th Floor

 

 

Locality:

Commercial

 

 

Area of premises :

1600 sq. ft.

 

 

Area :

Upmarket

 

 

No. of employees seen at premises:

8

 

 

Visibility of Items:
  • Telephone
  • Telex
  • Computers
  • Air Conditioner
  • Office Equipment
  • Xerox Machine

 

 

Furniture Items Sighted :

Yes

 

 

Neighbour’s interview :

Name of company: Saavn

Contact person name: Mr. Sathya

Neighbor’s overview: Subject company exist on the given address

 

Name of company: Tiqnet.Com

Contact person name: Mr. Sumit

Neighbor’s overview: Subject company exist on the given address

 

 

Proof of visit:

Photograph

 

 

INDEX OF CHARGES: NO CHARGES EXIST FOR THE COMPANY

 

 

PHOTOGRAPHS:

 

  

 

 

 

 

 

 

 

CMT REPORT (Corruption, Money Laundering & Terrorism]

 

The Public Notice information has been collected from various sources including but not limited to: The Courts, India Prisons Service, Interpol, etc.

 

1]         INFORMATION ON DESIGNATED PARTY

No records exist designating subject or any of its beneficial owners, controlling shareholders or senior officers as terrorist or terrorist organization or whom notice had been received that all financial transactions involving their assets have been blocked or convicted, found guilty or against whom a judgement or order had been entered in a proceedings for violating money-laundering, anti-corruption or bribery or international economic or anti-terrorism sanction laws or whose assets were seized, blocked, frozen or ordered forfeited for violation of money laundering or international anti-terrorism laws.

 

2]         Court Declaration :

No records exist to suggest that subject is or was the subject of any formal or informal allegations, prosecutions or other official proceeding for making any prohibited payments or other improper payments to government officials for engaging in prohibited transactions or with designated parties.

 

3]         Asset Declaration :

No records exist to suggest that the property or assets of the subject are derived from criminal conduct or a prohibited transaction.

 

4]         Record on Financial Crime :

            Charges or conviction registered against subject:                                                           None

 

5]         Records on Violation of Anti-Corruption Laws :

            Charges or investigation registered against subject:                                                        None

 

6]         Records on Int’l Anti-Money Laundering Laws/Standards :

            Charges or investigation registered against subject:                                                        None

 

7]         Criminal Records

No available information exist that suggest that subject or any of its principals have been formally charged or convicted by a competent governmental authority for any financial crime or under any formal investigation by a competent government authority for any violation of anti-corruption laws or international anti-money laundering laws or standard.

 

8]         Affiliation with Government :

No record exists to suggest that any director or indirect owners, controlling shareholders, director, officer or employee of the company is a government official or a family member or close business associate of a Government official.

 

9]         Compensation Package :

Our market survey revealed that the amount of compensation sought by the subject is fair and reasonable and comparable to compensation paid to others for similar services.

 

10]        Press Report :

            No press reports / filings exists on the subject.

 

CORPORATE GOVERNANCE

 

MIRA INFORM as part of its Due Diligence do provide comments on Corporate Governance to identify management and governance. These factors often have been predictive and in some cases have created vulnerabilities to credit deterioration.

 

Our Governance Assessment focuses principally on the interactions between a company’s management, its Board of Directors, Shareholders and other financial stakeholders.

 

 

CONTRAVENTION

 

Subject is not known to have contravened any existing local laws, regulations or policies that prohibit, restrict or otherwise affect the terms and conditions that could be included in the agreement with the subject.

 

 

FOREIGN EXCHANGE RATES

 

Currency

 
Unit

INR

US Dollar

1

INR 67.77

UK Pound

1

INR 89.96

Euro

1

INR 78.86

 

 

INFORMATION DETAILS

 

Information Gathered by :

SVA

 

 

Analysis Done by :

PRA

 

 

Report Prepared by :

JYO

 

SCORE FACTORS

 

DEMERIT POINTS

 

 

--BANK CHARGES

YES/NO

NO

--LITIGATION

YES/NO

NO

--OTHER ADVERSE INFORMATION

YES/NO

NO

MERIT POINTS

 

 

--SOLE DISTRIBUTORSHIP

YES/NO

NO

--EXPORT ACTIVITIES

YES/NO

NO

--AFFILIATION

YES/NO

NO

--LISTED

YES/NO

NO

--OTHER MERIT FACTORS

YES/NO

YES

 

 

RATING EXPLANATIONS

 

Credit Rating

Explanation

Rating Comments

A++

Minimum Risk

Business dealings permissible with minimum risk of default

A+

Low Risk

Business dealings permissible with low risk of default

A

Acceptable Risk

Business dealings permissible with moderate risk of default

B

Medium Risk

Business dealings permissible on a regular monitoring basis

C

Medium High Risk

Business dealings permissible preferably on secured basis

D

High Risk

Business dealing not recommended or on secured terms only

NB

New Business

No recommendation can be done due to business in infancy stage

NT

No Trace

No recommendation can be done as the business is not traceable

 

NB is stated where there is insufficient information to facilitate rating. However, it is not to be considered as unfavourable.

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors are as follows:

 

·         Financial condition covering various ratios

·         Company background and operations size

·         Promoters / Management background

·         Payment record

·         Litigation against the subject

·         Industry scenario / competitor analysis

·         Supplier / Customer / Banker review (wherever available)

 

 

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.