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3decades

 

MIRA INFORM REPORT

 

 

Report No. :

506753

Report Date :

02.05.2018

 

IDENTIFICATION DETAILS

 

Name :

WAT MEDIA PRIVATE LIMITED

 

 

Registered Office :

5th & 6th Floor, Apte Properties, Manjrekar Lane, Off Dr. E Moses Road, Worli, Mumbai – 400018, Maharashtra

Tel. No.:

91-22-67099200

 

 

Country :

India

 

 

Financials (as on) :

31.03.2017

 

 

Date of Incorporation :

19.01.2008

 

 

Com. Reg. No.:

11-178016

 

 

Capital Investment / Paid-up Capital :

INR 0.100 Million

 

 

CIN No.:

[Company Identification No.]

U72400MH2008PTC178016

 

 

IEC No.:

[Import-Export Code No.]

Not Divulged

 

 

PAN No.:

[Permanent Account No.]

AAACW8379B

 

 

TAN No.:

[Tax Deduction & Collection Account No.]

MUMW03531D

 

 

GSTN :

[Goods & Service Tax Registration No.]

Not Divulged

 

 

Service Tax No.:

AAACW8379BST001

 

 

Legal Form :

Private Limited Liability Company

 

 

Line of Business :

The company is digital and social media agency (Registered Activity)

 

 

No. of Employees :

Information denied by the management

 

 

RATING & COMMENTS

(Mira Inform has adopted New Rating mechanism w.e.f. 23rd January 2017)

 

MIRA’s Rating :

A+

 

Credit Rating

Explanation

Rating Comments

A+

Low Risk

Business dealings permissible with low risk of default

 

Status :

Good

 

 

Payment Behaviour :

Usually correct

 

 

Litigation :

Clear

 

 

Comments :

Subject is a subsidiary of “Dentsu Aegis Network India Private Limited” and was incorporated in the year 2008.


It is a digital and social media agency that helps brands connect, converse, collaborate and co-create with its target customers.


For the financial year 2017, the company has achieved revenue growth of 29.01% as compared to the previous year along with a decent profit margin of 12.78%.

The sound financial profile of the company is marked by adequate net worth base along with strong debt protection metrics due to debt free balance sheet profile.

Rating takes into consideration the subject’s healthy Earnings per Share of INR 6384.77 against the Face Value of INR 10.


Payment seems to be usually correct.


In view of aforesaid, the company can be considered for business dealings at usual trade terms and conditions.

 

NOTES :

Any query related to this report can be made on e-mail : infodept@mirainform.com while quoting report number, name and date.

 

EXTERNAL AGENCY RATING

 

Rating Agency Name

Not Available

Rating

Not Available

Rating Explanation

Not Available

Date

Not Available

 

 

RBI DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available RBI Defaulters’ list.

 

EPF (Employee Provident Fund) DEFAULTERS’ LIST STATUS

 

Subject’s name is not enlisted as a defaulter in the publicly available EPF (Employee Provident Fund) Defaulters’ list as of 31-03-2018.

 

BIFR (Board for Industrial & Financial Reconstruction) LISTING STATUS

 

Subject’s name is not listed as a Sick Unit in the publicly available BIFR (Board for Industrial & Financial Reconstruction) list as of 02.05.2018

 

IBBI (Insolvency and Bankruptcy Board of India) LISTING STATUS

 

Subject’s name is not listed in the publicly available IBBI (Insolvency and Bankruptcy Board of India) list as of report date.

 

INFORMATION DENIED BY

 

Name :

Mr. Pooja Laheri

Designation :

Accountant

Contact No.:

91-9619089969

Date :

30.04.2018

 

LOCATIONS

 

Registered Office/ Correspondence address :

5th & 6th Floor, Apte Properties, Manjrekar Lane, Off Dr. E Moses Road, Worli, Mumbai – 400018, Maharashtra, India

Tel. No.:

91-22-67099200

Mobile No.:

91-9619089969 (Mr. Pooja Laheri)

Fax No.:

Not Available

E-Mail :

roc@atmsco.in

 

 

DIRECTORS

 

As on 31.03.2017

 

Name :

Mr. Ashish Bhasin

Designation :

Director

Address :

151-I, Maker Towers, G.D. Somani Marg Cuffe Parade, Mumbai-400005, Maharashtra, India

Date of Appointment :

30.01.2015

DIN No.:

00005493

 

 

Name :

Mr. Rajiv Bharat Dingra

Designation :

Director

Address :

502, Shreejidham, Near Bhavans College, Gilbert Hill Road, Andheri ( West), Mumbai-400058, Maharashtra, India

Date of Birth/Age :

12.02.19865

Date of Appointment :

19.01.2008

DIN No.:

01872183

 

 

Name :

Mr. Anand Sharad Bhadkamkar

Designation :

Director

Address :

G-2202, Oberoi Splendor, JVLR, Andheri (East), Mumbai-400060, Maharashtra, India 

Date of Appointment :

30.01.2015

DIN No.:

02415481

 

 

Name :

Nicholas James Latta Tomlinson

Designation :

Director

Address :

12 Farrer Road, #09-10 Singapore 268824

Date of Appointment :

30.01.2015

DIN No.:

03606426

 

 

KEY EXECUTIVES

 

Name :

Mr. Pooja Laheri

Designation :

Accountant

 

 

 

MAJOR SHAREHOLDERS

 

As on 30.09.2017

 

Names of Shareholders

 

No. of Shares

Rajiv Dingra

 

1000

Ashish Bhasin

 

1

Aegis Media India Private Limited, India

 

8999

Total

 

10000

 

Equity Share Break up (Percentage of Total Equity)

 

As on 30.09.2017

 

Category

Percentage

Promoters (Individual/Hindu Undivided Family – Indian)

100.00

Total 

100.00

 

 

 

BUSINESS DETAILS

 

Line of Business :

The company is digital and social media agency (Registered Activity)

 

 

Brand Names :

Not Available

 

 

Agencies Held :

Not Available

 

 

Exports :

Not Divulged 

 

 

Imports :

Not Divulged 

 

 

Terms :

Not Divulged 

 

PRODUCTION STATUS – (NOT AVAILABLE)

 

GENERAL INFORMATION

 

Suppliers :

 

Reference :

Not Divulged

Name of the Person :

--

Contact No.:

--

Since How Long Known :

--

Maximum Limit Dealt :

--

Experience :

--

Remark:

--

 

 

Customers :

 

Reference :

Not Divulged

Name of the Person :

--

Contact No.:

--

Since How Long Known :

--

Maximum Limit Dealt :

--

Experience :

--

Remark:

--

 

 

No. of Employees :

Information denied by the management

 

 

Bankers :

Banker Name :

Not Divulged

Branch :

--

Person Name (With Designation) :

--

Contact Number :

--

Name of Account Holder :

--

Account Number :

--

Account Since (Date/Year of Account Opening) :

--

Average Balance Maintained :

--

Credit Facilities Enjoyed (CC/OD/Term Loan) :

--

Account Operation :

--

Remark :

--

 

Auditors :

 

Name :

S. R. Batliboi and Associates

Chartered Accountants

Address :

Sector-42, Sector Road, Gurugram – 122002, Haryana, India

Tel. No.:

91-22-61920000

Fax No.:

91-22-61921000

Income-tax PAN of auditor or auditor's firm :

ACHFS9118A

 

 

Memberships :

Not Available

 

 

Collaborators :

Not Available

 

 

Ultimate Holding Company :

Dentsu Inc.

 

 

Holding Company :

Dentsu Aegis Network India Private Limited [formerly known as 'Aegis Media India Private Limited')

 

 

Fellow Subsidiaries :

·         Ultimedia E-Solutions Private limited

·         Carat Media Services India Private Limited

·         Dentsu Creative Impact Private Limited

·         Fountainhead Entertainment Private Limited (w.e.f. October 16,2015)

·         Contextual Advertising Private Limited

·         Posterscope Outdoor Advertising Private Limited

·         Amnet Trading India Private Limited

·         Vizeum Media Services India Private limited

 

 

CAPITAL STRUCTURE

 

As on 30.09.2017

 

Authorised Capital :

No. of Shares

Type

Value

Amount

 

 

 

 

10000

Equity Shares

INR 10/- each

INR 0.100 Million

 

 

 

 

 

Issued, Subscribed & Paid-up Capital :

No. of Shares

Type

Value

Amount

 

 

 

 

10000

Equity Shares

INR 10/- each

INR 0.100 Million

 

 

 

 

 


 

FINANCIAL DATA

[all figures are INR Million]

 

ABRIDGED BALANCE SHEET

 

SOURCES OF FUNDS

31.03.2017

31.03.2016

31.03.2015

 

 

 

 

I.              EQUITY AND LIABILITIES

 

 

 

(1)Shareholders' Funds

 

 

 

(a) Share Capital

0.100

0.100

0.100

(b) Reserves & Surplus

188.279

124.431

75.770

(c) Money received against share warrants

0.000

0.000

0.000

 

 

 

 

(2) Share Application money pending allotment

0.000

0.000

0.000

Total Shareholders’ Funds (1) + (2)

188.379

124.531

75.870

 

 

 

 

(3) Non-Current Liabilities

 

 

 

(a) long-term borrowings

0.000

0.000

0.000

(b) Deferred tax liabilities (Net)

0.000

0.000

0.239

(c) Other long term liabilities

7.489

3.934

0.000

(d) long-term provisions

5.123

2.737

1.039

Total Non-current Liabilities (3)

12.612

6.671

1.278

 

 

 

 

(4) Current Liabilities

 

 

 

(a) Short term borrowings

0.000

0.000

0.000

(b) Trade payables

240.297

45.580

13.935

(c) Other current liabilities

28.584

7.184

5.919

(d) Short-term provisions

1.386

1.027

0.413

Total Current Liabilities (4)

270.267

53.791

20.267

 

 

 

 

TOTAL

471.258

184.993

97.415

 

 

 

 

II.          ASSETS

 

 

 

(1) Non-current assets

 

 

 

(a) Fixed Assets

 

 

 

(i) Tangible assets

25.452

23.255

6.644

(ii) Intangible Assets

1.342

0.945

0.877

(iii) Capital work-in-progress

0.000

0.000

0.000

(iv) Intangible assets under development

0.000

0.000

0.000

(b) Non-current Investments

0.000

0.000

0.000

(c) Deferred tax assets (net)

3.092

1.193

0.000

(d)  Long-term Loan and Advances

31.050

19.009

8.867

(e) Other Non-current assets

0.000

0.000

0.000

Total Non-Current Assets

60.936

44.402

16.388

 

 

 

 

(2) Current assets

 

 

 

(a) Current investments

0.000

0.000

0.000

(b) Inventories

0.000

0.000

0.000

(c) Trade receivables

290.637

76.966

59.971

(d) Cash and cash equivalents

93.214

61.962

19.177

(e) Short-term loans and advances

4.140

1.296

1.073

(f) Other current assets

22.331

0.367

0.806

Total Current Assets

410.322

140.591

81.027

 

 

 

 

TOTAL

471.258

184.993

97.415

 

 

PROFIT & LOSS ACCOUNT

 

 

PARTICULARS

31.03.2017

31.03.2016

31.03.2015

 

SALES

 

 

 

 

Income

499.625

387.267

266.324

 

Other Income

21.408

1.998

0.929

 

TOTAL

521.033

389.265

267.253

 

 

 

 

 

Less

EXPENSES

 

 

 

 

Direct Expenses

167.316

154.913

130.535

 

Employees benefits expense

134.297

89.849

59.493

 

Other expenses

115.996

68.694

34.256

 

Prior Period Income

(1.384)

0.000

0.000

 

TOTAL

416.225

313.456

224.284

 

 

 

 

 

 

PROFIT/ (LOSS)  BEFORE INTEREST, TAX, DEPRECIATION AND AMORTISATION

104.808

75.809

42.969

 

 

 

 

 

Less

FINANCIAL EXPENSES

0.076

0.084

0.174

 

 

 

 

 

 

PROFIT / (LOSS) BEFORE TAX, DEPRECIATION AND AMORTISATION

104.732

75.725

42.795

 

 

 

 

 

Less/ Add

DEPRECIATION/ AMORTISATION

8.384

3.967

2.930

 

 

 

 

 

 

PROFIT/ (LOSS)  BEFORE TAX

96.348

71.758

39.865

 

 

 

 

 

Less

TAX

32.501

23.096

13.175

 

 

 

 

 

 

PROFIT/ (LOSS)  AFTER TAX 

63.847

48.662

26.690

 

 

 

 

 

 

EARNINGS IN FOREIGN CURRENCY

 

 

 

 

Advertising Services

4.188

4.517

1.088

 

TOTAL

4.188

4.517

1.088

 

 

 

 

 

 

Earnings / (Loss) Per Share (INR)

6384.77

4866.18

2669.02

 

 

CURRENT MATURITIES OF LONG TERM DEBT DETAILS

 

Particulars

 

31.03.2017

31.03.2016

31.03.2015

Current Maturities of Long term debt

NA

NA

NA

Cash generated from operations

76.212

91.372

28.900

Net cash flows from (used in) operations

37.228

61.731

11.864

 

 

KEY RATIOS

 

EFFICIENCY RATIOS

 

PARTICULARS

 

31.03.2017

31.03.2016

31.03.2015

Average Collection Days

(Sundry Debtors / Income * 365 Days)

212.32

72.54

82.19

 

 

 

 

Account Receivables Turnover

(Income / Sundry Debtors)

1.72

5.03

4.44

 

 

 

 

Average Payment Days

(Sundry Creditors / Purchases * 365 Days)

0.00

0.00

0.00

 

 

 

 

Inventory Turnover

(Operating Income / Inventories)

0.00

0.00

0.00

 

 

 

 

Asset Turnover

(Operating Income / Net Fixed Assets)

3.91

3.13

5.71

 

LEVERAGE RATIOS

 

PARTICULARS

 

31.03.2017

31.03.2016

31.03.2015

Debt Ratio

((Borrowing + Current Liabilities) / Total Assets)

0.57

0.29

0.21

 

 

 

 

Debt Equity Ratio

(Total Liability / Networth)

0.00

0.00

0.00

 

 

 

 

Current Liabilities to Networth

(Current Liabilities / Net Worth)

1.43

0.43

0.27

 

 

 

 

Fixed Assets to Networth

(Net Fixed Assets / Networth)

0.14

0.19

0.10

 

 

 

 

Interest Coverage Ratio

(PBIT / Financial Charges)

1379.05

902.49

246.95

 

 

PROFITABILITY RATIOS

 

PARTICULARS

 

 

31.03.2017

31.03.2016

31.03.2015

Net Profit Margin

((PAT / Sales) * 100)

%

12.78

12.57

10.02

 

 

 

 

 

Return on Total Assets

((PAT / Total Assets) * 100)

%

13.55

26.30

27.40

 

 

 

 

 

Return on Investment (ROI)

((PAT / Networth) * 100)

%

33.89

39.08

35.18

 

 

SOLVENCY RATIOS

 

PARTICULARS

 

31.03.2017

31.03.2016

31.03.2015

Current Ratio

(Current Assets / Current Liabilities)

1.52

2.61

4.00

 

 

 

 

Quick Ratio

((Current Assets – Inventories) / Current Liabilities)

1.52

2.61

4.00

 

 

 

 

G-Score Ratio Financial

(Networth / Total Assets)

0.40

0.67

0.78

 

 

 

 

G-Score Ratio Debt

(Debts / Equity Capital)

0.00

0.00

0.00

 

 

 

 

G-Score Ratio Liquidity

(Total Current Assets / Total Current Liabilities)

1.52

2.61

4.00

 

Total Liability = Short-term Debt + Long-term Debt + Current Maturities of Long-term debts

 

FINANCIAL ANALYSIS

[all figures are in INR Million]

 

DEBT EQUITY RATIO

 

Particular

31.03.2015

31.03.2016

31.03.2017

 

INR In Million

INR In Million

INR In Million

Share Capital

0.100

0.100

0.100

Reserves & Surplus

75.770

124.431

188.279

Net worth

75.870

124.531

188.379

 

 

 

 

long-term borrowings

0.000

0.000

0.000

Short term borrowings

0.000

0.000

0.000

Total borrowings

0.000

0.000

0.000

Debt/Equity ratio

0.000

0.000

0.000

 

 

 

YEAR-ON-YEAR GROWTH

 

Year on Year Growth

31.03.2015

31.03.2016

31.03.2017

 

INR In Million

INR In Million

INR In Million

Sales

266.324

387.267

499.625

 

 

45.412

29.013

 

 

 

NET PROFIT MARGIN

 

Net Profit Margin

31.03.2015

31.03.2016

31.03.2017

 

INR In Million

INR In Million

INR In Million

Sales

266.324

387.267

499.625

Profit

26.690

48.662

63.847

 

10.02%

12.57%

12.78%

 

 

 

LOCAL AGENCY FURTHER INFORMATION

 

Sr. No.

Check List by Info Agents

Available in Report (Yes / No)

1]

Year of establishment

Yes

2]

Constitution of the entity Incorporation details

Yes

3]

Locality of the entity

Yes

4]

Premises details

No

5]

Buyer visit details

--

6]

Contact numbers

Yes

7]

Name of the person contacted

Yes

8]

Designation of contact person

Yes

9]

Promoter’s background

Yes

10]

Date of Birth of Proprietor / Partners / Directors

Yes

11]

Pan Card No. of Proprietor / Partners

No

12]

Voter Id Card No. of Proprietor / Partners

No

13]

Type of business

Yes

14]

Line of Business

Yes

15]

Export/import details (if applicable)

No

16]

No. of employees

No

17]

Details of sister concerns

Yes

18]

Major suppliers

No

19]

Major customers

No

20]

Banking Details

No

21]

Banking facility details

No

22]

Conduct of the banking account

--

23]

Financials, if provided

Yes

24]

Capital in the business

Yes

25]

Last accounts filed at ROC, if applicable

Yes

26]

Turnover of firm for last three years

Yes

27]

Reasons for variation <> 20%

--

28]

Estimation for coming financial year

No

29]

Profitability for last three years

Yes

30]

Major shareholders, if available

Yes

31]

External Agency Rating, if available

No

32]

Litigations that the firm/promoter involved in

--

33]

Market information

--

34]

Payments terms

No

35]

Negative Reporting by Auditors in the Annual Report

No

 

NOTE: Registered office of the company has been shifted from 501, Shreejee Dham Gillbert Hill Road, Near Bhavan Collage Andheri (West), Mumbai – 400058, Maharashtra, India to the present address w.e.f. 25.05.2015

 

CORPORATE INFORMATION

 

The Company is a private limited company domiciled in India. The Company is digital and social media agency that helps brands connect, converse, collaborate and co-create with its target customers done with the intelligent use of digital, social, search and mobile platforms.

 

On January 29, 2015, vide Shareholders Agreement and Share Purchase Agreement entered, the Company has become subsidiary of Dentsu Aegis Network India Private Limited (formerly known as 'Aegis Media India Private Limited') and part of Dentsu Inc., Group.

 

 

INDEX OF CHARGES: NO CHARGES EXISTS FOR COMPANY

 

 

CONTINGENT LIABILITIES:

 

PARTICULARS

31.03.2017

(INR in Million)

31.03.2016

(INR in Million)

payment of additional bonus on account of retrospective amendment for the year ended 31.03.2015

0.758

0.758

Estimated liability in respect of income tax demand for assessment year 2009-10 and 2013-14

0.166

0.166

Total

0.924

0.924

 

 

 

FIXED ASSETS

 

 


 

CMT REPORT (Corruption, Money Laundering & Terrorism]

 

The Public Notice information has been collected from various sources including but not limited to: The Courts, India Prisons Service, Interpol, etc.

 

1]         INFORMATION ON DESIGNATED PARTY

No exist designating subject or any of its beneficial owners, controlling shareholders or senior officers as terrorist or terrorist organization or whom notice had been received that all financial transactions involving their assets have been blocked or convicted, found guilty or against whom a judgement or order had been entered in a proceedings for violating money-laundering, anti-corruption or bribery or international economic or anti-terrorism sanction laws or whose assets were seized, blocked, frozen or ordered forfeited for violation of money laundering or international anti-terrorism laws.

 

2]         Court Declaration :

No records exist to suggest that subject is or was the subject of any formal or informal allegations, prosecutions or other official proceeding for making any prohibited payments or other improper payments to government officials for engaging in prohibited transactions or with designated parties.

 

3]         Asset Declaration :

No records exist to suggest that the property or assets of the subject are derived from criminal conduct or a prohibited transaction.

 

4]         Record on Financial Crime :

            Charges or conviction registered against subject:                                                           None

 

5]         Records on Violation of Anti-Corruption Laws :

            Charges or investigation registered against subject:                                                        None

 

6]         Records on Int’l Anti-Money Laundering Laws/Standards :

            Charges or investigation registered against subject:                                                        None

 

7]         Criminal Records

No available information exist that suggest that subject or any of its principals have been formally charged or convicted by a competent governmental authority for any financial crime or under any formal investigation by a competent government authority for any violation of anti-corruption laws or international anti-money laundering laws or standard.

 

8]         Affiliation with Government :

No record exists to suggest that any director or indirect owners, controlling shareholders, director, officer or employee of the company is a government official or a family member or close business associate of a Government official.

 

9]         Compensation Package :

Our market survey revealed that the amount of compensation sought by the subject is fair and reasonable and comparable to compensation paid to others for similar services.

 

10]        Press Report :

            No press reports / filings exists on the subject.

 

CORPORATE GOVERNANCE

 

MIRA INFORM as part of its Due Diligence do provide comments on Corporate Governance to identify management and governance. These factors often have been predictive and in some cases have created vulnerabilities to credit deterioration.

 

Our Governance Assessment focuses principally on the interactions between a company’s management, its Board of Directors, Shareholders and other financial stakeholders.

 

 

CONTRAVENTION

 

Subject is not known to have contravened any existing local laws, regulations or policies that prohibit, restrict or otherwise affect the terms and conditions that could be included in the agreement with the subject.

 

 

FOREIGN EXCHANGE RATES

 

Currency

 

Unit

INR

US Dollar

1

INR 66.78

UK Pound

1

INR 92.89

Euro

1

INR 80.74

 

 

INFORMATION DETAILS

 

Information Gathered by :

GYT

 

 

Analysis Done by :

PRI

 

 

Report Prepared by :

JYTK

 


 

SCORE FACTORS

 

DEMERIT POINTS

 

 

--BANK CHARGES

YES/NO

NO

--LITIGATION

YES/NO

NO

--OTHER ADVERSE INFORMATION

YES/NO

NO

MERIT POINTS

 

 

--SOLE DISTRIBUTORSHIP

YES/NO

NO

--EXPORT ACTIVITIES

YES/NO

NO

--AFFILIATION

YES/NO

YES

--LISTED

YES/NO

NO

--OTHER MERIT FACTORS

YES/NO

YES

 

 

RATING EXPLANATIONS

 

Credit Rating

Explanation

Rating Comments

A++

Minimum Risk

Business dealings permissible with minimum risk of default

A+

Low Risk

Business dealings permissible with low risk of default

A

Acceptable Risk

Business dealings permissible with moderate risk of default

B

Medium Risk

Business dealings permissible on a regular monitoring basis

C

Medium High Risk

Business dealings permissible preferably on secured basis

D

High Risk

Business dealing not recommended or on secured terms only

NB

New Business

No recommendation can be done due to business in infancy stage

NT

No Trace

No recommendation can be done as the business is not traceable

 

NB is stated where there is insufficient information to facilitate rating. However, it is not to be considered as unfavourable.

 

This score serves as a reference to assess SC’s credit risk and to set the amount of credit to be extended. It is calculated from a composite of weighted scores obtained from each of the major sections of this report. The assessed factors are as follows:

 

·         Financial condition covering various ratios

·         Company background and operations size

·         Promoters / Management background

·         Payment record

·         Litigation against the subject

·         Industry scenario / competitor analysis

·         Supplier / Customer / Banker review (wherever available)

PRIVATE & CONFIDENTIAL : This information is provided to you at your request, you having employed MIPL for such purpose. You will use the information as aid only in determining the propriety of giving credit and generally as an aid to your business and for no other purpose. You will hold the information in strict confidence, and shall not reveal it or make it known to the subject persons, firms or corporations or to any other. MIPL does not warrant the correctness of the information as you hold it free of any liability whatsoever. You will be liable to and indemnify MIPL for any loss, damage or expense, occasioned by your breach or non observance of any one, or more of these conditions

This report is issued at your request without any risk and responsibility on the part of MIRA INFORM PRIVATE LIMITED (MIPL) or its officials.

 
 

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